Z generáció - Trademagazin

COVID generation: has the tension between young and old increased
Date: 2020-05-15 09:47:02

Recently, Levente Székely’s book Gray Swans was published, in which the professional leader of the large-scale Hungarian youth research – based on the results of the research series – writes...

Sponsors to the Gundel Awards gala lunch
Date: 2020-03-20 10:56:12

Quality ingredients are the key to success Our company supplies many top restaurants and hotels with high-quality products, so obviously supporting this event is very important for us. In the...

Gen Z shoppers love the physical customer experience
Date: 2020-02-14 08:30:15

While the Gen Z generation loves their mobile devices, apps and social media, they also love engaging with physical retail store associates. More than half, 58%, prefer the brick-and-mortar shopping...

Organic young shoppers
Date: 2020-02-10 11:18:32

The latest research by Packaged Facts claims that members of generations Y and Z like organic and natural products the most. They think these products represent a higher quality. Even...

Pingo Doce Opens Its First Checkout-Free Supermarket In Lisbon
Date: 2019-10-16 08:30:18

Portuguese retail group Jerónimo Martins has opened its first checkout-free Pingo Doce supermarket in Carcavelos in Lisbon. The Pingo Doce & Go Lab Store, located at the Nova SBE campus, mainly...

Magazine: Technological development in an optimistic mood
Date: 2019-10-14 07:31:33

Ian Cook, CEO of Colgate-Palmolive and co-chair of The Consumer Goods Forum (CGF) told on the first day of the organisation’s Vancouver summit in June that more and more developed...

PwC: flexible work schedule is the most important for the Hungarian Y and Z generation
Date: 2019-10-10 11:18:28

Flexible work, stability and basic pay are the most important workplace choice factors for future employees – PwC Hungary’s survey reveals. The deatails of the survey were sent MTI on...

Magazine: What I don’t have, you bring to the table
Date: 2019-10-09 07:58:12

On 5 September the members of Trade Marketing Club and POPAI Hungary Association gathered in the BKIK building. The event’s title was ‘X, Y, Z in a different way: How can...

Spirit in stand up pouch
Date: 2019-05-15 09:24:21

After wine, cold brew coffee and energy drink being sold in bag-in-box format, spirits are now marketed in stand up pouch bags. Many buyers from Generation Y and Z don’t associate...

Magazine: Store management in 2020
Date: 2018-04-25 07:43:46

Those who belong to Generation Z will soon become the biggest consumer group and according to industry experts, by 2020 this will cause bigger changes in retail trade than the...

8 seconds and the Z generation is no longer listening to you
Date: 2018-02-14 11:18:22

Generational challenges in the world of economy and marketing The Z generation is able to listen for less than ever, they are always available online, but reject the ads they...

COVID generation: has the tension between young and old increased Date: 2020-05-15 09:47:02

Sponsors to the Gundel Awards gala lunch Date: 2020-03-20 10:56:12

Gen Z shoppers love the physical customer experience Date: 2020-02-14 08:30:15

Organic young shoppers Date: 2020-02-10 11:18:32

Pingo Doce Opens Its First Checkout-Free Supermarket In Lisbon Date: 2019-10-16 08:30:18

Magazine: Technological development in an optimistic mood Date: 2019-10-14 07:31:33

PwC: flexible work schedule is the most important for the Hungarian Y and Z generation Date: 2019-10-10 11:18:28

Magazine: What I don’t have, you bring to the table Date: 2019-10-09 07:58:12

Spirit in stand up pouch Date: 2019-05-15 09:24:21

Magazine: Store management in 2020 Date: 2018-04-25 07:43:46

8 seconds and the Z generation is no longer listening to you Date: 2018-02-14 11:18:22