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Biscuits doing well in spite of their price

Demand for biscuits has not dropped in spite of rising average price. Latest products fit well into healthy diets and biscuits have become a strategic product for discount stores. According...

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More money spent in Hungary by foreigners

The number of foreign visitors in Hungary was 7.6 million in the first quarter of 2008, which represents an increase of one per cent. Foreigners spent a total of 16...

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Manufacturing private labels no longer derogatory

Over 1,600 companies from 70 countries attended the largest ever PLMA exhibition held in Amsterdam, on 27-28 May. We asked the managing director of Mona Hungary, Bernadett Strasser-Kátai about what...

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Atradius credit insurance company of the year

Atradius Credit Insurance has been awarded the title “Credit insurance company of the year 2008” by World Finance Magazine. Atradius provides reliable and effective services in over 40 countries....

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Spectacular growth

Increasing sales of decor cosmetics reflect growing demand for wellness. Retail sales expanded by 14 per cent in terms of value last year, bringing total annual sales to HUF 60...

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Fewer hotel guests outside Budapest

The occupancy rate for 3.4 and 5 star hotels was 50 per cent in the first four months of the year. Gross room revenues were up by 6 per cent,...

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Guest list helps in preparations

Detki Keksz is a regular exhibitor at PLMA. According to Mrs. Juhász, Marianna Lipusz, organisation has been excellent. The list of visitors sent by the organisers before the event has...

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Bio – our health and that of our kids

The increasing popularity of bio food is a result of the two most important trends of our decade: health and wellness. This is one of the conclusions of the global...

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More colour in domestic market of decor cosmetics

Hungarian women tend to use less make up than women in neighbouring countries. Mainly foundation cream and mascara are used, while coloured products like lipstick are not very popular. According...

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Cooking oil producing highest price rise

The average rise in consumer prices was 0.3 per cent in April. Prices were 6.6 per cent higher than in April 2007. Food prices were up by 1.4 per cent...

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Great Loss reaching its objective

The topic at the meeting of Trade Marketing and Sales Klub held on 5. June was the peculiarities in the marketing and trade marketing of low calorie and health products....

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NESPRESSO coffee machines in retail chains

In addition to the showroom in Andrássy út, the full range of NESPRESSO coffee machines has also been available in Saturn and Media Markt stores since June. Nine Budapest stores...

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Hygienic, multiple layer packaging from plastics

Plastics are the most commonly used packaging material for food, accounting for 50 per cent of all packaging materials in Hungary, in terms of volume. Plastics are used in three...

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Food industry in recession

Industrial production was up by 4.3 per cent in March 2008, compared to the same month in 2007. Industrial production was 6.9 per cent higher in the first quarter of...

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VIII. Univer Business Golf Championship

The idea of organising a golf championship for prominent members of the business community was conceived seven years ago. Both active golfers and leading business people open to the idea...

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Revolution in self service

According to a 2008 survey conducted by BuzzBack Market Research for NCR Corporation about consumer attitudes towards self service solutions, 67 per cent of French, German, Italian, Spanish and English...

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Foreign trade of agricultural products with question marks

According to KSH data, our agricultural export expanded almost twice as dynamically as overall export in 2007, achieving record breaking revenues of more than EUR 4.8 billion. Imports totalling EUR...

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Decrease in the EU as well

Retail sales were down by 0.4 per cent in the EUR zone and by 0.7 per cent in the EU-27 zone in March, compared to February. According to Eurostat data,...

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IBM fights queues

IBM has launched a self service cash register system under the name “Anyplace Checkout”. Customers use hand scanners to read bar codes when products are placed in the shopping cart...

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National shop windows

Most countries spend a lot of money on marketing support for their food products in foreign markets. Methods are diverse. In some countries, a government organisation is in charge of...

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Positive balance for foreign trade

Exports totalled HUF 6,394 in January-April 2008, while imports amounted to HUF 6,309. The volume of export was up by 19 per cent compared to April 2007, while imports grew...

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Oily seed plant in Foktõ

The plant to be built by the Glencore group will be the largest facility of its kind in Hungary with an annual capacity of 600,000 tonnes. Construction is expected to...

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Region marketing

Not only countries, but regions may also use collective marketing. The Spanish region specialising in agriculture and the food industry, Castillia-Leon is a good example. Many synergies exist between government-level...

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Higher price for livestock as well

The prices of agricultural products were up by 38.1 per cent in March 2008, compared to March 2007. The prices of plant products were up by 52 per cent, while...

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Vonalkód Rendszerház at this year’s Industria

Vonalkód Rendszerház Kft, a leading player in the Hungarian automatic identification technology market presented its latest innovations at this year’s Industria exhibition. In 2008, they became the official distributors of...

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Aperitif a la française celebrating its fifth birthday

The event called „Apéritif a la française” started its world tour on 5. June. It is held at the same time in 24 countries and serves to present the full...

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Private labels playing growing role

According to data from the ConsumerScan survey of GfK Hungária Piackutató Intézet, the market share of private labels continued to grow in the FMCG market in 2007. In the first...

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Széchenyi Card 2 launched

The two year Széchenyi Card 2 was launched by KA-VOSZ ZRt in co-operation with its partner banks, Hitelgarancia ZRt, and the Ministry of Economy and Development on 2. June. This...

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An efficient foreign legion

Many people believe that the only purpose of import is to flood our stores with cheap products. However, appropriate quality products are often simply not available in the domestic market....

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Traditional stores till strong in Poland

Though the number of hyper markets is growing in Poland, their market share is shrinking. At the same time, supermarkets and discount stores have increased their market share. Traditional stores...

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