felmérés - Trademagazin

Hungary’s online retail is worth more than a billion euros
Date: 2017-02-22 11:50:43

This year’s first survey by GKI Digital and Árukereső.hu revealed that online retail sales represented a HUF 310-billion value last year. Online sales expanded by 18 percent in 2016 – Norbert...

GfK: the proportion of customers loyal to their banks is increasing
Date: 2017-02-21 11:18:38

The proportion of customers who are loyal to their banks increased steadily last year, while the proportion of those who are open to change bank is stable; it is around...

Nielsen: Europe faces slow growth
Date: 2017-02-20 11:29:16

Amid great political and economic change around the world, global consumer confidence moved modestly in 2016, rising three points between the first and fourth quarter to 101. Confidence scores in...

Deterioration in consumer sentiment in the US
Date: 2017-02-10 11:01:42

Due to the worsened outlooks consumer confidence turned pessimistic in the US in February – University of Michigan’s usual monthly survey reveals. The consumer sentiment index decreased to 95.7 points...

Nielsen: Hungarians spend the most on travel on the Internet
Date: 2017-02-09 22:00:28

The boundaries between traditional and online shopping platforms are more and more blur, and those consumers who have already purchased a durable product or service on the internet, typically more...

The popularity of malls has decreased
Date: 2017-01-25 11:30:47

Over the past decade, the turnover generated by the secondary school students in the malls decreased by 30 percent, so an increasing number of shopping centers forced to close –...

Provident: Christmas budget increased in 2016
Date: 2017-01-09 11:44:43

According to the research of the Provident Pénzügyi Zrt. carried out during the holidays with the participation of 500 respondents, Christmas budget of the households increased slightly in 2016, compared...

Nielsen: 41 percent of the Hungarians believe that it is worth to by premium products
Date: 2016-12-21 11:58:15

Intense and uniquely aromatic arabica coffee, leaf tea on the highest degree of tea culture, sourdough bread made with great care or capsule washing powder. For example, most of the...

GKI: labor shortage is the most acute at small companies
Date: 2016-12-21 11:07:21

Mostly, firms employing fewer than 20 people are looking for manpower, they could employ about a quarter more than the existing staff number – the GKI Economic Research Co. announced...

The survey of Játéksziget was published
Date: 2016-12-20 11:04:11

In connection with the Christmas purchases, the staff of the Játéksziget carried out a survey, in what age the parents would buy a tablet or laptop to their children. One-third...

Workania: retailing has become the largest labor recruiter in Hungary
Date: 2016-12-13 11:40:30

The demand towards sellers and salesmen, cashiers and warehouse laborers increased significantly in the retail trade so this industry has become one of the biggest recruiter in Hungary – according...

Half of the parents are not interested in one of the most important marking on toys
Date: 2016-12-13 11:06:49

Nine out of ten parents are aware of the marks on toys intended for children, but buy adequate, safe products only in every second case. Gyaraki Dávid When shopping the...

Web stores expect a 18 percent growth in the last quarter
Date: 2016-11-30 11:35:47

Online retail sales may be 18 percent higher in this year's last quarter than a year before – according to this year's fourth joint research by GKI-Series Digital and Árukereső.hu....

Hungarian customers are hunting for actions
Date: 2016-11-17 11:40:10

The Hungarian customers are specifically “bargain hunters”, even if they can afford the buy discounted products. Seventy-two percent of them have heard about the Black Friday and an increasing portion...

Nielsen: Hungarians prefer to buy in shops with loyalty program
Date: 2016-11-15 11:57:29

Almost 75 percent of Hungarians prefer to buy in shops where you loyalty programs are offered – the Nielsen international market researcher reveals in its survey. According to the summary...

GfK: the sales of technical products increased in the 3rd quarter
Date: 2016-11-15 11:16:42

The sales of durable technical goods increased by 4.9 percent in the third quarter of 2016, compared to the same period of last year, while the total turnover amounted to...

The Hungarian consumer awareness is low according to a survey
Date: 2016-10-19 11:35:45

The Hungarian consumer awareness is low according to a survey. In more than half of the quality complaint cases the customers do not complain. In case of unsuccessful complaint, only...

Randstad: less executive chair and salary for women
Date: 2016-10-13 11:03:44

As understrappers, the workers consider mixed groups more effective, however, as women they prefer to work under the management of men – the latest survey of Randstad Work Monitor reveals....

Nielsen: the use of mobile devices changes trade and cash flow
Date: 2016-10-12 11:54:25

Trade in Hungary is also changing as a result of that consumers increasingly use their mobile devices for several purposes: one in three Hungarian mobile owners used to compare prices...

EY: the total value of corporate acquisitions increased in the first half of the year
Date: 2016-10-03 11:25:02

The total value of corporate acquisitions in Hungary in the first half of 2016 was close to 0.9 billion USD, which is an increase of 9 percent, compared to the...

eNet-Telekom: the number of mobile Internet users is 2.6 million
Date: 2016-09-27 11:20:03

98 percent of the more than 3.5 million smartphone and tablet users are using wifi, 72 percent of them, 2.6 million have mobile internet – the report of eNet and...

Farmers calculate with a good year
Date: 2016-09-23 10:52:30

According to the Agricultural Economic Index, commissioned for the first time by Budapest Bank and prepared by GfK Hungária, farmers forecast a positive turn of events this year. The representative...

KPMG: European family businesses are optimistic
Date: 2016-09-06 11:10:21

Despite the low growth environment and difficulties in the labor market, the European family businesses are flexible and successful – according to KPMG’s survey. The leaders of family businesses believe...

Women are more open to new technologies, according to a survey
Date: 2016-08-30 11:10:00

Women are more interested in the new technologies. In Hungary, 32 percent of them were interested in innovations, while in case of males this proportion is 26 percent in most...

Growing popularity of employee stock ownership programmes
Date: 2016-08-24 10:36:40

Deloitte asked 177 large companies in 24 countries about how they motivate employees for the third time. Beáta Horváthné Szabó, director of Deloitte Zrt.’s tax department told that the results...

Nielsen: one in three TV users also watch programs on Internet
Date: 2016-08-23 11:30:03

Every third Hungarian television consumer over age four watches programs on Internet as well, while domestic television contents 16 percent. Hungary's most popular programs on the net are sports (35...

The smartphone market stagnated in the second quarter
Date: 2016-07-29 11:05:56

The global smartphone market struggled to grow in the second quarter. Vendors shipped 343.3 million smartphones, a 0.3 percent increase from 342.4 million in the year-earlier period, according to IDC....

GE: the majority of Hungarian companies can not adapt to the speed of technological progress
Date: 2016-07-25 11:20:25

According to 80 percent of the interviewed executives in Hungary in charge of innovation – (81 percent worldwide) industrial digital technologies in the next 10 years will radically transform the...

Most of the Hungarian have never met with black market cigarettes
Date: 2016-07-22 11:13:17

According to the majority of Hungarians the main problem of contraband cigarettes is not that the state generates less income tax, but the quality of these products are not controlled...

The Hungarians are real e-travelers
Date: 2016-07-18 10:59:38

65 percent of the Hungarians consider Internet as a useful tool. During the planning of their holidays 87 percent of them connect to the internet, while the wi-fi access is...

Hungary’s online retail is worth more than a billion euros Date: 2017-02-22 11:50:43

GfK: the proportion of customers loyal to their banks is increasing Date: 2017-02-21 11:18:38

Nielsen: Europe faces slow growth Date: 2017-02-20 11:29:16

Deterioration in consumer sentiment in the US Date: 2017-02-10 11:01:42

Nielsen: Hungarians spend the most on travel on the Internet Date: 2017-02-09 22:00:28

The popularity of malls has decreased Date: 2017-01-25 11:30:47

Provident: Christmas budget increased in 2016 Date: 2017-01-09 11:44:43

Nielsen: 41 percent of the Hungarians believe that it is worth to by premium products Date: 2016-12-21 11:58:15

GKI: labor shortage is the most acute at small companies Date: 2016-12-21 11:07:21

The survey of Játéksziget was published Date: 2016-12-20 11:04:11

Workania: retailing has become the largest labor recruiter in Hungary Date: 2016-12-13 11:40:30

Half of the parents are not interested in one of the most important marking on toys Date: 2016-12-13 11:06:49

Web stores expect a 18 percent growth in the last quarter Date: 2016-11-30 11:35:47

Hungarian customers are hunting for actions Date: 2016-11-17 11:40:10

Nielsen: Hungarians prefer to buy in shops with loyalty program Date: 2016-11-15 11:57:29

GfK: the sales of technical products increased in the 3rd quarter Date: 2016-11-15 11:16:42

The Hungarian consumer awareness is low according to a survey Date: 2016-10-19 11:35:45

Randstad: less executive chair and salary for women Date: 2016-10-13 11:03:44

Nielsen: the use of mobile devices changes trade and cash flow Date: 2016-10-12 11:54:25

EY: the total value of corporate acquisitions increased in the first half of the year Date: 2016-10-03 11:25:02

eNet-Telekom: the number of mobile Internet users is 2.6 million Date: 2016-09-27 11:20:03

Farmers calculate with a good year Date: 2016-09-23 10:52:30

KPMG: European family businesses are optimistic Date: 2016-09-06 11:10:21

Women are more open to new technologies, according to a survey Date: 2016-08-30 11:10:00

Growing popularity of employee stock ownership programmes Date: 2016-08-24 10:36:40

Nielsen: one in three TV users also watch programs on Internet Date: 2016-08-23 11:30:03

The smartphone market stagnated in the second quarter Date: 2016-07-29 11:05:56

GE: the majority of Hungarian companies can not adapt to the speed of technological progress Date: 2016-07-25 11:20:25

Most of the Hungarian have never met with black market cigarettes Date: 2016-07-22 11:13:17

The Hungarians are real e-travelers Date: 2016-07-18 10:59:38