Successful Kokárdás dairy products

By: Trademagazin Date: 2021. 03. 16. 15:09

In 2020 consumer demand increased considerably for ALDI Hungary’s private label Kokárdás dairy products – they are made exclusively of Hungarian milk. ALDI Hungary’s managing director Bernhard Haider told: Kokárdás sales were up 25 percent last year. The retailer keeps increasing the proportion of Hungarian groceries in its product selection, signing supplier contracts with new farmers and food companies regularly.

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