Tag "dm"

dm-drogerie markt Tests Hydrogen Trucks In Nuremberg

German retailer dm-drogerie markt has teamed up with freight forwarder Amm and logistics company DSV to launch a joint pilot project for environmentally friendly delivery to the dm stores in Nuremberg....

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Will there be a way out of the maze of unit prices?

In the past the only way to wash clothes was using some kind of washing powder. Once the category started expanding, shoppers gradually began buying liquid laundry detergents and laundry...

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Together for the babies – Families with young children can count on dm’s reliable program again this year

For thirteen years now, at the beginning of each year, the dm drugstore has been supporting 260 families with small children living in difficult circumstances with enough diapers for half...

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Navigation and shopping

Research results by Retail Dive for Waze from early this year reveal: in the first quarter of 2022 there were 4.7% more navigations to retail outlets. The study also found...

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No clothes left dry…

According to Yvette Krubl, Procter&Gamble’s corporate communications manager in Central and Eastern Europe, laundry detergent volume sales stayed put in the July 2021-June 2022 period, while in value sales there...

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Guaranteed low prices in the constantly changing market conditions – Innovative development projects at dm

Prices fixed for four months, dm’s private label products that offer value for money, developing online services and excellent offers to loyalty card holders – these factors have all played...

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This year, dm will also join the Veganuary challenge

Starting in January, a separate subpage will be dedicated to the topic on the dm.hu interface, Start small in your household! and they invite their followers to play in a...

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We had both feet on the (play)ground (Part 2)

Between 19 and 23 September, the Trade Playground was full: Trade magazine organised its Business Days conference for the 15th time. Almost 900 decision-makers gathered from the HoReCa and FMCG sectors in Hotel...

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How can Back Friday become Giving Friday for the benefit of all of us?

At the beginning of the preparations for Advent, thanks to a charitable initiative and the cooperation of customers, a really important cause is in the center: the Ecological Agricultural Research...

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Giving Friday: dm donates 5% of the turnover to charity

At dm, we will change the “Black Friday” shopping day to “Giving Friday” in 2022 as well, and instead of huge discounts, we will offer 5 percent of the total...

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dm closes with double-digit traffic growth

Permanent prices that do not rise for four months, dm-branded products with a good price-value ratio, the development of online services and favorable offers for regular customers also play an...

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Competition of active ingredients

Zsófia Gózon-Karajz, L’Oréal Magyarország Kft.’s trade marketing manager told our magazine that facial skincare product sales grew by 23.5% this year. “There are many reasons behind this good performance. One...

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Refill stations in dm stores

Following a 2-year test period in the Budaörs dm and regular feedback from customers, 8 more refill points were created in the Budapest region in August 2022. In October another...

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Online shopping: Necessity has turned into convenience

Péter Klekner, CEO of Kifli.hu believes that the war, the price cap and high inflation caught everyone by surprise. “Reacting to these and maintaining the usual high level of service...

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dm has put into operation refilling stations in 24 stores across the country

After a two-year test period, from October dm. was the first among domestic drugstores to put refilling stations into operation in 24 stores nationwide. Those interested in a sustainable alternative...

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Dm goes packaging-free for a sustainable future!

Sustainability efforts are gaining ground in Hungary as well, so more and more shoppers want to change their habits and reduce their ecological footprints. Two years ago dm reacted to...

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dm Children of the Sun campaign was a success

For the 12th time this year, dm announced the Children of the Sun educational competition for preschool groups. Their aim is to draw the attention of young children, teachers and...

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The dm held a charity soccer tournament for the youngest

dm and its partners supported the Százhalombatta Parents’ Forum Association in the framework of the 7th charity soccer tournament organized this year: thanks to the HUF 5 million grant, 70...

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Gift packs with our favourite brands

Nikolett Szőke, Unilever Magyarország Kft.’s brand manager believes that the success of Christmas gift packs depends on brand, price and the type/format of products in the pack. The top sets...

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dm comes up with a live stream

A new shopping experience with dmLIVE Shopping: the live shopping streams of the dm App application offer an interactive experience to drugstore customers. The purchase combined with live streaming is...

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dm supports needy families with a donation of 50 million

In line with its social responsibility strategy, dm has been supporting needy social groups, families and children in Hungary for years. Responding to the current social challenges, they have been...

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(HU) Kimagasló a dolgozói elégedettség a dm-nél

Sorry, this entry is only available in HU....

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Magazin: Retail trade is holding on, but there is room for improvement

Last year 46,000 more workers retired in Hungary than 18-year-olds became adults. The majority of companies don’t have a strategic workforce plan, which takes into consideration the future demand for...

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Magazine: Offline and online synergies at dm

Dm firmly believes that offline and online shopping reinforce each other, and bringing them together creates great potential.  The “active beauty” loyalty programme is one of the engines of dm’s...

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Functionality is now an expectation

There are functional fruit juices, low-calorie functional waters and sports drinks in Coca-Cola Magyarország’s product portfolio. This February two new Cappy products hit the shops: Cappy Immunerő contains vitamin C,...

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Magazine: Eat smartly! – An overview of health-conscious eating

Our company has conducted a representative, 500-respondent online survey in its Hungarian National Panel about the healthy eating trend, and how it influences people – are they willing to make...

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PLMA News in brief

COOP Sweden is experimenting with a new store format, called X:-tra, where the focus is on communicating ‘low prices every day’. The chain will start with 70 stores in 2022. Penny reported...

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New dm App

From April dm’s new application is available to customers. In the new dm App they can find everything that they could access in the loyalty app (coupons, loyalty points, active...

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(HU) Még több személyre szabott szolgáltatást kínál a dm

Sorry, this entry is only available in HU....

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Magazine: Customers becoming more and more proficient at skin care

Since the outbreak of the pandemic, more time is spent with at-home skin care, which in turn yielded positive sales results in the face care market. Consumers have grown really...

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