News and articles
Most people would prefer free Internet content
Date: 2010-02-14 08:00:00
80 percent of Internet users would like free access to Internet contents; one third want free content without advertisements, but the majority would tolerate advertisements if access was free. In...
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Kalinka Szamovár – mézzel és teafűvel
Date: 2010-02-14 08:00:00
Delicate taste, easy to consume....
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It is rewarding to care about hair
Date: 2010-02-14 08:00:00
Hair dye belongs to the smaller categories on the cosmetics market, but it is very important and it expands by 3-5 percent every year. No wonder, as many decide to...
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Caravan to Egypt
Date: 2010-02-14 08:00:00
Pannontej Zrt. organised another successful promotion for its Karaván brand. Between 5 October 2009 and 8 November 2009 customers could send in stickers found in the packaging. Every week 100...
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New appointments at METRO
Date: 2010-02-14 08:00:00
From 1 January 2010, György Óvári is the new operations director of METRO Kereskedelmi Kft. His predecessor, Tibor Zsombor will remain with the company as senior executive advisor for the...
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TESCO negotiates with partners on the spot
Date: 2010-02-14 08:00:00
For the first time, TESCO Global Zrt. will be present at Foodapest as a cooperating partner. Judit Molnár, Hungexpo’s revenue development manager told us that TESCO would not be present...
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Improved position for the 401-2,500 m² channel in the sweets segment
Date: 2010-02-14 08:00:00
According to Nielsen, the 401-2,500 m² channel’s position improved (from 30 percent to 32) in the highest-selling sweets’ category (cooled countline sweets, sweet biscuits and chocolate bars – with sales...
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Retail keeps shrinking
Date: 2010-02-14 08:00:00
Retail sales continued to fall in October, informs KSH’s quick report. Volume sales of retail stores were down by 4.7 percent in the first t en months of 2009 and...
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Fütyülős Mézes Szamóca
Date: 2010-02-14 08:00:00
Fütyülős Mézes Szamóca is the latest innovation by Fütyülős and is expected to be the biggest success in 2010!...
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Not enough brands
Date: 2010-02-14 08:00:00
I am more and more concerned about the competitiveness of Hungarian agriculture and domestic-owned food processing companies. Recently I asked a few friends to name Hungarian-owned and developing food brands…The...
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Online chat customer service on METRO’s website
Date: 2010-02-14 08:00:00
From the middle of January, METRO’s website returns at http://www.metro.hu with a new look and new services, for instance online promotion leaflets, catalogues and a customer service via live chat....
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Agreement between BKIK and Superbrands
Date: 2010-02-14 08:00:00
Last December András Wiszkidenszky, director of Superbrands Magyarország and Kristóf Szatmáry, president of the Budapest Chamber of Commerce and Industry (BKIK) signed an agreement, stating that the chamber will provide...
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The Csányi-empire’s collective stand
Date: 2010-02-14 08:00:00
Bonfarm group will be present at Foodapest with a collective stand, presenting its complete portfolio. Tamás Éder, told our magazine that market leader PICK SZEGED Zrt., SOLE-MIZO Zrt., Csányi Pincészet...
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Less snacks consumed than in 2009
Date: 2010-02-14 08:00:00
In October 2008-September 2009, chocolate (- 6%), sweet biscuit, salty biscuit (-11%), salty snack (- 8%) and family-size ice cream (-15%) sales all fell in terms of volume – reveal...
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Fewer promotional leaflets and shorter promotional periods
Date: 2010-02-14 08:00:00
According to GfK Hungária’s Leaflet Monitor, comparing the first nine months of the leaflet market in 2009 with the same period in 2008 shows that the number of leaflets published...
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Medve Óriás kocka 46,7 g ömlesztett sajt
Date: 2010-02-14 08:00:00
MEDVE Óriás Kocka will be a popular offer for cheese lovers with its 46.7-g packaging and favourable price....
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Time travel at Christmas
Date: 2010-02-14 08:00:00
The end of last year will not be remembered for an abundance of presents. Most families celebrated modestly with a smaller Christmas tree and fewer or cheaper presents. Traditionally, December...
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‘Love card’ from SPAR
Date: 2010-02-14 08:00:00
SPAR Magyarország Kft. and the Hungarian Maltese Charity Service started its ‘Love card’ campaign: HUF 200 and HUF 500 cards with barcodes were placed at the cash desks of SPAR,...
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JÓFEJs can win valuable prizes
Date: 2010-02-14 08:00:00
Last year the JÓFEJ (sober and responsible driver) campaign was expanded with a web 2.0 community. The different ‘JÓFEJ’ groups can grow further: since last summer gifts have been regularly...
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Visitor information
Date: 2010-02-14 08:00:00
FOODAPEST International food, drink, food processing and hospitality trade fair • UKBA International trade fair for confectionery, bakery and gastronomy • 21-24 February 2010 • Venue: HUNGEXPO Budapesti Vásárközpont Budapest,...
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Mineral water and energy drinks strengthened their positions
Date: 2010-02-14 08:00:00
Non-alcoholic thirst-quenching beverages are important parts of a store’s product selection. Among the 90 categories measured by Nielsen, in the top 10 carbonated soft drinks ranked 4th, mineral water was...
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Hungary on top of the inflation list
Date: 2010-02-14 08:00:00
In November 2009, in the EU-27 consumer prices were 1 percent higher on average, compared to prices in November 2008. The biggest increase was measured in Hungary (5.2 percent) and...
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Ideal sütemény
Date: 2010-02-14 08:00:00
Ideal biscuits represent a new category on the market with their composition and individual packaging....
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Experience-hungry consumers vs. discount store dominance
Date: 2010-02-14 08:00:00
The fact that large German retail syndicates went bankrupt this year indicates that new strategies are needed to survive. 90 lecturers and 1,200 decision-makers focused on these new strategies at...
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Stores opening
Date: 2010-02-14 08:00:00
Tesco Express, Bp. (Pestszentimre) Open: 27 November Chain: Tesco Store space: 290 m2 SKU: 2500–3000 dm, Tapolca Open: 5 December Chain: dm Store space: 274 m2 SKU: 11 000 dm,...
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Personnel changes at Mona Hungary Kft.
Date: 2010-02-14 08:00:00
Mona Hungary Kft. is happy to welcome János Kiss, senior key account manager since July 2009. In July 2009, Edina Balog decided to resign from the post of marketing and...
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Tesco and POS Media reach an agreement
Date: 2010-02-14 08:00:00
POS Media Hungary preserves the exclusive right to sell or rent out three in-store communication tools (Digital Shelf Stopper, 3D Shelf Stopper and Giant Shopping Trolley Handle) in Tesco hypermarkets...
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Fewer pigs than before
Date: 2010-02-14 08:00:00
An analysis by the Hungarian Chamber of Agriculture reveals that the number of pigs has not been this low since the 1960s. With the strengthening of the Forint it is...
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Only mineral water sales grew
Date: 2010-02-14 08:00:00
In the past decade, non-alcoholic beverage consumption had been growing in Hungary, but in 2009 it stalled. Only mineral water producers were able to improve sales: they achieved a 5-6-percent...
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Increasing consumer demand for low-priced products
Date: 2010-02-14 08:00:00
In the third quarter of 2009, households bought 1.3 percent less daily consumer goods in terms of value, compared with the same period a year earlier – state data by...
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