Tag "Unilever"
We were learning together (Part 2)
Almost 1,100 “students” enrolled at the FMCG Open University, to learn from the best professors from different departments of the HoReCa and FMCG sector at the Trade Campus, in Hotel...
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Unilever invests $105m in in-house fragrance innovation
Unilever is investing $105.58m (€100m) to expand its fragrance design and creation capabilities across its global product portfolio. The investment will allow the company to take greater control over the...
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Unilever to offload The Vegetarian Butcher as it ‘prunes’ portfolio
Unilever has put plant-based meat alternative brand The Vegetarian Butcher up for sale as it looks to “prune” its portfolio of brands. The FMCG giant is understood to be working...
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Unilever seeks to divest Dutch classics
Unilever is considering the sale of classic Dutch brands such as Unox (soups) and Conimex (Asian seasonings). The manufacturer wants to focus only on its thirty biggest brands. Unilever has...
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Unilever power brands drive sales growth in third quarter
Unilever has seen strong growth in the third quarter of 2024 as demand for its power brands such as Dove, Hellmann’s and Magnum soared, despite turnover remaining flat. The London-listed...
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Unilever sells Russia and Belarus operations to Arnest Group
Arnest Group is a local manufacturer of perfume, cosmetics and household products. Unilever has confirmed it has disposed of its Russian subsidiary and its associated operation in Belarus. In a short...
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Unilever Strikes Climate Deals With Walmart And Others
Unilever has agreed sustainability deals with its top ten retail customers, including Walmart, aimed at cutting greenhouse gas emissions and minimising waste in its supply chain, the consumer giant’s CEO...
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TMK 2in1: workshop and barbecue
On the morning of 6 June Trade Marketing Club (TMK) organised a LinkedIn workshop, which was followed by a special club meeting and a barbecue in the afternoon, on the...
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Unilever turns to generative AI to cut costs and boost growth
Unilever has teamed up with digital solutions company Accenture to introduce generative AI, in a bid to reduce costs and drive efficiency. The food and drink manufacturer has expanded its...
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Lipton’s Kenyan tea estate sale challenged by indigenous group
The sale of Lipton Teas and Infusions’ tea estates in Kenya has been challenged by the local indigenous community. Sri Lanka-based investment firm Browns Investments snapped up Lipton’s tea estates...
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Drastic step at Unilever: 3,200 European jobs are expected to be cut by 2025
Unilever, one of the world’s largest consumer goods companies, has made a radical decision: by the end of 2025, it will cut a third of its European office jobs. The...
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Danone Named As Partner To ‘100+ Accelerator’ Programme
Danone has joined AB InBev, The Coca-Cola Company, Colgate-Palmolive and Unilever as a partner in the 100+ Accelerator, a programme that seeks to drive sustainable innovation across global supply chains....
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Tesco teams up with suppliers to tackle hygiene poverty
Tesco has again joined forced with its suppliers from well-known household brands such as Andrex, Aquafresh, Bodyform, Radox, Sure and Wilkinson Sword to distribute millions of personal care items to...
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Zoltán Eszéki continues at FCB
At the end of February 2024, Zoltán Eszéki, the commercial director of Heineken Hungária at the time, said goodbye to a rather long career in beer, which started in 2006,...
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Unilever launches Knorr meal cups to attract working consumers
The brand, recognized for its sauces and broths, is launching seven rice and pasta options for people looking for healthier choices at the office. In fact, a 2023 report found that professionals...
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The Waberer’s Group entered the fullfilment market with Unilever
WSZL, a subsidiary of the Waberer’s Group, manages nearly 800 article numbers and uses artificial intelligence devices to carry out picking tasks in Unilever Hungary’s B2C webshop called Unishop. Thanks...
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Unilever to spin-off ice cream business
Alongside the spin-off, Unilever announced a “productivity programme”, which will hit 7,500 jobs. Unilever has announced plans to separate its ice cream business from the company. In a statement, the...
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Unilever invests in production of Liquid IV beverage brand
“Securing supply chain resiliency for Liquid IV is a key factor in continuing to drive growth for the brand” – Unilever. Unilever is investing $80m into a US facility to...
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Unilever launches first UK regenerative agriculture project with Colman’s
Unilever has unveiled its first regenerative agriculture project in the UK, working with farms that grow ingredients used in Colman’s products. The project will initially roll out across mustard and...
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Unilever teams up with Perfect Day to develop lactose-free ice cream
The product will be sold under Unilever’s Breyers brand at retailers across the US. Unilever has partnered with US-based animal-free dairy producer Perfect Day to launch a new lactose-free ice...
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Magnum launches ‘mood-inspired’ ice creams
Magnum has unveiled its latest duo innovation – Magnum Euphoria Pink Lemonade and Magnum Vegan Chill Blueberry Cookie. The launch offers a unique multi-sensory experience as it introduces Magnum’s first-ever...
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Unilever brings TikTok cleaning trend to Asda in-store shoppers
Unilever has tapped TikTok’s community of ‘cleanfluencers’ for an in-store activation with Asda, to promote its household brands. The “disruptive” activation sees interactive digital screens placed at the front of...
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Tartós installációs az Év Displaye 2023
Nagy érdeklődés övezte a POPAI és a Trade Marketing Klub összevont évzáró eseményét. A házigazda Pick Szeged a gyorsan változó vásárlási igényekre adott válaszaival, a szervezők pedig a POPAI Awards POP...
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IFF, Unilever and Dutch food scientists ally on plant-based flavor profiles
International Flavors & Fragrances (IFF) has spearheaded a collaborative four-year research initiative with Unilever and Wageningen University & Research (WUR) in protein-flavor interactions to address flavor challenges in plant-based meat...
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Unilever Acquires Haircare Brand K18
Unilever has announced the acquisition of premium ‘biotech haircare’ brand K18, as it seeks to reinforce its portfolio around higher growth segments. K18 was founded in 2020 by entrepreneurs Suveen...
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Együtt hajóztunk (2. rész)
Szeptember 25–29. között Tapolcán, a Hotel Pelionban gyűlt össze a Trade Flotta közel 1100 fős hajóhada, hogy a Business Days konferencia keretében számba vegyék az elmúlt időszak viharait, zátonyait, és...
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Unilever To Sell Elida Beauty To Yellow Wood
Consumer goods giant Unilever is to sell Elida Beauty, its non-core beauty and personal care division, to U.S. private equity firm Yellow Wood Partners. The financial terms of the deal,...
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Unilever brands named as official UEFA Euro 2024 sponsors
Unilever’s best-known nutrition and personal care brands have been named as official sponsors of the UEFA Euro 2024. Food brands named in the British multinational fast-moving consumer goods company‘s new...
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Hellmann’s, Globus, Rexona, Dove Men+Care and Ax are among the sponsors of the football European Championship
Unilever and the European Football Association (UEFA) have announced that Unilever’s food and beauty brands will also be official sponsors of next year’s European football championship, UEFA EURO 2024TM. Among...
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Unilever Teams Up With Accenture On ‘Next-Generation AI’ Project
Unilever has announced it is partnering with Accenture on a project that will ‘explore new applications to scale generative AI’, which will be based at the former’s Horizon3 Labs, recently...
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