Company and Personal News

Third in the world

Metro is the third largest retail company in the world after Wal-Mart and Carrefour, with 2,400 units world-wide in 31 countries and 270,000 employees....

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Drink of our town?

If vodka fans were asked to identify the brand with the most distinctive advertisements, four out of five would pick Absolut. This word of Latin origin is present in all...

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IMIGe turning into POS Media

IMIGe changed its name to POS Media Hungary in September. POS Media Hungary is a media holding established in 2007, where the English SAS is also a partner....

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News

Cheaper products boosting sales for Sainsbury. Sales of the third largest British retail chain were up by 8,4 percent (5,3 percent without fuel) in the second quarter ending on 4....

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For espresso lovers

Theoretically, it is possible to make a perfect cup of espresso anywhere, provided we have expertise, good coffee, and water at adequate temperature and pressure. Handpresso is an invention which...

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New managing director for Hill and Knowlton

Zsófia Lakatos joined Hill and Knowlton Hungary Kft on 15. September, as managing director. She will be responsible for strategic planning and day to day operation. Previously, she had spent...

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Faith in ourselves instead of pessimism

Herman Verstraeten, the new CEO of Unilever Central Europe is back in the region after seven years in Russia. He sees tremendous progress compared to the situation seven years ago....

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Fruit juice Lego

It is called Y-water in packaging like a tank trap, but it is a drink intended to prevent obesity in children. Content is not the only functional thing in these...

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Tchibo islands in Interspar

„Tchibo islands” were opened in 6 Interspar hyper markets in the beginning of October. In addition to coffee, other brand products like clothing and sports equipment also appear at these...

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Question:

My question for István Tivadar Szabó, CEO of Cerbona is: How do you see the market position of functional food in Hungary in the light of the sales strategies followed...

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Islamic pub

The first Islamic pub opened recently in Oldham is a good example of different cultures mixing. Halal Inn has everything we expect to see in a traditional British Pub, like...

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Two stars and two innovations for Spar

Marcia Cross from Desperate Housewives will be the face of the new Splenid product line recently launched by Spar. This is the first time that Marcia Cross appears in an...

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Answer:

We are proud to be able to answer this question as one of the leading companies in the category of cereals. Functional food is one of the driving forces behind...

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Music for food

The sound of music can promote consumption in restaurants. However, choosing inappropriate music can have the opposite effect, driving guests away. The kind of music played and its loudness are...

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Sporty gifts from dm

HUF 40 million has been donated to 40 schools by the dm drugstore chain for the purpose of buying sports equipment. The „Together for the joy of sport” project is...

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Same but different…

What does being “different” mean? The answer is our unofficial slogan: „Fast, quality-conscious, need-oriented”. Qualiroll is not the only company in the world selling bandage, film, paper for plotters, labels...

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Reform Diet

The Conference Hall of Hotel Benczúr was full during the October meeting of the Diet Club, where product presentations were also held. The new web site of the Club will...

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New trends, old habits

According to statistics, there are five and a half thousand HoReCa units operating in Hungary at present. Out of these, five hundred are closed every year, with another five hundred...

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TESCO working with new agencies

A consortium formed by B&P CSR management and NetAktív Kommunikációs Ügynökség has been contracted by TESCO-GLOBAL Áruházak Zrt. to develop and execute Corporate Responsibility (CR) and Public Relations (PR) strategies...

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HUNGAROPACK – for the 25th time

81 nominations have been submitted for the 25th HUNGAROPACK Packaging Competition by 40 organisations. The five nominations achieving the highest scores (awarded by a jury) have been awarded the HUNGAROPACK...

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Franchise news

Café Frei continues to expand Following Salgótarján and Kassa, new cafes are to be opened in by the TV celebrity in Debrecen and Eger. Mr. Frei is a trained barista...

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Combination in the kitchen

Users are increasingly aware of the potential represented by combined ovens. Their versatility, efficiency and economy is obvious. As the whole process of steaming and roasting takes places in a...

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Mórakert opening store in Budapest

A store was opened in Budapest by Mórakert Szövetkezet on 22. September, where fresh fruits and vegetables are available directly from the farmers. Gro-ceries, pasta and eggs are also sold...

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Cherry Queen Marcipán

We like marzipan and we know countless forms of marzipan. Marzipan will now be able to take the place it deserves in the hearts of real gourmets: black chocolate bon-non...

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Long live the king!

A TV program was launched in October by ATV under the title “King of Chefs”. Unlike other programs, this one is not about professional celebrities playing chef. The 18 competitors...

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Situation getting cleaner

Chemicals and detergents used in HoReCa units account for 1 per cent of operating costs. However, any defects in this area can lead to very substantial losses and the products...

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Stores opening

Spar, Szigetvár Open: 16 september Chain: Spar Store space: 702 m2 SKU: Több ezer Spar, Tiszakécske Open: 18 september Chain: Spar Store space: 902 m2 SKU: Több ezer Spar, Mezőkövesd...

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Coop Rally this year again

71 cars entered the third Coop Rally held this year. This race is an excellent tool for promoting excellent quality and safe Hungarian food. According to József Gráf, minister of...

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Dr. Oetker sütési hozzávalók

Questions from children related to the success of baking. Agency: BBDO Budapest Zrt. Customer: Dr. Oetker Magyarország Élelmiszer Kft. Product: Dr. Oetker sütési hozzávalók Apperance: RTL Klub, Viasat3, AXN, Hallmark,...

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On a higher level

As a result of co-operation between École Lenôtre and Cegos Kft., the Educatio CulinArtist® educational program, also known as Chef Academy was launched in September. The program was created by...

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