Tag "covid"

2021 was the year of changes for Reál

Lívia Jeszenszki was appointed CEO of Reál Hungária last year; she has summarised the most important events of 2021 for our magazine, and has talked about this year’s main tasks...

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Even more changes…

At the April meeting of the Trade Marketing Club (TMK), GfK’s Tünde Turcsán analysed the recent changes and the latest trends in the FMCG market. According to GfK’s Household Panel,...

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(HU) Így zárták a 2021/22-es tanévet a tartósan beteg gyerekek

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Katalin Neubauer: “Leisurely shopping is a thing of the past”

Our magazine discussed the state of play in Hungarian retail trade with Katalin Neubauer, secretary general of the Hungarian National Trade Association (MNKSZ).   – After the hardships of the...

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Telex: Omycron clashes with zero-Covid in Shanghai, which could affect inflation in Europe

While much of the world has long since given up the fight against the Covid-19 epidemic in this form, zero remains infected in China as the official target. As a...

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What can 2022 bring in consumption habits and in retailer reactions to changing habits?

According to data from GfK, the changes in shopper behaviour primarily affect 5 areas: 1. we manage the pressure on us caused by the virus situation by paying more attention...

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Uk medicines authority registers AstraZeneca’s COVID-19 antibody Evusheld

AstraZeneca’s Evusheld has been approved for use by the Medicines and Healthcare products Regulatory Agency (MHRA). It is the first antibody preparation approved in the UK to prevent coronavirus infection....

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Magazine: Restructuring affects more sectors

In December 2021 Ipsos did an online survey with 2,545 respondents from Hungary, Austria, Slovakia and the Czech Republic (the respondents were minimum 16 years old). Digital daily life Only...

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The government has allowed rapid tests to be sold in retail

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(HU) Johnson: hamarosan megszűnik az Angliába utazók érkezés utáni tesztelési kötelezettsége

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Magazine: Desserts (not only) from milk

Chilled milk dessert sales didn’t profit from the surge in demand caused by the pandemic, probably because this is an impulse category. Sales didn’t decline either, as pre-COVID the popularity...

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Business Days 2021 – The 8th wonder of the world (Part 2)

Nearly 800 participants turned up to discuss the 8th wonder of the world – the restart of the sector – during the 5 five days of the Business Days conference,...

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Why are COVID tests expensive in Hungary?

Although prices for COVID tests are already falling, the average price of pharmacy-marketed coronavirus antigen tests is still considered high in Hungary in European comparison. According to an expert interviewed...

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Building a company in COVID: it’s especially difficult for the little ones

As the holidays approach, the yearly evaluation, the setting of the goals for 2022 and the strategic planning will also begin in business. Due to the undulating crisis situation and...

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Rossmann pays more than HUF 100 million to its employees who have been vaccinated

The management of the Rossmann drugstore chain encourages all its employees to take the coronavirus vaccine, especially those colleagues working in sales and logistics who do not have the opportunity...

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Did Omicron cause the COVID infection? New procedure will help you find out

According to several renowned Hungarian virologists, it is only a matter of time before Hungary is hit by a new version of the coronavirus, called omikron, originating in South Africa....

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Consumer trust and brand equity correlate

In the last 18 months the pandemic had an influence on the world of brand building too. Experience is that in times of uncertainty consumers don’t want new innovations but...

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Ipsos research: coronavirus is no longer the world’s main concern

The long reign of Coronavirus as our survey’s top global concern comes to an end in October 2021. It falls to third place in our issues ranking – behind poverty...

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From now on: Hungarian Confectioners Guild

Co-president of the Guild of Hungarian Confectioners, László Selmeczi reported on the annual general assembly of the guild held in Új Tanyacsárda in Lajosmizse on 6 September. ‘Since 2020, the...

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Half of your colleagues are at home and the other half are in the office – how companies should deal with this?

The pandemic has made it natural in the workplace to do what has rarely happened before: one half of the team works from home and the other from the office....

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Generali’s foundation announces free post-Covid screening test for businesses

The topic of employee health promotion has been appreciated in the last 1.5 years, dominated by the coronavirus pandemic, both in the eyes of employers and employees. Whether it’s prevention...

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Stereotypes proved wrong

Kifli.hu had conducted a survey in August 2021 that proved three stereotypes wrong. The first one was that city dwellers are the biggest online shoppers: the survey has found that...

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Adecco: These will be the new workplace standards after Covid

At the beginning of Covid, all we knew was that life at work was going to change. Now we can see how. The Adecco Group’s international pandemic research examined new...

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Magazine: Let’s pour clean water into the glass!

Szentkirályi Magyarország’s value share of the mineral water market strengthened further in 2020, a year when the natural mineral water market contracted due to the pandemic. Marketing director Nikolett van...

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Coffee can also become more expensive, with supplies at risk

Concerns are growing over global coffee supplies amid tough coronavirus travel restrictions imposed in Vietnam to tackle the spread of the aggressive Delta variant of Covid-19. Supply chains are been disrupted after Vietnam, the...

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(HU) Helyzet van a sertéspiacon

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Standing firm during the crisis – with progressive development projects

Our magazine interviewed László Pekó, chairman of CO-OP Hungary Zrt.’s board of directors and Géza Tóth, the CEO of CO-OP Hungary Zrt. How did 2020 go for the Coop Group?...

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Offline and in-store have transformed

Due to the pandemic, door, window and floor stickers with health protection information, plus the placement of hand sanitisers or face masks have become part of the in-store decoration. As...

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COVID-resistant tobacco industry and retail

With limited opening hours, National Tobacco Shops could stay open without interruption during the pandemic. In 2020 the sales revenue of these units grew by 11 percent and reached HUF...

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