Tag "Zwack"

New marketing director at the head of Zwack

From September 2022, Gábor Dávid Kovács is the marketing director of Zwack Unicum Nyrt. The economist comes to the position with four years of experience in an international advertising agency...

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A huge buying spree began for alcoholic beverages

Zwack’s revenue and profit soared in the April-June quarter due to a drastic increase in domestic sales following the tax changes that came into effect on July 1. The increase...

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Zwack can pay a dividend of 1,500 HUF per share

The Board of Directors of Zwack Unicum Plc. proposes a dividend of more than 3 billion HUF 1,500 HUF per share – can be read in the invitation to the...

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(HU) Két új ízzel bővül a Kalumba-család: jön a mangós és a vérnarancsos ginkülönlegesség

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(HU) Meghökkentő kampány hívja fel a figyelmet az ittas vezetés veszélyeire

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Magazine: The magic of diversity

‘The Hungarian rum-market is led by a few established brands’, Sára Palcsó, marketing director of Zwack explained. ‘Consumers know very few brands and are highly loyal to those. A thin...

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Better days are round the corner

Data from Euromonitor says the world’s population drank 3,285,000,000 litres of whiskey/whisky (from now on this article uses whiskey as the general term) in 2020, which was 10 percent less...

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Magazine: For the first time ever!

For the first time in economic history, on the political stage and in the history of the Business Days conference, the sector’s future and possible development directions are processed in...

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Zwack significantly increased its sales in the first quarter of its business year

Zwack Unicum Plc. significantly increased its sales in the first quarter of its business year, which began in April, according to a report published on the website of the Budapest...

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The excitement of discovery

Gin’s share in the Hungarian spirits market is 2.26 percent at 488,000 litres, while in the market of quality spirits gin has a 2.2-percent share with 210,000-litre sales – we...

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(HU) A Diageo és a Zwack közösen segíti az újrainduló vendéglátóhelyeket

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(HU) A Diageo és a Zwack közösen segíti az újrainduló vendéglátóhelyeket

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(HU) Magazin: Öt rész vodka, egy rész COVID!

Vodka is the best-selling spirit in the world in terms of quantity, but recently sales have been declining until 2019, when this negative trend seemed to come to a halt....

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Zwack’s sales were 8 percent lower than a year earlier

Zwack Unicum Plc.’s gross sales revenue was 24.25 billion HUF in the business year from 1 April 2020 to 31 March 2021, which is an 8 percent decrease, compared to...

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Unicum House reopened on May 25

Unicum House reopened on May 25. Zwack’s popular museum has not been idle during the pandemic, and their improvements will allow visitors to experience even more. In addition, the opening...

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Zwack’s sales were 9.5 percent lower than a year before

Zwack Unicum Plc.’s gross sales revenue was 20.4 billion HUF in the first three quarters of the 2020-2021 business year, which is a 9.5 percent decrease, compared to the previous...

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Zwack has published its quarterly report

The closure of the catering units for several weeks had painful consequences for the Hungarian spirits producer, Zwack. Despite the fact that the sales of beverages in stores increased slightly,...

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Magazine: The 50 shades of colourless

We learned from Annamaria Benke, Roust Hungary’s category brand manager that they are the market leader in the vodka category. In the mainstream segment, the company is present with Royal...

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The Board of Directors of Zwack Unicum decides on the items on the agenda of the General Meeting

Zwack Unicum will not hold its annual general meeting convened on June 25, 2020, instead the company’s board of directors will decide on all issues on the agenda on that...

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Baileys’ new product, Strawberries & Cream is available for a limited period of time

Ripe strawberries, mouth-watering vanilla, a hint of white chocolate, and an irresistible Baileys encounter create a soft, silky flavor. For fans of classic Baileys, it’s definitely worth a try, even...

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Zwack’s success at World Spirits Award

Zwack Unicum is extremely proud to share the news that not only in Hungary but also internationally, Unicum Riserva is valued, and its taste is considered unique thanks to the...

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MET rewarded a sustainable approach

Sustainable approach of Zwack Unicum Nyrt. supports school talent and provides 100% of its electricity from renewable energy sources. The company has been awarded the MET Innovation and Talent Award...

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We know wines better than before

Our magazine has asked some of the wine market’s top representatives about consumer preferences, the role retail chains play in the world of Hungarian wines and the importance of wine...

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Bitters which are so sweet to our hearts

Bitter liqueur sales are slowly but steadily growing. According to a Nielsen survey done in 2017, Hungarians spend HUF 80 billion on spirits a year – informed László Nagy, CEO...

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White Walker whisky – Johnnie Walker new products

White Walker whisky, the result of cooperation by HBO and Johnnie Walker, has already become one of the most popular limited edition whiskies. Now the story continues with Song of...

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Magazine: Mixed Summer

According to Attila Piri, marketing director of Heinemann Testvérek Kft., light and fresh cocktails will dominate this summer. The gin category will continue to strengthen, new gin brands will appear...

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Unicum, Unicum plum

We have given more emphasis to the colour white on the neck of the Unicum bottle, and the label design has been revamped. The cross has become bigger, the colour...

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Zwack: old values rethought design

The UNICUM brand is inseparable from its secret recipe since its creation, the generic herb expertise of the Zwack family, as well as continuous renewal and innovation. Traditions have always...

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Zwack’s sales and profits increased

In the first three quarters of the 2018-2019 business year, Zwack Unicum Plc. recorded gross revenue of 23.88 billion forints, which is 19.1, compared to the same period of last...

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Increase in the sales and profits of the Zwack Unicum Plc.

Zwack Unicum Plc’s gross income increased by 14.3 percent and after-tax profits increased by 27.4 percent in April-September, compared to the same period of last year, according to a report...

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