Company and Personal News
In Poland thousands of small shops disappear, but their market share is stable
Date: 2009-10-27 08:00:00
According to Nielsen’s ShopperTrends survey, the market share of small traditional shops has been stable at 55 percent for three years. Among modern retail channels supermarket is the most popular....
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They offer a key to the Chinese market
Date: 2009-10-27 08:00:00
Hungarian SMEs are given a great chance by the European Commission and the Chinese government: they decided to continue the Managers Exchange and Training Programme. Application deadline for the 5th...
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Where were bakers mistaken?
Date: 2009-10-27 08:00:00
The aim of the Association of Hungarian Bakers and baking companies was to cooperate and to harmonise the activities of the different actors in the baking industry, in order to...
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Sága „Nyerjen egy év nyugalmat!” nyereményjáték
Date: 2009-10-27 08:00:00
Advertising Sága’s prize game ”Nyerjen egy év nyugalmat!” that lasts from 1 October 2009 until 11 December 2009. Agency: Hammer Advertising / média: PHD Customer: SáGa Foods Zrt. Product: Sága...
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Wider range of services on Auchan’s website
Date: 2009-10-27 08:00:00
Auchan Magyarország Kft.’s website (www.auchan.hu) has been revamped. Shoppers can now create their own profiles, which the system recognizes and only shows promotions in their favourite stores. It is easy...
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Non-alcoholic mono pralines become more robust
Date: 2009-10-27 08:00:00
Retail sales of praline were up by 6 percent in value in August 2008-July 2009, with the market exceeding an annual HUF 19 billion. As for volume, praline sales reached...
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The handbrake is on
Date: 2009-10-27 08:00:00
A bill has been proposed in Parliament that would strengthen the bargaining position of suppliers and would limit detrimental conditions (buying back obligation of suppliers, long payment deadlines, etc.) set...
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Customer satisfaction is the guarantee for our company’s success
Date: 2009-10-27 08:00:00
We had a conversation with CEO Dr. Tibor Bakonyi about the steps the company has taken recently to improve their market position and serve customers. According to the CEO, during...
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GfK Hungária is 20 years old
Date: 2009-10-27 08:00:00
GfK Hungária was founded in 1989 by GfK’s Austrian affiliate, Fessel-GfK. Back than the company employed less than ten people, now it employs ten times more and its sales turnover...
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Praline buyers do not economise when buying them as a present
Date: 2009-10-27 08:00:00
As a result of austerity measures, the praline market has also stepped on the brake: growth rate drastically slowed down and now approaches stagnation. Bonbonetti’s sales director, György Seregi is...
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Széchenyi Card increasingly popular
Date: 2009-10-27 08:00:00
– Enterprises do not dare to make long term plans and choose easily accessible, cheap loans. Consequently, the number of companies applying for Széchenyi Card grew significantly – says László...
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Heaven in hell
Date: 2009-10-27 08:00:00
It is the end of the year, the time has come “to cast an account”. HELL Energy Magyaroszág Kft. is happy to do it, since HELL energy drink has been...
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Wine advice from the computer
Date: 2009-10-27 08:00:00
Laurel Kft.’s oenological information terminal is also called a digital sommelier. Recently two of these devices were installed in CBA stores with IBM AnyPlace Kiosk as their base, helping shoppers...
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Lower praline sales in the first 6 months
Date: 2009-10-27 08:00:00
According to GfK Hungária’s ConsumerScan, average praline sales exceeded 1.3 kg (approximately 8 boxes) in the first 6 months, we usually buy 1-2 boxes once a month. Buying frequency was...
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Széchenyi Card in numbers
Date: 2009-10-27 08:00:00
The programme was launched in 2002 and after 160,000 applications 120,000 have been handed out so far. SMEs usually apply for HUF 5 million or smaller loans. More and more...
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Sailing out of the crisis – with innovations
Date: 2009-10-27 08:00:00
“We sail out of the crisis!” This was the motto of the trade symposium organised by STI Petőfi Nyomda Kft. on the Zsófia event boat in September. Managing director Dr...
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A star is born with Tesco Express
Date: 2009-10-27 08:00:00
A 400-m² Tesco Express will open in Budapest’s former Csillag store on Rákóczy Road, together with a café that intends to continue the traditions of the old Ostende café....
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Pasta market surpasses HUF 27 billion
Date: 2009-10-27 08:00:00
Annual pasta sales were up by 4 percent in August 2008-June 2009 and surpassed HUF 27 billion. In the same period volume sales stagnated around 53,000 tons, reveals the Nielsen...
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Decrease has not stopped
Date: 2009-10-27 08:00:00
Retail sales continued to fall in July (6.6 percent in volume). According to KSH’s report, the decrease was 2.3 percent smaller than in the previous month. In the first seven...
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New marketing director at Heineken Hungária
Date: 2009-10-27 08:00:00
János Makkay replaced Cor Honkoopot in the marketing director’s seat at Heineken Hungária Zrt. János Makkay worked at Unilever for seventeen years, directing market affaires in six countries from 2007....
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More cooking done at home is both an opportunity and a challenge for pasta
Date: 2009-10-27 08:00:00
Average price on the pasta market has been stagnating since 2008 and private labels have achieved a 45 percent market share. Import is not significant and egg-content is practically unchanged....
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Cattle sent to the slaughter
Date: 2009-10-27 08:00:00
Agricultural Eonomics Research Institute (AKI) continuously monitors and publishes world trends in poultry and fruit/vegetable products. Their latest market report reveals that decrease in the production price of domestic slaughter...
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Campaign for dishwashers
Date: 2009-10-27 08:00:00
Calgonit and Bosch launched a campaign, named “Take it seriously” for popularising environmentally friendly methods and dishwashers. According to research findings, cleaning dishes with a machine requires 2.5 times less...
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We buy pasta more frequently
Date: 2009-10-27 08:00:00
The volume of pasta bought per household increased moderately in January-June 2009, reveals GfK Hungária’s ConsumerScan. Fewer households bought pasta, sales still improved by 2 percent. 80 percent of households...
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Optimistic report on the economic perspectives of the near future
Date: 2009-10-27 08:00:00
Summer data indicate a moderate improvement in the situation of the world economy and Hungary: the most painful part of the crisis is over. However, the extent and length of...
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Thank you, Lord…
Date: 2009-10-27 08:00:00
…for listening to me after all and giving me back my faith in human intellect. Thank you to the trade for this several-hour conversation at the conference in Tapolca about...
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New head of Henkel Magyarország
Date: 2009-10-27 08:00:00
From 1 October, economist Dieter Knoll (46) is the new head of Henkel Magyarország. Ferenc Deák, the company’s former managing director stays with the company in its Düsseldorf headquarters. The...
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Gift packages: old brands and new concepts
Date: 2009-10-27 08:00:00
Most producers agree that in volume sales last year’s level is achievable, producers do not prepare with crisis-packages but with beautiful and eye-pleasing offers. Unilever Magyarország Kft. was the number...
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Payment deadline may become longer
Date: 2009-10-27 08:00:00
In Central and Eastern Europe the number of companies whose credit ratings dropped kept increasing in the past few years – says Zoltán Dercze, managing director of Coface Hungary. 45...
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