Hungarian Product gets the year going with momentum in retail chains

Managing director Eszter Benedek told that Hungarian Product Nonprofit Kft. is implementing a wobbler campaign in Auchan stores this February and October, calling shoppers’ attention to products bearing the trademark. Plus a tailor-made promotion will also start in Auchan stores at the end of February: in the one-month prize game 200 products of 13 trademark using companies will participate. CBA, SPAR, Coop and Aldi stores will also promote products with the Hungarian Product trademark in February and March.