Events

Promotions make people active

According to Szonsa Ipsos newest POSTerTEST survey, the promotion ads of retail sector make people more active as the average.  The average activition rate of the outdoor campaigns in 2008...

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5,000 pair fake Nike shoes

The authority arrested the HUF 38 million value goods and took legal proceedings against unkknown person.  The member of Hungarian Customs and Finance Guard controlled a Czech van in Gyula,...

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EU Citizens prefer to shop online in their own countries

Between 2006 and 2008 the percentage of European Union consumers buying at least one item over the Internet increased from 27% to 33%. The proportion of consumers buying online across...

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Real earnings will moderately, consumption significantly decrease

The forecast prepared by GKI Economic Research Co. in co-operation with Erste Bank shows that both the depth and duration of the global recession are still unpredictable; but forecasts all...

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Pro Carton launches 2009 Carton Awards

This annual event is now in its 13th year and has over that period had many excellent examples of the skills of carton manufacturers and designers.  In 1996, Pro Carton...

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Day of the farmers in Mezőtúr

The event is one of the winners at Tempus’s „2009 European Year of Creativity and Innovation” tender.  The goal of the exhibition on 13th Mai is to show Hungarian agricultural...

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Demonstration of dairy farmers to wait

Dairy entrepreneurs ask the government to start the former published reorganisation program in value of HUF 2.5 billion.  Dairy farmers talk about a new demonstration because of deep buy-up price....

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Consumers change habits as recession tightens its grip

The recession has forced 87% of consumers to change their shopping habits, according to a study by research consultancy Shoppercentric.  Out of a thousand people surveyed by market research agency...

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Working-capital loan for Hungarian food industry

The Hungarian Development Bank would injection HUF 30 billion into food industry sector.  The bank would undertake 100% guarantee of the trade banks' resource placements. To this step the law...

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What is the real Hungarian product?

The preparatory committee of Food codex can't agree about the defination of „Hungarian product” in the domestic retail.  The problem is that the producers work also from importad raw materials,...

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Foodapest, from 2010 in every two years

In the future Hungexpo organises the exhibition alone. The next Foodapest will arrange together with UKBA and Foodatech.  Specialities of the next year's exhibition are the Junior Confectioner World Championship...

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Global European Food Event – Budapest, 29-31. March 2009

ECRM would like to invite you to its Global European Food Event to be held in Budapest between 29-31. March. ECRM helps the largest retail chains like Tesco, Auchan, Ahold,...

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Typical consumers of seasonal sweets are young

Sales of Easter chocolate figures continue to drop. Hyper markets remain the primary distribution channel, while the market share of small stores continues to shrink, according to data from GfK...

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Different trends for light milk and light soft drinks

According to data from the GfK Hungária ConsumerScan, the popularity of both low and high fat content milks increased in the first nine months of 2008, but that of normal...

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Modest year for hotels

Though the number of guests buying commercial accommodation services was up by 1-2 percent in 2008, they spent fewer nights there, compared to 2007. The revenues generated by accommodation services...

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Registrations for Anuga arriving

Domestic food manufacturers are displaying more than usual interest towards this year’s Anuga exhibition to be held between 10-14. October in Cologne. 43 Hungarian companies have registered so far. Support...

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Seasonal market of cooked ham stable at HUF 12 billion

According to the Nielsen Retail Index, sales of processed meat were up by 4 percent in terms of value, while cooked ham produced stagnation in 2008. Sales of cooked ham...

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Calories in system of classification

According to the findings of several surveys, Hungarian consumers are becoming increasingly health conscious, as illustrated by the growing popularity of nutritional labelling systems and programs. Initiatives aimed at orienting...

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Discounts challenging big hyper markets

The discount channel has been expanding successfully in France as well, while the market share of bigger than 6,500 square meter hyper markets has been shrinking. Five out of the...

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This year’s Superbrands launched

The Superbrands program has been launched for the fifth time this year, while this is also the second year for the Business Superbrands program. The Superbrands program originated in the...

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Less imported ham – can domestic industry benefit from this?

„I have some good news and some bad” – one could say. The good news is that if the HUF will stay as weak as it is now, then domestic...

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Three-quarters of domestic production is exported

While total food consumption is declining, the consumption of bio food is growing. Bio production is based on transparent and clear regulations, which guarantee that it is compliant with specific...

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Worse Coface ratings for China and Russia

For the first time in its history, Coface is advising investors to be cautious all over the world. China and Russia have also been placed on the negative monitoring list....

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Efficiency has become a priority

A TOP of Mind survey has been conducted by CIES among 600 leading officers from the FMCG sectors of 54 countries about what they expect to be the issues of...

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Market share of light products growing

According to the Nielsen Retail Index, sales of carbonated soft drinks were down by 4 percent in terms of quantity last year, with total sales stagnating around HUF 56 billion....

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Healthy products in cheerful packaging

POS advertisements of food intended for children is targeted at their parents. Packaging is colourful and cheerful, complete with precise information because parents generally read such labels. – Our basic...

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Tempora muntantur…

„Times are changing and we are changing with them”. Now, that we are facing difficult times, it is worth taking a look at what changes we should make in order...

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Grüne Woche: successful Hungarians

The most important thing the correspondent has learned from this year’s Grüne Woche (16-25 January) is that Hungarian food is important for the European Market. It has also been officially...

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Zero producing a plus for the light segment

Nielsen data only shows minor changes in sales of carbonated soft drinks from one year to another. It is hard to surprise consumers, but as the success achieved by Coca-Cola...

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The power of personal communication

Owing to the confidential and personal nature of its products, HIPP focuses on direct marketing and targeted printed media. Flexico, a distributor of diapers follows a similar policy. Personal contact...

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