Pernod Ricard buys stake in African online retailer

By: Tisza Andrea Date: 2019. 01. 31. 10:31

French company Pernod Ricard has announced that they acquired a strategic share in Africa’s leading online retailer, Jumia. The two companies wish to develop an innovative distribution strategy in the region. Pernod Ricard is present in 13 African countries.

Related news