FMCG - Trademagazin

Smile Therapy
Date: 2020-05-20 10:56:15

The mitigation measures are not yet having an impact everywhere, but easier communication is already spreading, for which consumers from Russia to Canada are equally grateful. The FMCG world looks...

Healthy foods – within an arm’s reach
Date: 2019-12-11 10:47:27

The market of functional foods is growing in Hungary. Tamás Czepanecz, brand manager of Nestlé Hungária Kft. told us about the segment of cereal products that sales results were developing...

Innovation and sustainability are the keywords in the FMCG market
Date: 2019-11-18 14:01:14

KNK PR & Média and Magyar Termék Nonprofit Kft. organised the Agóra conference in the Etyek Film Park. In his keynote speech Róbert Zsigó, secretary of state responsible for food...

Those companies are making progress that recruit the most talented people
Date: 2019-11-11 10:27:48

Our magazine interviewed László Békefi, country general manager of Coca-Cola HBC Magyarország. There have been great changes at the company recently – product categories were extended and new managers fill...

Lavazza: over 120 years of passion for coffee and a renewed focus on premiumness in the Hungarian market
Date: 2019-10-14 09:58:00

The Italian coffee roaster has a rich story to share and taste, like a good cup of coffee, and a renewed approach to the local market thanks to its new...

Magazine: Technological development in an optimistic mood
Date: 2019-10-14 07:31:33

Ian Cook, CEO of Colgate-Palmolive and co-chair of The Consumer Goods Forum (CGF) told on the first day of the organisation’s Vancouver summit in June that more and more developed...

Magazine: Parliamentary reckoning
Date: 2019-10-08 07:58:06

The Business Days conference has become ‘the’ conference of the trade by now, a real ‘PRIME EVENT BRAND’ of the Hungarian FMCG sector. It is needless to say that this status...

Magazine: Generation Y is coming – and they want everything at once
Date: 2019-09-30 07:56:58

As the purchasing power of Generation Y – consumers born between 1980 and 1995 – is growing, various aspects of sustainability are becoming more and more important. So that FMCG companies...

New online shop with an FMCG profile
Date: 2019-09-16 18:42:37

A new online FMCG shop called kifli.hu is to be launched this winter. The store will follow the ‘pure player’ model – there will be no physical stores. Kifli.hu will do...

Online retail sales exceeded 200 billion forints in the first six months
Date: 2019-09-16 18:42:32

Like-for-like online retail sales jumped 16.4 percent in the first half of 2019 and represented a value of HUF 207.5 billion. Interestingly, despite this record sum the sector is expanding slower...

New products in the Tesco Organic line
Date: 2019-09-16 13:40:34

In September Tesco added 6 new organic products to its private label selection, which now also features, chia seeds, quinoa, goji berries, linseeds, coconut flour and coconut flower sugar. Customers...

Intermarché’s expansion in Portugal
Date: 2019-09-16 13:31:29

France-based Les Mousquetaires has announced a large-scale expansion plan for its Intermarché stores in Portugal. The retailer plans to invest EUR 200 million in opening 105 stores by 2023. EUR...

ULINK: 12 times make up a dozen
Date: 2019-08-20 21:12:28

ULINK members met for the 12th time on 5 June. The new Unilever office is very stylish and participants started gathering 1 hour before the programme’s start. We had a superb dinner,...

Private labels keep growing this year
Date: 2019-08-20 21:12:06

In April 2019 the sales growth of private label products was 0.7 percent in France, which was bigger than the 0.4-percent strengthening of manufacturer brands – reported the Private Label...

Felismerni a fontos és győztes kategóriákat
Date: 2019-08-20 20:29:14

„Az eladáshelyi marketing forradalma” című nemzetközi sikert aratott könyv társszerzője, Toby Desforges angol kereskedelmi szakértő Közép-Európában először tartott előadást a szlovák kereskedelmi kongresszuson néhány hete, amelyről előző számunkban tudósítottunk. A...

Mercadona enters Portugal
Date: 2019-08-20 20:29:12

Spanish retailer Mercadona might be bigger than the four retail chains that follow it in the ranking, but it must invest in new channels and markets to keep its position...

JusteBio products sold in Auchan stores in Portugal
Date: 2019-08-20 20:05:50

French organic retailer JusteBio has announced that its products will be available in Auchan hypermarkets in Portugal. JusteBio entered Portugal in 2018, operating its own flagship store in Lisbon, where...

Tesco to reduce the size of Polish hypermarkets
Date: 2019-08-20 19:53:28

According to media reports, Tesco is planning to downsize its hypermarkets in Poland to so called ‘compact hypermarkets’. Tesco is making this move due to the strong performance of its...

Magazine: The retail market is changing in Germany too
Date: 2019-08-13 07:48:36

The cooperatives Edeka and Rewe continue to be very strong and have seen continuous sales growth. Even though discounters account for an overall market share of above 30 percent and represent...

Magazine: So many changes
Date: 2019-08-05 07:28:16

2018 was a record year for Dachser SE: net sales were up considerably, but the number and volume of shipments also increased a lot. The company recruited more than 1,500 new...

Improved sales performance from wholesalers too
Date: 2019-08-02 09:15:51

This year is the second when we asked wholesalers supplying the retail and HoReCa sectors about the market and their own performance. Approximately 20-25 wholesalers talked about their results; their combined...

Magazine: Retailers cast their eyes on Amsterdam in May
Date: 2019-08-02 07:00:16

The Private Label Manufacturers Association (PLMA) organised the 34th ‘World of Private Label’ trade fair in Amsterdam on 21-22 May. This was the biggest event in the history of PLMA: in...

Health, Environment Key To Success Of FMCG Brands In France: Kantar
Date: 2019-07-23 08:30:45

French consumers are displaying a growing interest in organic and traceable products, a new study by Kantar has revealed, indicating that health and environment are among the top five concerns...

Magazine: Schwarz Group Dominates European Retail
Date: 2019-07-23 07:25:35

As in the previous year, German Schwarz Group leads the ranking. With a gross sales plus on company level of 6.3 percent it reached a 7 percent market share in...

Magazine: Brands as an engine of growth and looking into the crystal ball
Date: 2019-07-22 07:10:33

One of the engines of economic growth is strong brands. Trade magazin has asked Dr Ágnes Fábián, president of Branded Goods Association Hungary (BGA ) and managing director of Henkel...

Auchan-NAK cooperation for the benefit of Hungarian farmers
Date: 2019-06-24 21:42:11

Auchan and the Hungarian Chamber of Agriculture (NAK) have strengthened their cooperation, which seeks to develop closer ties with Hungarian farmers and give them the chance to enter the market...

Logistics at the highest level
Date: 2019-06-24 21:38:57

SPAR Hungary’s high-level storage and goods transport processes have been audited by independent certification specialist Quality Austria: both the Üllő and the Bicske logistics centres were granted the High Level...

More and more people get weekly shopping done online
Date: 2019-06-19 10:54:55

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Magazine: Hungarians are now doing their daily shopping in discount supermarkets too
Date: 2019-06-12 07:27:00

Discount supermarkets continue their conquest in 2019. What is more, the process has reached a new phase in European markets: these stores are transforming into some kind of service provider,...

Magazine: Retail panorama 2018
Date: 2019-06-11 07:26:58

The biggest change in Hungarian retail trade last year was discount supermarkets becoming the No.1 channel. This was the result of long-term processes and changes in different consumption trends. Hungarian...

Smile Therapy Date: 2020-05-20 10:56:15

Healthy foods – within an arm’s reach Date: 2019-12-11 10:47:27

Innovation and sustainability are the keywords in the FMCG market Date: 2019-11-18 14:01:14

Those companies are making progress that recruit the most talented people Date: 2019-11-11 10:27:48

Lavazza: over 120 years of passion for coffee and a renewed focus on premiumness in the Hungarian market Date: 2019-10-14 09:58:00

Magazine: Technological development in an optimistic mood Date: 2019-10-14 07:31:33

Magazine: Parliamentary reckoning Date: 2019-10-08 07:58:06

Magazine: Generation Y is coming – and they want everything at once Date: 2019-09-30 07:56:58

New online shop with an FMCG profile Date: 2019-09-16 18:42:37

Online retail sales exceeded 200 billion forints in the first six months Date: 2019-09-16 18:42:32

New products in the Tesco Organic line Date: 2019-09-16 13:40:34

Intermarché’s expansion in Portugal Date: 2019-09-16 13:31:29

ULINK: 12 times make up a dozen Date: 2019-08-20 21:12:28

Private labels keep growing this year Date: 2019-08-20 21:12:06

Felismerni a fontos és győztes kategóriákat Date: 2019-08-20 20:29:14

Mercadona enters Portugal Date: 2019-08-20 20:29:12

JusteBio products sold in Auchan stores in Portugal Date: 2019-08-20 20:05:50

Tesco to reduce the size of Polish hypermarkets Date: 2019-08-20 19:53:28

Magazine: The retail market is changing in Germany too Date: 2019-08-13 07:48:36

Magazine: So many changes Date: 2019-08-05 07:28:16

Improved sales performance from wholesalers too Date: 2019-08-02 09:15:51

Magazine: Retailers cast their eyes on Amsterdam in May Date: 2019-08-02 07:00:16

Health, Environment Key To Success Of FMCG Brands In France: Kantar Date: 2019-07-23 08:30:45

Magazine: Schwarz Group Dominates European Retail Date: 2019-07-23 07:25:35

Magazine: Brands as an engine of growth and looking into the crystal ball Date: 2019-07-22 07:10:33

Auchan-NAK cooperation for the benefit of Hungarian farmers Date: 2019-06-24 21:42:11

Logistics at the highest level Date: 2019-06-24 21:38:57

More and more people get weekly shopping done online Date: 2019-06-19 10:54:55

Magazine: Hungarians are now doing their daily shopping in discount supermarkets too Date: 2019-06-12 07:27:00

Magazine: Retail panorama 2018 Date: 2019-06-11 07:26:58