Tag "felmérés"

Nielsen chart of Month

If they have money left after covering the monthly costs of living, 28 percent of Hungarians save money, 25 percent refurbish their homes and about 20 percent pay back debts...

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What makes the guest to spend more?

Tork’s latest European survey was looking for the answer, how restaurants can increase their turnover with innovative digital solutions. The online surfaces attract the guest, but local, in-house marketing tools...

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Hungarians are over the world average in Internet use

89 percent of Hungarians older than 16 use Internet every day, while the world average is 86 percent, according to a survey conducted by Google on Wednesday, questioning about 79,000...

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The sugar consumption habits of the Hungarians

According to a recent national research, Hungarians often eat sweets, but among adults there is a minority of those who put sugar on cakes, pancakes or even cabbage dough, however...

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Free wifi makes the Hungarian smartphone user happy

More than half of the Hungarians would receive ads on their devices in exchange for high quality, free wifi services, according to a survey of PushAir. More than half of...

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Compared to its peak, GKI’s economic sentiment index fell slightly in March

After its historic peak in February, the GKI’s economic sentiment index fell slightly in March. According to the empirical survey conducted by GKI with the support of the EU, expectations...

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The impact of female managers on the Hungarian economy is significant, according to a survey

In Hungary, female managers have a significant impact on the country’s economy in a regional comparisison – according to the survey of Bisnode Hungary published on Wednesday. The business information...

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The KSH has started an annual survey on the living conditions of households

The Central Statistical Office (KSH) measures households’ budget and living conditions in approximately 10,000 households between 1 March 2018 and 10 May 2018, the agency announced on Tuesday. According to...

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Magazine: Consumer expectations for 2018: it won’t get better, it won’t get worse

In January 2018 Kantar Hoffmann conducted a representative survey in Hungary, with the participation of 1,100 adults, about what consumers expect in 2018. It matters a lot whether a country’s population...

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Growth is slowing in Hungarian online retail

Growth is slowing down in the Hungarian online retail market, while the domestic online market revenue has risen by almost 18 percent in 2017, compared to the previous year, so...

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The Hungarian mergers and acquisition market has fallen significantly over the past year

In Hungary, the mergers and acquisition (M & A) market fell sharply according to the recent survey of the Allen & Overy International Law Firm. Lengyel Zoltán, Allen & Overy’s...

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E-commerce: how we behave in a webshop

Mall.hu’s annual ecommerce statistics reveal that whether Hungarian men or women have a larger virtual basket, which genders are most likely to visit the webshops, and which payment and delivery...

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GKI Digital: Sex, Romance or Little Gifts – How to Celebrate Valentine’s Day?

The flipping around the Valentine’s Day in Hungary is growing bigger and bigger every year. The question then arises whether the “holiday of love” has been justified in Hungary as...

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8 seconds and the Z generation is no longer listening to you

Generational challenges in the world of economy and marketing The Z generation is able to listen for less than ever, they are always available online, but reject the ads they...

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CEOs are optimistic all over the world

Between August and November 2017 PwC interviewed 1,293 CEOs in 85 countries, within the framework of the company’s 21st Global CEO Survey. Results were revealed at the World Economic Forum in...

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Waitrose food forecast for 2018

British supermarket chain Waitrose conducted a survey in 2017, according to which two thirds of shoppers visit grocery stores more than once a day, especially 18-24 year old consumers. Many people...

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EBay expects that in the first months of 2018, more businesses will start trading online

New Year is often a period of new beginnings. This is true even if we plan to launch an online business – according to eBay’s survey. The data shows that...

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Most executives are optimistic, but IT developments may stagnate

The Rentasystem has released its fourth annual survey on IT investments and financing background of the domestic SMEs and large companies. This year, the survey also covered production equipment and...

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One third of Hungarians go to a thermal bath according to a survey

A third of Hungarians go to a thermal bath at least once a year – according to a national representative research conducted by the NaturMed Hotel Carbona in Hévíz. According...

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Record braking performances in the euro area

The most dynamic performance increase of the past 12 years occured in the euro area’s economy in January, according to the preliminary survey of the IHS Markit Economics Institute, published...

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More than half of the Hungarians save each month

More than half of the Hungarians save a certain amount of money each month, while the proportion of regular savers rose by 8 percentage points over a year and is...

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Irrigation water demand survey was launched by the National Chamber of Agriculture

The National Chamber of Agriculture (NAK) has launched an irrigation water demand survey as part of the development of the irrigation development strategy. After 2014, the public body will again...

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Most of the Hungarian families are over-spending at Christmas

Nearly 40 percent of Hungarians feel they spend more on Christmas gifts than they could do, but they typically do not finance them from loans – according to Intrum Justitia’s...

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GfK: the regional differences between the incomes spent on food are considerably smaller than the general difference

Some factors have a fundamental influence on the performance of retail chains: location, the performance of workers, floor space, product selection, the competitive situation and purchasing power. GfK analyses the...

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The year of breaking records

From many points of view, this year was about breaking records in Hungary: the consumer confidence index reached the level where it had been before the recession – 76 points...

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Domestic internet users intend to spend 35,000 forints for Christmas gifts this year

Domestic internet users intend to spend almost 35,000 HUF on average for gifts this Christmas, about 14 percent more than last year, according to a survey conducted by GÉG Digital....

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Cofidis: the amount intended for Christmas presents can grow by a quarter this year

As in the previous year, 78 percent of the population is buying gifts for Christmas, but the amount intended for Christmas presents can rise from last year’s 31 500 forints...

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The television increases the market share of OTC products the most

Atmedia, as the market leader TV sales house is committed to strengthening and building the television advertising industry. In 2016, together with GfK, the company implemented a new analysis on...

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We are looking for experiences for Christmas instead of socks and hairdryers

What will we give and what do we want to receive? How and with whom do we spend Christmas? What do we really want to do during the holidays? The...

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E-merchants are expecting 25 to 30 billion HUF turnover during this year’s Black Friday

The Black Friday is here again and is bigger than ever before. This year, a record number of merchants will join the initiative from America. 62 percent of the webshops...

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