News and articles
CIB Lízing: from office to sailboat
Date: 2008-10-05 08:00:00
CIB Lízing Csoport has been the market leader for seven years, with a market share of over 17 percent. The total value of assets financed in 2007 was over HUF...
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Where are the sponsors?
Date: 2008-10-05 08:00:00
In our September edition, Sándor Kovács, the Hungarian competitor at Bocuse d’Or, talked about the lack of support from Hungarian organisations, which he experienced at the competition. We have contacted...
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I’ll take a look inside!
Date: 2008-10-05 08:00:00
Let us assume that perfect hygiene in a rest room is a basic requirement. All additional features have a PR value, because people tend to talk about these. In rest...
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Summer moments
Date: 2008-10-05 08:00:00
Marseille is not a very beautiful city, but it offers a chance to eat real bouillabaisse. However, bouillabaisse is not very simple to get, because so many different fish are...
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Clorox fehérítő
Date: 2008-10-05 08:00:00
The animation used in the spot represents a new shade in the category. During their adventures, the children get all kinds of stains on their clothes, but these can be...
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McDonald’s selling more salads
Date: 2008-10-05 08:00:00
Substantially more salads are expected to be sold by McDonald’s units this year, than in 2007. The total quantity sold in 2008 might reach 40,000 tonnes. As over one million...
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Shared fears, gloomy prospects
Date: 2008-10-05 08:00:00
According to Péter Biczó, director of PricewaterhouseCoopers Kft, the most important conclusion to be drawn from the past 12 months is that uncertainty can be predicted for certain. Banks have...
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From star to star
Date: 2008-10-05 08:00:00
Though Miguel Vieira had only seen chefs on TV for many years, his life changed suddenly when he started cooking in school. He had graduated at the Cordon Bleu de...
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Absolute hygiene
Date: 2008-10-05 08:00:00
As many people feel aversive regarding public toilets because they know that all kinds of people come into physical contact with these, systems which change toilet seat covers automatically are...
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Unilever Vitality Program in dm stores
Date: 2008-10-05 08:00:00
The mission of Unilever is to fill people’s lives with Vitality. Unilever has defined basic consumer motivations which serve as the basis for everyday shopping decisions. The vitality promotion organised...
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kinder Country + promóció
Date: 2008-10-05 08:00:00
kinder Country is hiding nothing. It is what it appears to be. Kinder Country. No secrets. + 4 promotional kinder products for 4 months 4 dream holidays, 4,000 guaranteed prizes....
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Award for Amstel Pulse
Date: 2008-10-05 08:00:00
The unique, designer bottle of Amstel Pulse has been awarded the Golden Lion, the highest award at the „Cannes Lions” advertising festival. The bottle has been chosen from among 1,000...
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Change in trend
Date: 2008-10-05 08:00:00
According to MasterCard, a change has taken place in the trend seen since the introduction of bank cards in 1995, as 2007 was the first year when card holders used...
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Veggie Express
Date: 2008-10-05 08:00:00
As vegetarianism is far more popular among foreigners visiting Hungary than locals, one of the owners of Veggie Express has decided to give this concept a try in the downtown...
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Industry down
Date: 2008-10-05 08:00:00
Industrial production was down by 0.3 percent in June, compared to June 2007. According to a report by KSH, total production was up by 5.6 percent in the first half...
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What is business intelligence good for?
Date: 2008-10-05 08:00:00
Most companies spend days or weeks compiling data for background analysis which is required for business decisions. Results are far from being up to date or accurate, which means that...
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Whiskas® Supreme
Date: 2008-10-05 08:00:00
Cats instinctively know what the real thing is. This is why Whiskas® Supreme made with chunks of real meat and packaged in aluminium pouches has been developed. Because cats would...
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It’s time to…
Date: 2008-10-05 08:00:00
Sour cherry, water melon, apple…Which one will be the next time bomb exploding in the gardening sector? An excess of supply exists in other countries as well, but that is...
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New warehouse for SPAR
Date: 2008-10-05 08:00:00
The second logistic centre of SPAR Magyarország Kereskedelmi Kft was handed over on 25. August, in Üllő. – We have opened the new logistic centre at the best moment, as...
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Big increase in yoghurt sales
Date: 2008-10-05 08:00:00
According to the Retail Index of Nielsen, retail sales of yoghurt were up by 9 per cent in terms of quantity in the June 2007 – July 2008 period, compared...
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Disappearing illusions?
Date: 2008-10-05 08:00:00
Though the Second National Development Project has been launched among high expectations, potential applicants seem to be passive or even dissatisfied at present. Only 40,000 out of a total of...
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Restaurant on-line
Date: 2008-10-05 08:00:00
We only discuss good web sites of good restaurants so that everybody can learn from the mistakes. Hemingway (Budapest) Carefully designed, even a little too sophisticated web site. Letters are...
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Inflation highest in Latvia
Date: 2008-10-05 08:00:00
Inflation averaged 4.3 percent in the 27 EU member states in the June 2007 – June 2008 period. It was lowest in the Netherlands with 2.3 percent and highest in...
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The Maximilian
Date: 2008-10-05 08:00:00
Zwack and Tokaji, two of the best known Hungarian brands are on the label. Not bad… Who is this product intended for? A small gap has been detected on the...
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Orbit Envelope Fruit
Date: 2008-10-05 08:00:00
Smile and share it with others! The innovation by Orbit is 14 chewing gums packaged separately, in exciting raspberry, blackberry and grapefruit flavours, in addition to the well know peppermint...
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List of forbidden practices
Date: 2008-10-05 08:00:00
In the first days of September, officers of various authorities were probably the only people aware of the tasks and obligations imposed upon retailers and manufacturers by the new rules...
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New trade marketing manager for Kraft
Date: 2008-10-05 08:00:00
Szilvia Varga was appointed the new trade marketing manager of Kraft Foods on 1. September. She graduated at Corvinus University in 2001, and has been working for Kraft ever since....
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Money contra health among yoghurts
Date: 2008-10-05 08:00:00
Health consciousness is the only factor which can counter the sudden urge felt by consumers to economise on food spending. The price of milk started to drop in February, after...
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