Company and Personal News

Real supermarket chain will support schools after children hospitals

Real support schools with a significant amount of money. In recent years, the chain sent donations to children hospitals, this year primary school classes can apply for a 15 million...

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Restaurants concentrated in Budapest

Several years ago the concentration of the places of entertainment and restaurants had been started, in Budapest. The economic crisis has slowed down the tendency, but the planned investments suggest...

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Törley group won two titles at the Champagne and Wine festival

The raw Törley sparkling wine became the Champagne of the year, the St. Stephen's Crown Irsay Oliver was elected as the white wine of the year on the 20th Champagne...

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High level recognition to the CEO of BUSZESZ

According to the Communication of BUSZESZ Food Industrial Zrt., Dr. Zentai László the company's Chief Executive Officer awarded by the „Knight Cross the Hungarian Republic”. Dr. Zentai László has a...

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Dark green

Green Glass Company recycles beer bottles to make glasses and sells them on the Internet to ’green’ restaurant owners and beer drinkers. It is up to you to judge the...

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Vianni ABC stores are opening

Besides the already opened stores, there are more than 10 inquirers concerning the new Vianni ABC chain. A growing demand from the retailers’ and consumers’ side resulted in opening the...

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Main prize: Nagykáta, Korpusz CBA, Korpusz Taberna Kft.

This 600 m² store is the biggest and newest of 5 CBA shops nearby. At the moment István Török supervises the work of 18 employees and 4 apprentices. Despite the...

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Restaurant opens like a can

It is a sin to use canned food in restaurants, but it is a completely different thing if we look at a restaurant as a can that we can open....

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New managing director at ProgAdat

From July 2009 33-year old Tamás Till is the new head of ProgAdat Kft. His task is to set up a new company structure and strategy that would offer innovative...

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”Thank you, Mr Ránky!”

After more than 40 successful years in foreign and domestic trade, László Ránky, managing director of SCA Hygiene Products, the world citizen of the FMCG sector retires. Former sales director...

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Harmony between beer and food

The time is long gone when wines were paired with dishes and beer with pretzel or sausages. A web site called www.greatbrewers.com helps you group the different dishes and the...

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Stores opening

City Spar, Szeged Open: 25 June Chain: City Spar Store space: 264 m2 SKU: – Spar, Ercsi Open: 2 July Chain: Spar Store space: 938 m2 SKU: – Tesco, Sárvár...

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School supplies catalogue by INTERSPAR

From 13 August until 9 September, INTERSPAR stores help consumers in buying school supplies with a 24-page catalogue, inside which a Disney promotion campaign offers the chance for three families...

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TMK special award: for launching and promoting Orbit Envelope raspberry-blackberry-grapefruit – Fruity sensation in an envelope

A new flavour was added to the Wrigley product range last year in the shape of raspberry-blackberry-grapefruit version of Orbit Envelope. The promotional campaign worked out with Prohome Kft was...

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Cone-shaped pizza

Pizza is undoubtedly one of the most successful fast food varieties, but in the to-go format it was prepared to no avail. In 2004, an Italian company launched Konopizza –...

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Gold medal winner vending machine

An interactive Coca-Cola vending machine won the Golden Lion in the ”Point of Sale” category at the 2009 Lions festival in Cannes. Its display is combined with Flash and Bluetooth...

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New production manager at FrieslandCampina

From 1 August 2009, Józesf Szász is the new production manager at Friesland Campina’s Hungarian affiliate. He has been managing the company’s Romanian supply chain and will continue to do...

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Trade magazin HoReCa special award: St. Hubertus 33 promotion and prize game – Find the Deer! Joint the Hunt!

For many years, exciting promotions have been organised for St. Hubertus 33 by Zwack Unicum Nyrt. In the spring of 2008, student parties were focused on in order to enhance...

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Macho can

Those who believe weather-beaten skin and the sent of whiskey make them appear manly do not have to drink and smoke in a bar until the small hours: the new...

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Visit at the ice cream factory

On 16 July, Unilever Magyarország Kft. organised a factory visit for journalists in its 52,000 m² production unit in Veszprém. Guests had a chance to follow the production process of...

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The 500th Coop store is on the network

On 9 July, the new Karcag store of Co-op Star Zrt. was connected to the integrated IT network of the retail chain. CEO László Murányi revealed that HUF 4 billion...

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POPAI special award: Kitchen of Fresh Ideas Multibrand Program 2008 – Unilever–Interspar co-operation

Enhancing customer loyalty is a priority for both Interspar and Unilever , which has resulted in the creation of the Fresh Ideas Multibrand Program intended to promote the everyday use...

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Facing the challenge in New York

From July Roland Oláh, formerly the chef of Café Erte, tries his luck in the USA. He regularly reports to our magazine: “I was really calm before setting off, despite...

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Progressive cooperation between domestic manufacturers

With a HUF 3 billion investment the cooperation of experts from SIÓ-ECKES and Gramex 2000 bore fruit: a new, aseptic bottling line for Gramex 2000 Kft. Katalin Zarándy of SIÓ-ECKES...

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Pricer shelf labels gain ground

Pricer offers the biggest installed base of electronic shelf label systems in Western Europe. In Hungary Praktiker, CBA and a multinational retail chain are testing the e-label....

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Trade magazin special award: Profi Birthday prize game – „That was professional, Klárika!”

Top promotions are accompanied by several prize games each year in the Profi discount chain. The Birthday campaign in September 2008 was special, as it was supported by the Balázs-Korda...

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In a heated mood

Hungary’s changeable continental weather is not always favourable. At the same time, terraces are an important source of restaurateurs’ revenues, therefore they try to make the terrace season longer by...

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One winner takes both Pöttyös Fiats

At the end of May Pöttyös’ successful promotion campaign finished. More than 2 million codes were uploaded and almost 50,000 new consumers registered. János Budai won the bidding for the...

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New brand manager in the Bonbonetti team

From 1 July 2009, Lilla Nádaskay Soósné is the new brand manager of the tibi chocolate brand. She is in charge of the brand strategy of tibi....

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Brand value measured

Just like in nearly 90 other countries, from this year Superbrand’s market research partner in Hungary is Nielsen. Judit Tóth Szalókyné informs us about this cooperation and brand values. –...

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