Tag "saját márka"
Albert Heijn Adds ‘Sprank’ Apple To Its Fruit Assortment
Dutch retailer Albert Heijn has announced that it has rolled out a new apple variant under the brand, Sprank. Over the past two years, the retailer collaborated with apple supplier...
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PLMA news from Europe
Auchan has started a major restructuring process, rethinking its hypermarket strategy and planning to use large floor space stores mainly as delivery and production centres. Carrefour has acquired the 172-store...
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Aldi UK launches PL liquid cleaning concentrates and reusable bottles
Under its own Power Force label, Aldi UK rolls out recyclable cleaning concentrate liquids and reusable spray bottles that can be refilled up to four times without compromising on the...
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Fresh baked goods – all are Private Label
The delicious scent of freshly baked bread or croissants is a joy to behold as they attract shoppers in the store. Chef Berry Pronk tastes some traditional European pastries retailers...
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(HU) Új termékkel bővült az ALDI Kokárdás termékcsaládja
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Private Label Chocolates in the Kitchen
Chocolate has been a favorite, popularity and triumphant path for many of us for centuries. However, the category can be further developed, rediscovered, moved to trendy trends, in healthier and...
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(HU) Milfina – üdítően jó minőség, csak az ALDI-nál!
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Magazine: PLMA news
Barriers still exist According to Christian Verschuerent, director general of EuroCommerce, the Brussels-based retail organisation makes great efforts to improve the image of retail trade. He thinks that the spreading...
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Magazine: So many colours to choose from
According to Bianka Tóth-Perge, trade marketing manager of L’Oréal Magyarország Kft., sales in the hair colour and hair dye category grew by 4.3 per cent until October 2019, but the...
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Rewe and Penny sell sustainable private label orange juice
Germany’s Rewe Group has completed the transition to sustainably sourced private label orange juice earlier than its 2025 target. All private label orange juices and concentrates sold in about 5,800...
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(HU) Laktózmentes mozzarella az ALDI kínálatában
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Magazine: Supermarkets can use private label products as a weapon
The Private Labels Manufacturers Association (PLMA) has a monthly news programme at PLMALive.eu, called Newsdesk, and our magazine now presents to you the highlights of the October edition. In the...
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Salling Group Phases Out Own-Brand Products Containing Caged Eggs
Denmark’s Salling Group has announced that it has removed own-brand products containing eggs sourced from caged hens, from its Netto, Føtex, and Bilka stores. Eggs from caged hens were being...
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(HU) Széles gluténmentes kínálat az ALDI-ban – karácsonykor is
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(HU) Különleges sajtok az ALDI szezonális kínálatában
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Coop Sweden To Relaunch Its Private-Label Brand, Xtra
Coop Sweden has announced plans to relaunch its low-cost, private-label brand, Xtra. The brand is a favourite for price-conscious consumers and offers around 250 everyday food and household products. As...
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(HU) Energiamentes Crane vitaminitalok az ALDI kínálatában
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dm: focusing on the loyalty programme and the online channel
Sales by dm Kft. jumped nearly 8 percent in the first half of the 2019 financial year with a turnover of EUR 172.586 million. Marketing and PR manager Roland Kanyó informed...
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Magazine: Competition between manufacturer brands and private label products
Christoph Knoke, managing director of IRI in Germany has been interviewed by Lebensmittel Zeitung. He told: although private label (PL) products started out as the imitators of manufacturer brands, today they...
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