News and articles
Bad habits need to be changed
Date: 2007-05-30 08:00:00
Pápai Hús ZRt. found a new general director in February, Dr. Tibor Lóránth. During his career, he had practised as a vet, worked as head of sales in Bábolna Takarmányipari...
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Birthday party
Date: 2007-05-30 08:00:00
Sió celebrated its 30th birthday with a spectacular party for the key partners of SIÓ-ECKES Kft. Endre Fazekas general director and János Barna, sales director spoke about the highlights of the...
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Panorama of drinks before the heat
Date: 2007-05-30 08:00:00
A warmer climate is not the only reason behind the expansion seen in the sales of alcohol-free beverages. More comprehensive brand strategies, deeper knowledge of consumers and innovation also make...
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Six Rauch products based on Weight Control
Date: 2007-05-30 08:00:00
Rauch was among the first companies to join the Weight Control program of Alexandra Béres, as the values represented by Nativa Tea & Water and Rauch Ice Tea light products...
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Businesses reluctant to invest in new refrigerators
Date: 2007-05-30 08:00:00
We enjoy a cold drink or a beer in the summer. Of course, good refrigerators are needed to cool our drinks. Unfortunately, many bars and restaurants forget to invest in...
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adidas Pure Lightness
Date: 2007-05-30 08:00:00
Pure Lightness represents a new feeling among adidas perfumes for ladies. It encourages women to enjoy life and have fun – free of commitments and expectations....
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Fanta Mango
Date: 2007-05-30 08:00:00
Enjoy discovering the World of Fanta! This is an invitation to discover new countries, and constantly renewed Fanta flavours, to visit the world of Fanta. Agency: Starcom médiaügynökség / Ogilvy&Mather...
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The stores of tomorrow
Date: 2007-05-30 08:00:00
All participants at the conference were interested in the direction of change resulting from the increasing use of IT. Experts from Edcon, Casino and Edeka reported their experiences related to...
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Haribo after Hasbro
Date: 2007-05-30 08:00:00
Haribo Hungária Kft. has a new managing director, Ákos Perjés. Earlier, he had spent five years with Hasbro Magyarország Kft. in a similar position. He has also had considerable experience...
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Slovakian legend in the Hungarian market
Date: 2007-05-30 08:00:00
The soft drink Kofola is now available in Hungary. It is not only a leading brand in Slovakia with a market share of 30 per cent, it also holds a...
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Szentkirályi wants a quarter of the market
Date: 2007-05-30 08:00:00
Szentkirályi Ásványvíz Kft. achieved revenues of HUF 4,3 billion last year. The company intends to achieve 20 per cent growth and a 25 per cent share in the Hungarian market...
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Weight Control products in the process of listing by Kaiser Food
Date: 2007-05-30 08:00:00
Kaiser Food Élelmiszer-ipari Kft. has displayed interest in the Weight Control program of Alexandra Béres from the beginning. Five products which belong to the program and had been developed with...
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Cigars and cocktail cherries any time of the day
Date: 2007-05-30 08:00:00
Continuous development, permanent adaptation of supply to demand, accuracy and constant accessibility are the key words in the philosophy of Finnker. – Our mission is to promote the culture of...
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Astor LYCRA Flex Ultra
Date: 2007-05-30 08:00:00
Astor LYCRA Flex Ultra white nail whitener and glittering French manicure....
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Changes at the top in Co-op Hungary
Date: 2007-05-30 08:00:00
The shareholders' meeting of Co-op Hungary has decided to separate the position of president from that of CEO. Lajos Csepeli has been appointed new president of the board for a...
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Credit cards are for getting over difficulties
Date: 2007-05-30 08:00:00
According to a study prepared for MacterCard, Hungarian small to medium enterprises use business credit cards primarily as a source of short term bridge financing. According to clients, no fee...
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Suitcases from Thailand
Date: 2007-05-30 08:00:00
Coca Cola Magyarország introduced a new limited edition product under the name Fanta World Mangó in April. Street theatre performances will also be used to promote the product, as this...
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Fortunate taking off
Date: 2007-05-30 08:00:00
Modern and healthy products distributed by Fortunate fit well into the Weight Control program, which made it quite natural for them to join the program. They will start with nine...
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Everything in one hand
Date: 2007-05-30 08:00:00
Lekkerland represents a unique combination of wholesale, logistics and services. For international and regional clients operating on the basis of carefully developed processes and standards, Lekkerland also means reliability and...
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WU2 Next 2in1
Date: 2007-05-30 08:00:00
A special product developed for men with a sporty, refreshing fragrance. Cleans and conditions efficiently at the same time. We recommend it for every day use for all hair types....
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Facelift for Szeged Metro too
Date: 2007-05-30 08:00:00
The third renovated Metro Cash & Carry Hungary store was opened in Szeged. On 3 May. The biggest change took place in the fruit/vegetables, meat and wine departments. The new...
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Hungarian and French gastronomy
Date: 2007-05-30 08:00:00
The Budapest office of the marketing and communication consultants Sopexa held a conference about gastronomic culture and its role in defining identity on 27. March. The conference was also the...
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Market of meat for the grill far from being saturated yet
Date: 2007-05-30 08:00:00
The most seasonal meat product category, that of meat for grilling shows constant growth. Within this category, sausages are still the biggest segment, but marinade meat, Vienna sausages and other...
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Bio-basis for Vitamor
Date: 2007-05-30 08:00:00
Vitamor Kft. has had a bio-plantation for several years. They have contacted Alexandra Béres to help compile product lines which would fit into her lifestyle program. At the moment, three...
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Competition in meat prices
Date: 2007-05-30 08:00:00
The prices of agricultural products showed a rise of 11,1 per cent in January/March 2007, compared to a year earlier. The prices of vegetables grew by 2,8 per cent, while...
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HARIBO Beerentraum
Date: 2007-05-30 08:00:00
The new HARIBO product is the latest teddy bear dream with forest fruits. It is a mixture of special fruits generating a light flavour full of feeling from the forest....
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Opportunities for growth
Date: 2007-05-30 08:00:00
A certain part of consumers are willing to pay the price of higher quality services, as well as that of premium brand products emphasised Judit Szalóky Tóth, director of Nielsen...
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