Events

Shrinking orders

Industrial production was down by 0.7 percent in September 2008, compared to September 2007. Industrial export was down by 2.1 percent. Production of the processing industry was down by 1.8...

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New products in the top 10

A top 10 of the best selling FMCG categories is compiled by Nielsen at the end of each two month period. Processed meat, beer, cheese, carbonated soft drinks and mineral...

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Drinks rich in vitamins, at decreasing prices

Demand for fruit juices is higher in colder months than in the summer. However, growth of the segment stopped last season, as a result of a substantial rise in the...

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Increasing number of private labels in promotional leaflets

According to the leaflet Monitor published by GfK Hungária, growth has continued in the market of promotional leaflets. Leaflets are still regarded as one of the most effective advertising tools...

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Walking the rope like no other

The Golden Dove awards of the direct marketing business have been handed over in nine categories this year. The Rope Walker agency received an award in both the lifestyle and...

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New industrial computer from Intermec

The new CK3 industrial mobile computer by Intermec was launched in Hungary in November. The CK3 intended primarily for logistic applications uses the most advanced wireless communication and bar code...

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Drugstores showing dynamism in face, body and hand care

Retail sales of face lotions were up by 4 percent in the September 2007-August 2008 period, compared to the preceding year. The size of the market has exceeded HUF 9...

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Brief period of happiness after three difficult years

2008 has been a good year for agriculture as production has grown by 20 percent, following three years of decline. At the same time, the domestic market has shrunk, with...

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Sweet billions as seen at ISM

Sales of sweets are growing world-wide. The ISM sweets and biscuits exhibition will be held between 1-4. February in Cologne. According to Márta Kakuk, Budapest representative of the exhibition, everybody...

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Strategies for recession

A roundtable discussion has been held under the title „Marketing- and communication strategies in times of recession” by the Hungarian Consumer Platform, Kirowski and GfK Hungária. The importance of a...

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Innovations for ageless skin

Although the effects of the financial crisis can be felt in the market of personal hygiene products, average sales are doubled during the Christmas season. Manufacturers have a large number...

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Effect of price rise on sales

The majority of FMCG companies have been forced to increase their prices. However, the effects of price increases can only be assessed subsequently. “Does an optimal strategy exist?” and ”...

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Crisis the main topic at Day of Commerce

Although results should have been the main topic at this year’s European Day of Commerce organised by trade associations and organisations, this intention has been overruled by the financial crisis....

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Slovenian winner at Art Award

This year’s winner of the EUR 7,000 Henkel Central Eastern Europe Art Award is Miha Štrukelj from Slovenia. A total of 500 works have been entered for the competition....

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Hand cream targeted primarily at the 60+ age group

According to data from GfK Hungária ConsumerScan, 28 percent of households purchased some kind of body care lotion in the January-September 2008 period. Sales were down by 5 percent in...

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Number of insolvent companies growing

The insolvency index was up by 10 percent in the first nine months of 2008, compared to the same period in 2007. Insolvency is highest in the construction, wholesale and...

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Anuga FoodTec – Budapest press conference

Anuga FoodTec, the international food and beverage technology fair will be held between 10-13. March 2009, in Cologne. 1,200 exhibitors from over 40 countries are expected to attend the even....

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One third of the population using internet

At the end of the first half of 2008, over 49 percent of the Hungarian population above the age of 14 had access to the Internet. 3.09 million was the...

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Moderate increase in sales and average price

Sales of women’s hygiene products are increasingly concentrated in drugstores (25 percent), but the market share of hyper markets is even more substantial (32 percent). Sales of women’s hygiene products...

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Latvia in the top

Consumer prices were up by 4.2 percent on average in the EU-27 countries in September 2008, compared to 2007. Inflation was lowest in the Netherlands, at 2.8 percent and highest...

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Everything in one place at Grüne Woche

The Grüne Woche exhibition is to be held between 16-25. January in Berlin. The exhibition space reserved for the Agricultural Marketing Centre is nearly twice the size it was last...

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Decreasing prices in agriculture

In October 2008 the producer price level of agricultural products was 16.5% lower than in the corresponding period of the previous year – said the Hungarian Statistic Office.  More specifically,...

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Demand for households papers and desodors grow

According to Nielsen research the common sold household chemicals are the fabric softeners, the toilet papers, dushgels and pocket tissues. The value of the TOP 10 households chemicals is over...

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The production of manufacturing fell by 8.6% in October

According to Hungarian Central Statistic Office In October 2008, industrial gross output decreased by 7.2% compared to October 2007, the index adjusted for working days was equal to the non-adjusted...

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German firms plan wage hike in Hungary

According to a research, commissioned by the German-Hungarian Chamber of Industry and Commerce, German firms operating in Hungary plan an average 6.2% wage hike next year. The headline wages at...

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Collective bargaining ended

Employers and unions agreed at a Friday meeting of the OET to a general wage increase of 3-5% in 2009 and to establish Hungary’s monthly minimum wage at HUF 71,500...

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This year in the first 11 months price increased by 6.3%

According to the Hungarian Statistic Office in November 2008 consumer prices decreased by 0.2% compared to the previous month and rose by 4.2% compared to November 2007.  In November 2008...

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Dutch Supermarket Sales Growth forecast only 3% in 2009

The supermarket sector reported sales of 28.7 billion euros in 2007, a 4.7 percent rise. The sales in the week leading up to Christmas to go up by 7 percent...

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Origin and brand is important for shopping Hungarians

According to the GfK Shopper Insight 2008 reseach half of the shopping Hungarians always or often compare the products with different brands.  Almost half of the shoppers hold on to...

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The authority controls thousands of food entrepreneurs and 80,000 products. The office made survey o

According to a press conference of the Hungarian Agricultural Administrative Office, the authority made 6,000 penalty captions from January-October 2008.  The authority controls thousands of food entrepreneurs and 80,000 products....

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