News and articles

GM soya bean – Yes for import but not for growing

The European Commission authorised the import of a genetically modified strain of soybean for use in feed and food for 10 years.  The European Union’s executive branch said the strain,...

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British families are hard hit by food price rises

Food inflation in the UK is nearly double the rate of most other developed nations. Prices have increased by 12.2 per cent over the last year, according to official Government...

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78% of the export goes into the EU

In July 2008, according to first estimates of Hungarian Central Statistic Office, exports amounted to HUF 1,433 billion (EUR 6,113 million), while the value of imports reached HUF 1,497 billion...

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More British and Romanian tourists, but less Hungarian

In January-July 2008, – compared with the same period of 2007 – the total number of international and domestic tourism nights decreased by 1% in public accommodation establishments.  The number...

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Honey replaces additives

Antioxidant-rich honey may protect against spoilage in salad dressings, and naturally sweeten the condiment, researchers from Kraft Foods report.  The researchers analysed various honey sources and investigated their potential as...

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Nespresso Special Club Jinogalpa Coffee

Named after the two main regions in the mountains of Nicaragua, Matagalpa and Jinotega, the 100% arabica coffee offers intensity and body with sweet, sandalwood aromas and a hint of...

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Cryovac® RS1500 – for cure-in-the-bag cheese

Cryovac's new development is a high performance, high sealable, multilayer, shrink material with controlled permeability ideally suited for high gassing cheese packaging.  Cryovac® RS1500 is especially designed to run on...

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Auchan To Expand Store Network in Portugal

The French hypermarket giant plans to open three new outlets in Portugal by the end of 2008, taking its store network to 22 outlets in the country.  A report in...

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In H1 supermarkets grow their marketshare

According to GfK research there is a relative decreasing in the Hungarian retail market.  The increase of FMCG products' sales (8%) was under the food inflation (12%) in the first...

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The high agriculture production grow the GDP

According to quarterly calculations gross domestic product of Hungary increased by 2.0 percent in the second quarter of 2008 (by both adjusted and non-adjusted for calendar effects), and by 1.9...

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Olympics boosted Adidas's first-half sales in China by 60%

Adidas will reach its target of “high single-digit'' sales growth and 15 percent earnings growth in 2008 said company's Chief Executive Officer Herbert Hainer.  Adidas, based in Herzogenaurach, Germany, will...

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Kraft to focus on 10 brand

Kraft Foods Inc will focus on 10 countries and 10 brands to expand internationally, the unit outside the United States should produce more than $18 billion in sales in 2008....

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MÁV Lokomotív Hotels Zrt. to sale

The domestic railway company (MÁV) sells its 100% subsidiary and subsidiary's properities.  Four 1-3 stars hotel on the Lake Balaton's beach belong to the MÁV Lokomotiv Hotels. There is no...

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OBI reposition campaign

Costumers said OBI has a market oriented offer, consumer's friendly service kit and attractive prices.  This spring OBI made an attitude research about itself and the whole DIY market in...

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Wine Feast starts soon in the capital

17th Budapest International Wine Festival 2008 from 10. to 14. September in the Buda Castle and in Szentendre.  Some program elements: Wine Exhibition and Fair, Wine Academy, Harvest Parade, Harvest...

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VinAgora Award Gala at Millenáris Teátrum

Traditional, international wine competition between 4-6 July in Balatonalmadi. The Award Gala take was on 5. September in Budapest. Hungarian wines won 4 champion medals.  VinAgora International Wine Competition is...

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Häagen-Dazs in Hungary as well

The legendary Häagen-Dazs ice cream is now available in Hungary as well. It is sold in 10 flavours by retailers, while the full 24 flavour range is available in the...

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First multi-sensory project in Europe

Leroy Merlin has been the first store chain in Europe to use all elements of sensory marketing in a combined way. Mood Media has been contracted to provide music, visual...

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Innovation in wine

When the consumers of wine change, wine itself needs to change. But is wine changing, or is the product changing? Wine is not a product before it is packaged and...

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Green line by Bip

EVM has launched the Bip Green Line product line, which is the first chemical product developed in Hungary with environmental considerations treated as a priority. Owing to their special formula,...

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János Kiss in favour of unity

Bringing an end to disunity has been one of the objectives motivating János Kiss in accepting the position of chairman of the examination committee of Educatio CulinArtist Chef Academy established...

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Deficit lower than planned

According to a forecast by GKI Gazdaságkutató Zrt and Erste Bank, both the internal and external balance of payments are expected to show significant improvement this year. Real incomes are...

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Separate Reál company for beverages

A separate company has been established by Reál Hungária Élelmiszer Kft for the nation-wide distribution of beverages. Reál Hungária Drink Kft has been formed as result of the eight largest...

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tibi Prémium

For people who like specialities,Tibi chocolate is now available in three new flavours....

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New marketing officer for SIÓ

Krisztina Gurály joined the marketing and sales team of SIÓ-ECKES Kft on 14. July. As trade marketing manager, she will be responsible for partner specific activities, POS activities and materials,...

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Promo using PDA

PDA-s have been issued for the sales team of Promo Power Trade Marketing Ügynökség. The software has been developed with regard to the special needs of their clients. The 20...

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History of BiB packaging

Bag in box packaging was patented and first used by Thomas William Carlyon Angove from South Australia. It was intended to replace large (2-5 litre) glass bottles. The original patent...

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The well known Clorox

brand represent quality in the eyes of consumers. Product debvelopment is driven by market trends and feedback from consumers. It is very important for us to keep the confidence and...

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Franchise news

Expanding by slices Il Treno has begun building a franchise chain. At present, they have almost a dozen units in the Budapest region. Il Treno Expressz is a segment of...

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Food industry catching up

Domestic industrial prices were up by 0.3 per cent in May, compared to April and by 11.7 per cent compared to May 2007. Export prices were down by 2.2 per...

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