Company and Personal News

AI in hotels

SabeeApp’s latest industry research has revealed that AI is currently most widely used in the hotel industry in the field of marketing: 53.3% of respondents indicated this as their primary...

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While the world changes, the shared experience is eternal: Unicum’s new commercial debuts with a journey across universes

Zwack Unicum reaches a visual and technological milestone this spring. The brand’s latest commercial is not just an advertisement, but a journey that spans generations, evoking a cinematic experience, in...

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Fans have more friends: Heineken launches new campaign

According to a recent international study commissioned by Heineken®, cheering and experiencing sports together helps you meet new people and make friends. Europe’s number one beer company supported this with...

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Finlandia Vodka refreshes shared moments with new flavors

Finlandia Vodka is expanding its domestic flavored portfolio with two new versions: Grapefruit and Cranberry – the new products fit well with the creative cocktail culture and bring a new...

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Starbucks welcomes spring with purple coffee

A vibrant purple hue, a silky vanilla flavor, and a slightly nutty aftertaste – Starbucks’ new Ube Vanilla-inspired drinks bring fresh color and vibrancy to everyday urban coffee moments. A...

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Customs authorities handle half a million packages a day, e-commerce is booming

The rapid growth of e-commerce is already putting a serious strain on logistics and customs clearance systems on a daily basis. Small package traffic grew by 30 percent last year,...

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Starting today, restaurants, and from April, pastry shops, can also apply for the 5+5 million forint loan and support scheme

As ​​part of the government’s 5+1-point hospitality industry action plan announced in January 2026, financing combining loans with grants will also be available to pastry shops from April 8. Within...

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The unique sustainability theme park awaits visitors for 33 days

Planet Budapest, the unique sustainability experience park, opened again after 2023 in a special location, with a completely renewed structure and program in the Budapest Railway History Park between February...

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Budapest’s Wine District celebrates three anniversaries in 2026

The Budapest Wine District in Budafok-Tétény will celebrate three significant anniversaries in 2026: the 100th anniversary of the district’s declaration as a city, the 10th anniversary of the start of...

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Winemaker of the Year 2025

József Lamport, chief winemaker at Thummerer Winery won the title of Winemaker of the Year 2025. This article is available for reading in Trade magazin 2026/02-03 The winemaker has been...

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Cereal crops have wintered well, conscious technology is gaining value

The winter was favorable for the number one arable crop group, cereal crops grown on approximately 1.2 million hectares in autumn in Hungary, according to Syngenta’s analysis. Precipitation was adequate...

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E-sports drink for gamers

On the functional beverage market protein-based products have been mainly associated with athletes and gym culture up until now. This article is available for reading in Trade magazin 2026/02-03 However,...

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Hundreds of thousands would work more outside of traditional frameworks

Educated, multilingual, and often full-time workers form the backbone of the domestic flexible labor market (gig economy). Giggle’s latest research, which processes data from more than 160,000 domestic users, sheds...

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Teamwork

ShowRum Cocktail Club Budapest is one of the leading representatives of modern bar culture in Hungary. This article is available for reading in Trade magazin 2026/02-03 The place is located...

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(HU) Félkézzel – A nap videója

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Pastry-Gulliver – Picture of the day

Italian pastry chef Matteo Stucchi creates desserts that not only look delicious, but they also double as fantastical miniature worlds. The 26-year-old’s playful culinary creations feature tiny figurines that are...

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(HU) A nap mondása

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The Hungarian sports drink manufacturer has launched three new functional drinks

The Absolute Live brand was launched with a creatine+glutamine, a collagen+hyaluron and a refreshing isotonic drink – which offer practical solutions for different life situations. Whether it’s an intensive workout,...

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Breier Group’s CBA and PRÍMA stores are preparing for owner’s warranty and affordable Easter shopping

Safe and affordable Easter shopping: Breier Group’sPRÍMA and CBA stores are preparing with a controlled offer.  During the Easter preparation period,Customersat the same timeareimportantreliable quality,a controlled product rangeandthat holiday shopping...

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Structural transformation is taking place across the entire food value chain

A new $3.1 trillion market is emerging in the food industry by 2035, with much of the growth coming not from excess consumption but from structural transformations, technological innovations and...

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Hundreds of thousands would work more outside of traditional frameworks: it’s not the lack of motivation, but the lack of flexibility

Educated, multilingual, and often full-time workers form the backbone of the domestic flexible labor market (gig economy). Giggle’s latest research, which processes data from more than 160,000 domestic users, sheds...

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BudapestGO continues to develop: the March application update brings more convenient use

 The Budapest Transport Center is continuously developing the BudapestGO application. The application will receive another update on March 19-20: the widget will be renewed and several functions will be simplified....

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We and AI

Three researchers from Corvinus University of Budapest – Dr Bence Csapody, Dr Márk Miskolczi and Dr Melinda Jászberényi – have published a study in the British Food Journal, which is...

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General Mills: sales and profits fell, consumer savings and the trend of “consumer goods” also reaches breakfast cereals

The more cautious spending of American households is already visible in breakfast cereals, which is sensitively affecting the big players in packaged foods. General Mills reported revenue in the third...

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Love Lake Balaton! STRAND Festival launches campaign in collaboration with the Balaton Limnological Research Institute

The future of Lake Balaton is our common cause – in this spirit, the STRAND Festival and the Balaton Limnological Research Institute announced this year’s cooperation in connection with World...

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Slowing electric transition, sales above EU average: this was the regional car market in 2025

Despite difficult-to-predict economic developments, the Central and Eastern European automotive market showed an acceleration in 2025 that exceeded expectations and Western European growth. Hybrid powertrains and Chinese brands are expected...

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Power in craft beer

Has the beer revolution run out of steam or has its expansion period simply come to an end? Craft beer production in the US declined by 4% in 2024 and...

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Hervis’ webshop in Hungary will be closed from April

According to Hervis, the hervis.hu web store will be closed on March 31, 2026 at 23:59, and from April 1, product-related transactions will take place in physical stores. Warranty claims...

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(HU) Alkoholérlelés élő bambuszban – A nap videója

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(HU) Mit vigyél egy kisállat-termékeket forgalmazó áruházba – A nap képe

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