News and articles

Exam in wine

The Wine Wednesday event is to be held for the first time this year by Magyar Bormarketing Kht. Bars and restaurants participating in the campaign will sell Hungarian wines and...

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Fragile trends

Many attempts have been made at defining an order of priorities among factors which determine how satisfied guests feel in restaurants. In any case, we can be sure that a...

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Cocaine Energy Drink

This product line no longer has tutti-frutti flavour. Red comes in cinnamon-ginger-wasabi flavour, while Blue comes in cinnamon-fruit flavour....

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Bref Tornado Gel for dirty work

Following the Bref Tornado active toilet cleaning powder launched in 2008, the new Bref Tornado Gel was introduced in February 2009....

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Smaller than expected drop in coffee consumption

A survey of the effects of the economic crisis on coffee consumption in Hungary has been prepared by Valdo Café, using interviews with 100 leading customers. The findings show that...

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Peach flavour taking the lead in terms of quantity

According to the Nielsen Retail Index, sales of fruit juice stagnated at slightly over HUF 46 billion in 2008. Sales in terms of quantity were down by 5 percent in...

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New candidates for chairman

Following the resignation of István Pető, chairman of the Hungarian National Association of Gastronomy, three candidates have entered the competition for the position: Vilmos Kreil, chairman of the Hungarian Bocuse...

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There will be energy!

Sales of energy drinks show continuous growth. Energy drinks have become an essential item in the assortment offered by any club, bar or restaurant visited by young people. Annual sales...

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McCain Fry and Dip – csónak alakú – hasábburgonya

Innovative, boat-shape French Fries with 10 minutes holding time only from McCain for Retail (600g) and for Food-service (2500g) sector....

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SIÓ helping children in need

The Thank you SIÓ! Schoolbag Program will help 1000 children in 2009. The program is composed of two parts: a description of the children nominated and a drawing competition. A...

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Award for TV2 BRANDcare – T-Home cooperation

In the Local Deal of the Year category of the Festival of Media Awards, the brand introduction campaign of T-Home has reached the final. This innovative BRANDcare solution based on...

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Higher quality PET for fruit juice

Though consumption of fruit juices dropped last year, strong brands were not particularly badly hit, because consumers appreciate innovations even in cheaper segments. Owing to increasing price consciousness, the time...

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Destillata 2009

This year’s Destillata in Vienna was again a meeting place for the best spirits and palinkas of the world, with 1,600 spirits from 13 countries. Out of the 188 distilleries...

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Energy drink in green

Buszesz Zrt. has launched a product which is unique in the Hungarian market – the green Watt energy drink is made without preservatives, caffeine and taurine. The majority of domestic...

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Airwaves Green Mint

Airwaves Green Mint – like other Airwaves products – provides a strong menthol flavour and comes in packs of 10 on shelves in the check out zone....

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A bit of optimism always useful

In spite of the economic crisis, more money was spent on Coca-Cola in January than ever before, with Coca-Cola accounting for 36 per cent of total sales of carbonated soft...

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Hungarian foods sampled in Germany

Producers of bio products from all over the world met at the Biofach exhibition held in Nürnberg, between 19-22 February. The event was attended by 22 Hungarian companies with the...

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Chains of small stores increasing their market share

According to data from the GfK Hungária ConsumerScan, decline in the market of fruit juices continued in 2008. Growth was recorded only in the nectar segment. Sales in terms of...

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Crisis management by franchise chains

Franchise chains in different parts of the world have responded to the economic crisis in different ways. McDonald’s has reduced some of its prices in the USA. The introduction of...

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5.4 percent rise in income in competitive sector

Gross average income in enterprises with at least 5 employees and in the public sector were down by 5.2 percent in the first month of 2009, compared to January 2008,...

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Gösser NaturZitrone

A special combination of Gösser with its characteristic flavour and naturally refreshing lemon juice....

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Fastest growing foods

Table. Products achieving the biggest growth in the February 2008-February 2009 period. (percentage)...

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News

Lidl embarking on logistic projects in France. This member of the Schwarz-group has invested EUR 23 million into the construction of a 30,000 square meter logistic base near Grenoble. The...

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Shiny teeth – preferably with promoted products

Experts believe that mouth hygiene is still behind Western standards in Hungary, which means there is still room for development. Brand loyalty is low in the mouth care market, with...

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Back on top again

János Cseh, a well known reform chef has left Gundel after a few months. – We had agreed that renewal was needed, but in my opinion, renewal cannot be partial....

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Recession in butchers’ shops

Trends in the world market of meat and poultry are monitored by the Agricultural Business Research Institute (AKI). Data from the market price information system (PÁIR) of KSH and AKI...

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enviga

The highly functional brand message of enviga – boosting metabolism – is conveyed by using a windmill, a unique creative tool which symbolises natural freshness and constantly changing energy levels....

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Univer-firm opened in Kecskemét

Kecskemét-based Univer Product Plc. is about to close its firm in Nagybánya (Romania) in June, and moves production to Hungary instead. The company involved in babyfood and relishing has already...

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At least 25 thousand consumer-protection check-ups this month

Provider sectors, especially those involved in tourism are about to face yet another surge of consumer protection-control between the interval of 1st and 30th April.  The major emphasis of these...

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Sixty-year old Tchibo celebrates with retro-cups

Sixty-year old Tchibo celebrates its birthday by handing out a collection of artistic retro-cups, designed by students of fine art. These new retro coffee-cups are available from April in a...

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