Events
Concentration decreasing in sales of ice tea
Date: 2009-05-27 08:00:00
Retail sales of ice tea were up by 3 percent in the April 2008-March 2009 period, exceeding HUF 14 billion, while sales in terms of quantity were down by 4...
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Proportion of people following a healthy diet stable
Date: 2009-05-27 08:00:00
According to the latest survey conducted by GfK Hungária about eating habits, practically all foods are consumed less frequently. Traditional dishes and flavours continue to remain dominant. The proportion of...
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Unbroken activity– BioFach 2009
Date: 2009-05-27 08:00:00
There were 19 Hungarian exhibitors at this year’s BioFach in Nürnberg. Two-thirds of the 2,744 exhibitors came from outside Germany. Practically all bio products produced in Hungary were displayed at...
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Stores can do a lot to boost sales of ice tea
Date: 2009-05-27 08:00:00
Experts are looking forward to this year’s ice tea season with cautious optimism in spite of the recession. The market of ice tea is still dominated by traditional lemon and...
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Hungarian origin increasingly important
Date: 2009-05-27 08:00:00
The freshness and good quality of products continue to remain the primary considerations for consumers, while price remains the second most important. According to the GfK Hungária Shopping Monitor and...
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G+H dedicated to „Slow Food”
Date: 2009-05-27 08:00:00
The 4th G+H exhibition and the 14th Vinex held simultaneously in Brno, between 3-6. March were highly successful. A total of 170 exhibitors from 13 countries attended the two events....
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Lemon ice tea becoming even more popular
Date: 2009-05-27 08:00:00
According to the GfK Hungária ConsumerScan, growth of the ice tea market continued both in terms of quantity and value in the first quarter of 2009. The market was still...
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Fewer guests in the beginning of the year
Date: 2009-05-27 08:00:00
The number of foreign guests served by commercial accommodation providers was down by 19 percent in January-March, compared to the same period in 2008, while the same number for domestic...
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PROMOTION at the end of September
Date: 2009-05-27 08:00:00
The PROMOTION exhibition to be held by HUNGEXPO between 22-25. September promises to be the most “talkative” event of the marketing communication sector. “Creativity, innovation and alternative solutions” will be...
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Annual sales approaching HUF 40 billion
Date: 2009-05-27 08:00:00
Retail sales of household paper products were up by 8 percent in terms of value in the March 2008-February 2009 period, compared to the previous year. Retail sales totalled more...
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Price rise in the food industry
Date: 2009-05-27 08:00:00
Domestic industrial prices were down by 0.7 percent in February 2009, compared to January and up by 4.6 percent, compared to March 2008. Industrial export prices were up by 12.2...
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Chance or risk?
Date: 2009-05-27 08:00:00
On 12. May, a conference was held by manufacturers of dairy products under the title “Chance or risk?” to discuss possible answers to the problems presented by the economic crisis....
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Innovation apart from price might also be a guarantee of the future
Date: 2009-05-27 08:00:00
Paper tissue has been the most dynamically growing segment in the domestic market of household paper products in recent years. Dry tissue is used for removing wet and greasy stains...
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Food retail still dropping
Date: 2009-05-27 08:00:00
Retail sales were down by 3.2 percent in February 2009, compared to the same month in 2008 and by 0.5 percent, compared to January. Retail sales totalled HUF 958 billion...
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Awards for last year’s best promotions
Date: 2009-05-27 08:00:00
So far, no answer existed to the question of what was or what is going to be the best promotional campaign of the year in the FMCG sector. This is...
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Who is going to have the biggest slice?
Date: 2009-05-27 08:00:00
Postal service providers are going to fight hard for control of the under 50 gram segment from 2013. We want to take advantage of our exceptionally wide range of services...
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Shower gel improving it position in the top 5
Date: 2009-05-27 08:00:00
Retail sales of shower gel were up by 5 percent in terms of value in the March 2008-February 2009 period, compared to the preceding year, with sales exceeding HUF 14...
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Food prices dropping except for seasonal ones
Date: 2009-05-27 08:00:00
Food prices were up by 0.4 percent in April, compared to March. Seasonal prices like potato, fresh vegetables and fruits rose. The same happened to sausages, chocolate and poultry. The...
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Consumers not turning to cheaper products yet, but buying less
Date: 2009-05-27 08:00:00
This quarter’s meeting of the Trade Marketing Klub held on 23. April was dedicated to an assessment of the preceding period given by chief executives of Nielsen and GfK. The...
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Five candles
Date: 2009-05-27 08:00:00
Following the disappearance of borders five years ago, the flood of imported food came as a shock to the local food industry. Today, imported products account for nearly 30 percent...
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Adam in the focus, following Eve
Date: 2009-05-27 08:00:00
An increasing number of products intended for men are appearing in the shower gel and body lotion category, previously regarded as rather feminine. The category continues to produce annual growth...
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No boom foreseen by Atradius for next year
Date: 2009-05-27 08:00:00
Forecasts predicting a boom for 2010 are not considered to be reliable by Atradius. The credit insurance company expects recession to continue in 2010 as well. According to their country...
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Fragrance marketing entering Hungary
Date: 2009-05-27 08:00:00
Mood Media has begun to offer fragrance marketing services in Hungary as well, in co-operation with their European partner Ambius. The injection of fragrance particles into the air is controlled...
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Importance of outsourcing felt by many now
Date: 2009-05-27 08:00:00
There is no need to prove that the logistic sector has been hit very hard by the recession. Logistic enterprises are forced to grant substantial discounts to their clients in...
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Change in VAT to have little effect on inflation
Date: 2009-05-27 08:00:00
According to a study by KOPINT-TÁRKI Konjunktúra Kutató Zrt. and Agrár Európa Tanácsadó Kft., food inflation is expected to be significantly lower in 2009 than a year ago owing to...
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Regional differences in growth
Date: 2009-05-27 08:00:00
Rates of growth for sales of leading food categories in the April 2008-March 2009 period. Notes: 1. Sales of the 90 categories monitored by Nielsen showed average growth of 6...
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Great opportunities in the market of refrigerated goods
Date: 2009-05-27 08:00:00
The logistic market of refrigerated goods is in turmoil. Both local and international enterprises see market gaps waiting to be filled. According to Szabolcs Czifrik from Liegl & Dachser Kft.,...
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More shoppers from the 50-65 age group in modern chains
Date: 2009-05-27 08:00:00
According to the Nielsen ShopperTrends survey, an increasing proportion of 50-65 year olds visit modern stores, while the loyalty of this group towards traditional stores has diminished. While in 2007,...
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In May, the first time in a nine-month period the economic index of GKI has been improved.
Date: 2009-05-27 00:46:27
The seasonally adjusted values of the GKI consumer confidence index has been appreciably increased after last October’s fall and April’s stagnation. According to the survey of GKI Economic Research Co....
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Agreement between the Brand Allience and FEOSZ
Date: 2009-05-27 00:41:41
The Hungarian Brand Allience (Márkaszövetség) and the National Federation of Consumer Associations signed a cooperation agreement. On the general meeting of Brand Allience held on 25 May, Deák Ferenc the...
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