News and articles
IAB Hungary established
Date: 2009-02-05 08:00:00
IAB Hungary has been established by 46 advertising agencies and media enterprises, as a section of the Hungarian Advertising Association and also as the 19th member of IAB Europe (Interactive...
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Washing powder and gel producing price rise in excess of 20 percent
Date: 2009-02-05 08:00:00
Retail sales of washing agents stagnated at around HUF 37 billion in the November 2007-October 2008 period. Washing agents are the largest among the 60 categories of household chemical products...
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Modernised METRO stores more customer-friendly
Date: 2009-02-05 08:00:00
The average size of stores belonging to Metro Kereskedelmi Kft in Hungary is 8,000 square meters. At the end of 2008, the total number of Metro stores was 13, with...
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Three stamps in one!
Date: 2009-02-05 08:00:00
Usually, the simplest ideas are the best. However, the idea used in Enigma, the night club of Mumbay Marriott can be regarded as truly ingenious. The stamps used to identify...
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Agricultural prices falling permanently
Date: 2009-02-05 08:00:00
The average price of agricultural products was down by 22.3 percent in November 2008, compared to 2007. The price of plant products was down by 39.6 percent, while that of...
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Spotless Színfogó & OXI Folteltávolító tasak 2in1 (10 db)
Date: 2009-02-05 08:00:00
The new, innovative Spotless Színfogó & OXI Folteltávolító pouch is the result of a special development project based on the success of Spotless Színfogó tissue which has achieved enormous popularity...
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Nutritional values increasingly influencing shopping decisions
Date: 2009-02-05 08:00:00
A survey has been conducted in six EU member states including Hungary about health conscious shopping decisions. A number of positive changes in Hungarian consumer habits have been detected. The...
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Brazil and Mexico may be a way out of crisis
Date: 2009-02-05 08:00:00
According to a recent survey conducted by Altradius among 300 companies world-wide, Latin American countries are becoming increasingly attractive destinations for companies looking for a way out of recession. Brazil...
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Polish CEO for Tchibo Budapest
Date: 2009-02-05 08:00:00
Since January, Andrzej Jackiewicz (41) has been the new CEO of the Hungarian Tchibo subsidiary. Apart from strategic expansion, retail and wholesale, he is also responsible for the recently opened...
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Countline chocolate popular
Date: 2009-02-05 08:00:00
Countline chocolate is producing growth even in times of recession, owing to its favourable price. Most innovations are aimed at reducing calorie content and making products healthier. The increase in...
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SPAR completing largest acquisition in the sector
Date: 2009-02-05 08:00:00
According to Zsuzsa Laber, communications director of SPAR Magyarország Kft, sales targets were met in 2008, though precise figures are not available yet. SPAR completed the largest acquisition in the...
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Food against flu
Date: 2009-02-05 08:00:00
The “New Thai” restaurant in Bristol has decided to make a profit out of flu. They claim to have developed a dish which is effective against flu , owing to...
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Retail sales continue to decline
Date: 2009-02-05 08:00:00
The volume of retail sales was down by 1.9 percent in the first ten months of 2008, compared to the same period in 2007. A drop of 0.1 percent compared...
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SOLE Gustoso vajkrémek 200 g, 3 ízben
Date: 2009-02-05 08:00:00
SOLE Gustoso butter cream is made using state of the art technology. Owing to its special colloidal structure, it has a special physiological effect, different from that of traditional butter....
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Maspex Olympos taking over Plusssz
Date: 2009-02-05 08:00:00
From January 2009, Maspex Olympos Kft has taken over distribution activities of the Plusssz brand from VitaPlus Kft. The Plussz brand is owned by the Maspex Wadowice group which is...
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Nestlé moving
Date: 2009-02-05 08:00:00
Nestlé Hungária is to relocate its offices in April. They have signed a rental agreement for 3,890 square meters in the Millennium Tower II building, owned by Tri-Gránit Zrt....
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Washing powder and gel producing price rise in excess of 20 percent
Date: 2009-02-05 08:00:00
Retail sales of washing agents stagnated at around HUF 37 billion in the November 2007-October 2008 period. Washing agents are the largest among the 60 categories of household chemical products...
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More “green” Tescos
Date: 2009-02-05 08:00:00
According to Mónika Hackl, communications director of Tesco Globál Zrt, the balance sheet has not been completed yet, but it is certain that results will be below target figures. However,...
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True flavour lab
Date: 2009-02-05 08:00:00
A restaurant has opened recently in Bremen under the name Geschmackslabor (flavour lab). Guests can provide their dishes with additional flavouring, using a range of more than 20 oils. These...
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Dropping consumer confidence and willingness to purchase
Date: 2009-02-05 08:00:00
According to a recent survey conducted by GfK Hungária and Corvinus university, consumers are very pessimistic regarding short term prospects. In December 2008, the consumer confidence index was down by...
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Rexona Fine Fragrance Collection
Date: 2009-02-05 08:00:00
The three new Rexona versions – Shiny, Sexy, and Happy – remind us of the world of perfumes. They also provide protection against perspiration throughout the day....
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Aastra expanding in the region
Date: 2009-02-05 08:00:00
In December 2008, an independent subsidiary was formed in Austria and a representative office opened in Hungary by Aastra Technologies Ltd. The Canadian company is present in 100 countries, offering...
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New head of sector in GfK Hungária
Date: 2009-02-05 08:00:00
Steigervald Krisztián was appointed sector manager of consumer goods in GfK Hungária on 1. January 2009. He had joined GfK Hungária in 2003 and has been heading qualitative research successfully...
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The future might belong to specialised washing agents
Date: 2009-02-05 08:00:00
According to Nielsen data, the quantity of washing agents sold last year dropped somewhat. However, this is not bad news for manufacturers who launched a campaign two years ago, promoting...
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Economising and uncertainty
Date: 2009-02-05 08:00:00
– At the moment, it looks like fewer companies are going to attend exhibitions this year than in 2008 and the number of employees travelling to events will also be...
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Shoot the chef!
Date: 2009-02-05 08:00:00
Probably the only gastronomic photo competition in the world is held in Sidney annually, under the title “Shoot the Chef“. You can see some of the best photos from the...
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Slovakian and Czech markets expanding faster than inflation
Date: 2009-02-05 08:00:00
Last year, FMCG sales expanded at a faster rate in Slovakia and the Czech Republic than inflation. The Schwarz group is the market leader in the Czech Republic, while the...
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Rexona Skin Care termékcsalád
Date: 2009-02-05 08:00:00
The two new Rexona versions – Calming and Nutritive – provide effective protection against perspiration without irritation of the skin which makes them ideal for use on sensitive skin as...
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In one month Cora shoppers shrinked 25,000 PET bottle
Date: 2009-02-05 07:52:00
The CORA started THERMO PRESS shrinking program was very successful, people took a lot of PET bottles to Cora Törökbálint and CORA Budakalász in January. The shrinking mashine, developed by...
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Hungarian wine borne down French wines in Denmark
Date: 2009-02-05 04:11:00
Vylyan Winery from Villány is Winery of the Year, according to Danish Vinbladet magazine. This is the first time that a Hungarian winemaker has been selected No. 1. at Vinbladet...
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