Tag "NielsenIQ kiskereskedelmi indexe"
A good season is forecasted
Date: 2022-07-01 10:22:43
In early May it seemed that this year’s fruit harvest would be quite good, but it is a big question how the price rise wave that is sweeping across the...
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Magazin: To our health!
Date: 2022-03-25 06:25:22
Anita Pusztai, Sió-Eckes Kft.’s marketing director told our magazine that according to Nielsen data, fruit juice sales increased by 8 percent in 2021. Sió-Eckes also had a successful year, preserving...
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Do you want it sliced and packaged?
Date: 2022-01-14 10:16:14
Higher production costs, problems with ingredient and packaging material supply, workforce issues on the production side, a shift in retail channel preferences on the consumer side, new consumer expectations and...
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Magazine: Skin care and environmental protection
Date: 2021-11-24 06:51:11
Unilever Magyarország Kft.’s data indicate that body and hand care product sales started to decline in 2021: value sales dropped only 1.4 percent but volume sales fell by 8.1 percent....
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Magazine: The magic of diversity
Date: 2021-10-19 06:53:20
‘The Hungarian rum-market is led by a few established brands’, Sára Palcsó, marketing director of Zwack explained. ‘Consumers know very few brands and are highly loyal to those. A thin...
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One year in the shadow of the pandemic
Date: 2021-07-16 08:47:37
Fruzsina Dászkál, senior analyst of NielsenIQ gave an overview of the Hungarian market environment, analysing the drop in the consumer confidence index first. Anxious Hungarian consumers In the European Union...
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