Featured
Katalin Neubauer: “Leisurely shopping is a thing of the past”
Date: 2022-07-04 10:08:22
Our magazine discussed the state of play in Hungarian retail trade with Katalin Neubauer, secretary general of the Hungarian National Trade Association (MNKSZ). – After the hardships of the...
Read more
Magazine: Tamás Éder: “This year will be about survival”
Date: 2022-07-04 06:08:18
Tamás Éder, president of the Federation of Responsible Food Manufacturers (FÉSZ) talked to our magazine about the state of play in the food industry. – What results did the food...
Read more
Changing world, changing consumers
Date: 2022-07-01 10:08:24
According to a GfK study with approximately170 million households in 14 countries, FMCG volume sales will increase by 3% this year; expectation is that value sales will be 13% higher...
Read more
Magazine: Shoppers are buying more, but they do it less often
Date: 2022-06-30 06:12:44
Csilla Czikora, NielsenIQ’s client service director responsible for manufacturer partners analysed the trends of 2021, and she also gave an overview of what happened in the first quarter of 2022....
Read more
Magazine: László Krisán: “Everyone has their share of responsibility in crisis management”
Date: 2022-06-29 06:08:16
Our magazine asked László Krisán, the CEO of KAVOSZ Zrt. about the past year, the present situation and their plans for the future. – How did the different types of...
Read more
Balázs Győrffy: “Food industry is a sector of strategic importance”
Date: 2022-06-27 10:08:14
Our magazine interviewed Balázs Győrffy, president of the Hungarian Chamber of Agriculture (NAK). – How did the coronavirus pandemic affect the agri-food sector last year? – 2021 was very different...
Read more
Magazine: Shortages: From microchips to potato chips
Date: 2022-06-24 06:08:21
In his personal account of the previous year, BGA Hungary Sec-Gen Zoltán Fekete starts with alluding to the historical perspectives of Guns, Germs and Steel, the Pulitzer Prize winner book...
Read more
(HU) Magazin: Exkluzív kutatás a vásárlási szokásokról
Date: 2022-06-23 06:12:46
Sorry, this entry is only available in HU....
Read more
Magazine: Tesco’s new pricing strategy
Date: 2022-06-22 06:14:58
We have further increased the coverage of the Tesco From Home service, and since February products bought using this service could also be delivered on the day of purchase. Tesco...
Read more
Magazine: Auchan continues to implement sustainability goals with great enthusiasm
Date: 2022-06-16 06:15:21
In 2022 we continue to work towards our sustainability goals, having introduced new packaging materials and laid the groundwork for the main activities this year. Since March we have been...
Read more
Magazine: SPAR celebrated its 30-year anniversary in 2021
Date: 2022-06-15 07:15:00
In spite of the pandemic, SPAR’s sales performance was HUF 791.8bn in 2021, 7.2% better than in 2020. At the end of last year there were 614 SPAR stores in...
Read more
Magazine: Old prices, new quality in PENNY stores
Date: 2022-06-14 06:15:05
There are already 227 PENNY discount supermarkets in Hungary, and all of them will be modernised until the end of the year, plus a new store will open too. For...
Read more
Magazine: Growing Hungarian product selection in Lidl stores
Date: 2022-06-13 07:15:13
Lidl’s Hungarian presence involves 191 stores and 4 logistics centres, with more than 8,500 employees. Sales had been growing steadily and by last year the discounter became Hungary’s No.1 FMCG...
Read more
Tobacco shops are the new king of a few FMCG categories
Date: 2022-06-08 07:12:39
In 2021 FMCG product sales generated HUF 158bn for tobacco shops, and this made this channel the 10th biggest “retail chain” in Hungary. FMCG sales were up HUF 23bn in...
Read more
Digital revolution – retail trends in 2022
Date: 2022-06-08 07:08:26
Last year retailers finally understood: a strong digital presence is fundamental if they want to be successful. In 2022 they needed to go one step further, as this year special...
Read more
Magazine: Marketing communication of sports events in 2021 – results in emotion generating
Date: 2022-05-17 06:24:40
2021 was a year when the Olympic Games were held. The Olympics is a perfect occasion for companies to realise their creative ideas. Whether they are sponsors of the Games...
Read more
Magazine: Consumers want sporting events
Date: 2022-05-09 06:03:18
The Mastercard Sport Economy Index has revealed that Europeans are looking forward to visiting sporting events again in 2022. Four from 10 people lose their interest in sports if they...
Read more
Functionality is now an expectation
Date: 2022-05-06 10:03:19
There are functional fruit juices, low-calorie functional waters and sports drinks in Coca-Cola Magyarország’s product portfolio. This February two new Cappy products hit the shops: Cappy Immunerő contains vitamin C,...
Read more
Magazine: Expanding free-from universe
Date: 2022-05-05 10:48:26
In line with global trends, free-from products are more and more popular in Hungary as well. Health-conscious shoppers can be satisfied, as a large selection of gluten-free, lactose-free, low-sugar, low-carb...
Read more
Magazine: Eat smartly! – An overview of health-conscious eating
Date: 2022-05-04 06:23:02
Our company has conducted a representative, 500-respondent online survey in its Hungarian National Panel about the healthy eating trend, and how it influences people – are they willing to make...
Read more
Year of the Tiger – and struggles too
Date: 2022-03-16 10:35:40
2022 is the Year of the Tiger and the astrologists say it will also be full of struggles, but luckily our efforts will bear fruit. Looking back on the last...
Read more
We are lucky with plant-based products
Date: 2022-03-08 10:44:44
Companies engaged in the market of alternative protein and plant-based food products have it hard if they want to be a step ahead of consumers. Flexitarians, vegetarians and vegans are...
Read more
Chapters from the big book of drinks
Date: 2022-03-07 08:25:23
Innovation work is necessary in the alcoholic drink category too, as the consumers of the 21st century demand changes and brave ideas. Innovating often means that the alcohol-free versions of...
Read more
Magazine: Sirha Budapest 2022: Hungary’s biggest celebration of the HoReCa sector
Date: 2022-02-28 06:22:58
Once again Sirha Budapest will open its gates between 22 and 24 March in 2022, at the HUNGEXPO Budapest Congress and Exhibition Center. The biggest food and HoReCa trade show...
Read more
Stores in the digital world – 2040
Date: 2022-02-21 18:50:20
In the last decade e-commerce produced a 75-percent, USD 3 trillion growth of global retail sales. Brick-and-mortar stores are likely to turn into places where products are sold as part...
Read more
The lowest inflation of the past four months occured in Germany in January
Date: 2022-02-14 11:02:36
After a nearly thirty-year high in December, inflation in Germany fell to a four-month low in January, the German federal statistics office Destatis announced on Friday. The final value of...
Read more
Magazine: Skyrocketing costs in the canning industry
Date: 2022-02-04 07:09:28
The size of the annual canning market is bigger than HUF 200 billion, making up for 8-10 percent of the food processing industry. Péter Sebesta, president of the Hungarian Cooling...
Read more
Magazine: We need sweets even when times are hard!
Date: 2022-02-03 06:09:30
According to the Association of Hungarian Confectionery Manufacturers, by the end of 2020 the confectionery market managed to recover from the shock it had suffered before Easter. Secretary general Gábor...
Read more
Magazine: Transforming bakery industry
Date: 2022-01-31 06:09:34
József Septe, president of the Hungarian Bakers’ Association informed that the number of currently active 900 bakery enterprises is expected to decrease to 500 by 2023. At the moment these...
Read more
Magazine: Milling industry is profitable – but this isn’t enough for a renewal
Date: 2022-01-28 07:09:38
Annual net turnover of Hungary’s milling industry was HUF 109.192 billon in 2020, from which export sales amounted to HUF 29.94 billion. There are 39 milling companies that operate 51...
Read more