News and articles
Arany Ászok: The supporters will decide which handball team gets the support
Date: 2010-04-28 00:00:30
The fan game has reached to its half time, where the supporters who buy Arany Ászok beer in the appointed shops and restaurants can decide, which women’s handball team will...
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Tchibo won gold for its “Together for the nurseries!” promotion
Date: 2010-04-28 00:00:25
Tchibo’s “Together for the nurseries!” promotion won”The most successful promotion of the year” award on the annual competition of Trade Magazin in the beverage category. With the "Together for the...
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Red wine against stroke
Date: 2010-04-28 00:00:20
Red wine consumption in the case of stroke reduces the rate of brain damage – at least this is the conclusion reached by the researchers of the U.S. Johns Hopkins...
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Customer confidence needs to be strenthened (X)
Date: 2010-04-28 00:00:00
Originality-and quality check of food products is necessary. )Since the 2006 scandal, illegal trading with vehicle components has become more common instead of abuses with highly protected vehicle documents. The...
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New managing director at Danone Kft.
Date: 2010-04-27 08:00:00
From 16 March 2010, Paolo Maria Tafuri (49) is the new managing diector of Danone Kft. He joined Italaquae – Danone’s mineral water manufacturer in Italy – in 1989 and...
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Desire materialised – Guru from Pöttyös
Date: 2010-04-27 08:00:00
This spring Pöttyös introduces its new dessert Guru, which simply seduces us to have a snack. Guru is a unique product, a real treat that combines cream caramel and crunchy...
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The several-year shrinking of the store network stopped last year
Date: 2010-04-27 08:00:00
Last year Nielsen registered 19,900 general food stores in Hungary, practically just as many as a year earlier. The number of hypermarkets rose from 137 to 152, while the 401-500...
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‘Fair share’ is the most effective
Date: 2010-04-27 08:00:00
Many FMCG manufacturing companies carry out in-store surveys themselves, but these prove to be less efficient than they expect. My experience is that many decision-makers need complex systems that fit...
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Dolce vita
Date: 2010-04-27 08:00:00
The world spends more than USD 40 billion on chocolate in a year – one third of this is spent in the United States. Still, chocolate is the cheapest ‘luxury...
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‘It is ending precisely now…’ (Part 1)
Date: 2010-04-27 08:00:00
‘…so I let it go!’ Tibi Kiss, the lead singer of Quimby probably referred to something else, but we thought it would fit the new, 6-part series by Trade magazin...
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Dove Go Fresh Revive shower cream
Date: 2010-04-27 08:00:00
Combines pomegranate and lemon to refresh the body....
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Tihany Valogatas
Date: 2010-04-27 08:00:00
From now on Bakony camembert will also be sold under the brand name Tihany Válogatás, using the Tihany Válogatás Sandwich Camambert name....
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Trendy colours – just like it was new
Date: 2010-04-27 08:00:00
Henkel’s new product, Perwoll Color Magic liquid laundry detergent protects textiles from fading, thanks to its special colour renewing formula. Besides, it also removes microscopic naps. Available in 1-, 2-,...
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Earth Hour 2010
Date: 2010-04-27 08:00:00
METRO, Unilever and the STI Group all joined WWF’s Earth Hour project and turned the lights off for an hour on 27 March 2010. METRO turned off its column lighting...
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When Tesco finished 22nd
Date: 2010-04-27 08:00:00
The ranking of food retail companies started with a Top 50 list way back in the past. In 1994, Áfeosz was number one (with a turnover of HUF 110 billion),...
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Focusing on customers inside and outside of the store
Date: 2010-04-27 08:00:00
The space outside the store talks to us, it communicates. Walls, giant posters and citylights attract our gaze. People find hyper- and supermarkets very easily, there are signs all over...
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Harmony of beer and chocolate
Date: 2010-04-27 08:00:00
Those who are knowledgeable about beer are aware that their taste is close to that of chocolates. Stouts, porters and other dark beers go well with nearly all types of...
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Anti-energy drinks on the shelves ?
Date: 2010-04-27 08:00:00
‘Instead of too much energy calm, but concentrated attention or complete relaxation’ promises the company that uses a calm cow instead of a red bull as a logo. Slow Cow...
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Olympos Apple-Peer-Grape
Date: 2010-04-27 08:00:00
The new member of the popular Olympos fruit drink product family is the delicious, traditional Apple-Peer-Grape flavour variety....
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Tihany Valogatas Sandwich
Date: 2010-04-27 08:00:00
Alongside the popular garlic flavour, Tihany Válogatás Camembert will also be available in green peppercorn and chilli flavours....
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Gallicoop had a good year
Date: 2010-04-27 08:00:00
Turkey processing company Gallicoop is satisfied with its 2009 performance: despite a recession on the poultry market they increased their turnover by 1.8 percent at sales revenues of HUF 25.5...
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Spring awakening from NIVEA
Date: 2010-04-27 08:00:00
This spring not only nature is reviving, but NIVEA products as well. HAPPY TIME deodorants guarantee freshness with their orange scent all day. NIVEA Soft moisturizing cream is now available...
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Question – Answer: MONA asks Bonafarm
Date: 2010-04-27 08:00:00
Just like NÖM AG, the owner of Mona Hungary, the Bonafarm Group also tries to establish a closed, economical and secure integration. But how can a uniform and efficient strategy...
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Shelf rail came alive
Date: 2010-04-27 08:00:00
Innovation plays an ever-increasing role inside the stores too. As the result of cooperation between Toshiba Tec, CBA and Szintézis, in August 2009 electronic shelf rails were installed in Veszprém’s...
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Red and black
Date: 2010-04-27 08:00:00
The espresso made from rooibos tea leaves won plenty of prizes in the past three years. This socalled red espresso is made by brewing the leaves in an espresso machine....
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Refreshing caffeinated soap
Date: 2010-04-27 08:00:00
Shower Shock cosmetics contain just enough caffeine to get you through the hardships of waking up in the morning. Caffeine is absorbed through the skin and both soap and shower...
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Signal Style-Tech Sensitive toothbrush
Date: 2010-04-27 08:00:00
With its soft fibres, Signal Style-Tech Sensitive toothbrush treats teeth and gum gently....
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Finish All in 1
Date: 2010-04-27 08:00:00
New Finish All in 1 gel comprises the salt and rinse functions, giving you squeaky clean dishes after short and long dishwashing programmes alike....
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Campari celebrates its 150th birthday with an artistic surprise
Date: 2010-04-27 08:00:00
Campari, one of Europe’s most famous drinks, which is made from 60 different natural ingredients, celebrates its 150th birthday by having three new Campari labels designed by three world-famous artists....
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New corporate affairs director at BAT Hungary and Austria
Date: 2010-04-27 08:00:00
As of 16 March 2010, Gergely Mikola replaced Bas Tonnaer in the corporate affairs director’s seat at British American Tobacco Magyarország. In the last 6 years the 33-year old new...
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