News and articles
Fruits and vegetables in the focus
Date: 2007-06-27 08:00:00
Regarding development, the production of fruits and vegetables will be treated as one of the priorities in agriculture during the next seven years. EU funding will be available for modernising...
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Prices of sun lotions going down the chute
Date: 2007-06-27 08:00:00
Average prices of sun lotions are falling in modern store types, where most sales are concentrated. Longer and warmer summers generate increased demand, inviting private labels to enter the market....
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Less nights in Budapest, more outside
Date: 2007-06-27 08:00:00
Net revenues of three, four and five star hotels were 1 per cent higher for the first five months of the year than a year earlier. While the number of...
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Bio Ice Tea: Herba, Peach, Cherry, Lemon
Date: 2007-06-27 08:00:00
Bio Ice Tea is made from real tea infusion with bio-sugar. Instead of hazardous preservatives, heat treatment is used. Flavours: cherry, lemon, peach, herbs....
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Borsodi Beer
Date: 2007-06-27 08:00:00
Borsodi and friends save you from difficult and embarrassing situations. Agency: McCann Erickson Customer: Borsodi Sörgyár Zrt. Product: Borsodi Sör Apperance: RTL Klub, Film+, Sport1, Sport2, Cool Period: May–July 2007...
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Competition about the past 30 years
Date: 2007-06-27 08:00:00
The final of the “Who knows more about the past 30 years?” organised by Sió-Eckes Kft. to commemorate their 30th birthday took place in the beginning of June. Teams from...
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Success in Luxembourg
Date: 2007-06-27 08:00:00
The meeting for Ministers of Agriculture, held in Luxembourg in the beginning of June ended with positive decisions for Hungarian producers. As Ádám Ficsor Ádám, under secretary of the Ministry...
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Meetings and conferences
Date: 2007-06-27 08:00:00
When a not very exciting conference is held next door and another similar one is held in the other end of the country, the choice is quite obvious. However, if...
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Beef and poultry competing
Date: 2007-06-27 08:00:00
Agricultural Business Research Institute (AKI) continuously monitors and publishes trends in the world markets of poultry and meat. Data from the Market and Price Information system (PÁIR) can be useful...
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Wilkinson Extra 2 Fun
Date: 2007-06-27 08:00:00
The cheerful colours of the premium quality but affordable double blade razor have been chosen specifically for the summer season....
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Record revenues for Storck
Date: 2007-06-27 08:00:00
Net revenues of Storck Hungária Kft. increased by 22 per cent in 2006, to over HUF 2,2 billion. Profits exceeded HUF 42 million. The introduction of merci Petits and the...
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Target: half a kilo per day
Date: 2007-06-27 08:00:00
Structural reorganisation in the production of fruits and vegetables has been proceeding in the right direction for the past three years. Programs being prepared by the European Agricultural Development Fund...
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Hungary in a world of conferences
Date: 2007-06-27 08:00:00
According to data from the Hungarian Conference Bureau, Hungary ranks 23rd among locations for conferences organised by international organisations, with 117 events. This translates into a market share of 1,31...
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Boom in Germany
Date: 2007-06-27 08:00:00
According to a forecast by GKI Gazdaságkutató Zrt. prepared with the help of Erste Bank, the balance of external and domestic payments will show significant improvement this year, but this...
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Night life by ESPRIT
Date: 2007-06-27 08:00:00
The essence of summer nights captured in a bottle! Parfumes have been inspired by the Piña-Colada cocktail, which conveys a party atmosphere....
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Tea for Children’s Day
Date: 2007-06-27 08:00:00
21 tons of tea worth HUF 9 million was donated by Sara Lee Hungary Zrt. to children on Children’s day. The donation was delivered to charity organisations by the Food...
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TÉSZ: pros and contras
Date: 2007-06-27 08:00:00
The supply chain of fruits and vegetables in the EU is based on the sales co-operatives of producers (TÉSZ). At the moment, only 68 such organisations exist in Hungary and...
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Selling no longer the priority at fairs
Date: 2007-06-27 08:00:00
Today, there is practically no difference between the meaning of the words “trade exhibition” and “trade fair. Though deals are rarely signed, these events have become very important marketing tools....
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Second fastest price rise for food behind energy
Date: 2007-06-27 08:00:00
In the first five months of 2007, prices were 8,6 per cent higher on average than a year earlier. According to KSH figures, food prices grew by 1,6 per cent...
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Miss Sixty Flower Power
Date: 2007-06-27 08:00:00
Flower Power is a composition for the summer, with vibrating colours and fragrance of flowers, which bring back the atmosphere of the hot summers of the 1970’s....
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Company card
Date: 2007-06-27 08:00:00
The wide assortment of Mona products includes practically all segments of dairy products from camembert cheese to yoghurts. Milks made using the unique ESL technology, which stay fresh longer form...
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Beware of the midget!
Date: 2007-06-27 08:00:00
This was the title of a movie, in which Goldie Hawn saw a hit man in every short man she met. I call sales people who fail to sell –...
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Banana palinka is here
Date: 2007-06-27 08:00:00
Agárdi Pálinkafőzde has begun making palinka from tropical fruits. The tropical flavours are intended primarily for the Hungarian market. Agárdi Látogatócentrum also has a new program to offer: grill parties...
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Secrets of successful exhibitors
Date: 2007-06-27 08:00:00
Many people believe that the most cost-effective marketing tools for small to medium enterprises are exhibitions. However, hard and creative work is also needed to attract attention. Spectacular stands are...
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Less money spent by foreigners
Date: 2007-06-27 08:00:00
7,7 million foreign visitors arrived in Hungary in the first quarter of 2007, which is 7 per cent more than a year earlier. They had spent a total of 17,5...
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A cup ahead of others
Date: 2007-06-27 08:00:00
The Hungarian subsidiary of Sara Lee has American, Dutch and Hungarian “blood” flowing in its veins. Their main strength is that they are usually one step ahead of the market....
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