News and articles

Award for Amstel Pulse

The unique, designer bottle of Amstel Pulse has been awarded the Golden Lion, the highest award at the „Cannes Lions” advertising festival. The bottle has been chosen from among 1,000...

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Answer:

Hungarian higher education operates in accordance with the so called Bologna system, which is a two stage system, divided into bachelor and MSc courses. We believe that our accession to...

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Change in trend

According to MasterCard, a change has taken place in the trend seen since the introduction of bank cards in 1995, as 2007 was the first year when card holders used...

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Veggie Express

As vegetarianism is far more popular among foreigners visiting Hungary than locals, one of the owners of Veggie Express has decided to give this concept a try in the downtown...

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Industry down

Industrial production was down by 0.3 percent in June, compared to June 2007. According to a report by KSH, total production was up by 5.6 percent in the first half...

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What is business intelligence good for?

Most companies spend days or weeks compiling data for background analysis which is required for business decisions. Results are far from being up to date or accurate, which means that...

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Whiskas® Supreme

Cats instinctively know what the real thing is. This is why Whiskas® Supreme made with chunks of real meat and packaged in aluminium pouches has been developed. Because cats would...

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It’s time to…

Sour cherry, water melon, apple…Which one will be the next time bomb exploding in the gardening sector? An excess of supply exists in other countries as well, but that is...

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New warehouse for SPAR

The second logistic centre of SPAR Magyarország Kereskedelmi Kft was handed over on 25. August, in Üllő. – We have opened the new logistic centre at the best moment, as...

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Big increase in yoghurt sales

According to the Retail Index of Nielsen, retail sales of yoghurt were up by 9 per cent in terms of quantity in the June 2007 – July 2008 period, compared...

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Disappearing illusions?

Though the Second National Development Project has been launched among high expectations, potential applicants seem to be passive or even dissatisfied at present. Only 40,000 out of a total of...

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Restaurant on-line

We only discuss good web sites of good restaurants so that everybody can learn from the mistakes. Hemingway (Budapest) Carefully designed, even a little too sophisticated web site. Letters are...

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Inflation highest in Latvia

Inflation averaged 4.3 percent in the 27 EU member states in the June 2007 – June 2008 period. It was lowest in the Netherlands with 2.3 percent and highest in...

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The Maximilian

Zwack and Tokaji, two of the best known Hungarian brands are on the label. Not bad… Who is this product intended for? A small gap has been detected on the...

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Orbit Envelope Fruit

Smile and share it with others! The innovation by Orbit is 14 chewing gums packaged separately, in exciting raspberry, blackberry and grapefruit flavours, in addition to the well know peppermint...

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List of forbidden practices

In the first days of September, officers of various authorities were probably the only people aware of the tasks and obligations imposed upon retailers and manufacturers by the new rules...

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New trade marketing manager for Kraft

Szilvia Varga was appointed the new trade marketing manager of Kraft Foods on 1. September. She graduated at Corvinus University in 2001, and has been working for Kraft ever since....

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Money contra health among yoghurts

Health consciousness is the only factor which can counter the sudden urge felt by consumers to economise on food spending. The price of milk started to drop in February, after...

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Even more bankruptcies in 2008

Although the total amount of liabilities in commerce is substantially higher than credit liabilities in the banking sector totalling HUF 6,500 billion, relatively few companies use the services offered by...

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Kangaroo, steak, BBQ

Australian culinary culture is based mainly on British tradition. Steaks are undisputedly the favourites, with all types of barbecue playing an almost cultic role in gastronomy. Practically all gardens have...

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Moderate rise in the price of swine

Trends in the world market of meat and poultry are monitored by the Agricultural Business Research Institute (AKI). Data from the price information system (PÁIR) operated by KSH and AKI...

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Fanta Vérnarancs/Fanta

Flavours from different regions of the world are brought to you regularly with the help of Fanta....

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Pioneering in-store research: long live shopper marketing! (ECR Europe, part 2.)

For a long time, we have been waiting for a method to measure the effectiveness of POS marketing. We have seen a promising method at the annual ECR Europe conference...

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Stores opening

Aldi, Székesfehérvár Open: 14 August Chain: Aldi Store space: 1000–1100 m2 SKU: 1085 Aldi, Halásztelek Open: 4 September Chain: Aldi Store space: 1000–1100 m2 SKU: 1085 Aldi, Balatonlelle Open: 9...

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Garbage collection campaign for schools

A long term garbage collection campaign has been organised by ASCO Hungária Kft. and Öko-Kord Országos Nonprofit Kft. for primary and secondary schools in Budapest. ASCO Hungária Kft. will pay...

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Milli Mia – Pampering delicacies by Milli

The renewed Milli Mia dessert product line was launched in May 2008. It is composed of healthy, milk and cottage cheese based desserts and dessert yoghurts. Milli Mia desserts can...

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Global low

According to the latest annual report by Euler Hermes, the number of bankruptcies rose by 5 per cent in 2007 and remained below the level seen in 2005 and before....

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Kangaroo and crocodile

– Occasionally, we serve kangaroo and crocodile steak as a speciality, as materials are now available in Hungary – says Zsolt Jéger, owner of Hármaskönyv guest house in Alsópetény. Kangaroo...

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Deteriorating prospects for Europe

According to a forecast by GKI Gazdaságkutató Zrt. with Erste Bank, growth will speed up in the second half of the year. Both internal and external balance is improving and...

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NaturAqua Emotion Citrus-Guarana, NaturAqua Emotion Őszibarack-Aloe Vera/NaturAqua

The refreshing flavour of NaturAqua Emotion makes the replenishment of liquid a joyful experience....

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