Tag "Ceres Zrt."

“Employer Branding: the love affair of marketing and HR”…

In June the first joint Employer Branding Conference of the Hungarian Marketing Association (MMSZ) and Marketing Art was held. Trade magazin was the event’s media partner. This article is available...

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Mihály Varga: standing on more than one foot is one of the keys to the success of the Hungarian economy

One of the keys to the success of the Hungarian economy is standing on more than one foot, to which modern industry, research and development and the green economic transition...

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High – but not on sugar

The category of sugar-free soft drinks has been growing steadily for years, driven by the health consciousness trend. This article is available for reading in Trade magazin 2024/5 Demand for...

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70 éves a magyar sütőipar zászlóshajója

Our magazine spoke to István Mikos, corporate director of Ceres about the past and the present of the company. – Ceres, one of the country’s top baking companies has turned...

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„A hazaiban több van” üzenettel indul idén a hazai termékek hónapja

Az idei már a harmadik év, hogy augusztusban kiemelt, integrált kommunikációban részesülhetnek azok a védjegyes ter­méket gyártó és forgal­mazó partnerek, akik részt kívánnak venni a hazai termékek hónapja akcióban. Ennek keretében...

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Sugar-free zone

In the first half of 2022 there was dynamic growth in the soft drink category, and the low-calorie/zero sugar segment contributed this. However, in the second half of the years...

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Test winner is the Ceres poppy seed bagel

The Ceres poppy seed bagel with 50% filling won first place in the product test of the Hungarian Price-Value Research Association. Bagels are an essential Christmas sweet, which is why...

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Brave new bread

Supply chain issues had a big influence on the milling industry in the last few years, and the Ukraine-Russia war caused a shock on the raw material supply side, as...

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Bread with tasty vegetable bits

A delicious loaf of bread that is rich in flavours, made with special oat sourdough and contains tasty vegetable bits (carrot, parsnip, celery, pepper, onion), plus pre-cooked sunflower seeds and...

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Magazine: Expanding free-from universe

In line with global trends, free-from products are more and more popular in Hungary as well. Health-conscious shoppers can be satisfied, as a large selection of gluten-free, lactose-free, low-sugar, low-carb...

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Sirha Budapest Innovation Product Competition awards presented

On 22 March 2022 the award ceremony of the fifth Sirha Budapest Innovation Product Competition took place, right after the opening of the trade show. Gábor Ganczer, CEO of Hungexpo...

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(HU) Megújult a Ceres toast kínálata

Sorry, this entry is only available in HU....

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Magazine: Sirha Budapest 2022: Hungary’s biggest celebration of the HoReCa sector

Once again Sirha Budapest will open its gates between 22 and 24 March in 2022, at the HUNGEXPO Budapest Congress and Exhibition Center. The biggest food and HoReCa trade show...

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Ceres: Let’s put quality food on the dinner table!

Our magazine interviewed István Mikos, corporate director of Ceres Zrt. – How did the Ceres story start? István Mikos: – Ceres has a long history, the company started production in...

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Magazine: Gluten-sensitive consumers can also choose from many products

A more and more robust market, expanding buyer base and growing product selection characterise the market of gluten-free products. Hajni Bedő, Cerbona Élelmiszergyártó Kft.’s marketing manager reckons that the gluten-free...

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Hungarian products promoted on Coop Days

On the COOP Hungarian Day events of Tisza-Coop Zrt. the products of Prima Maroni Kft., Ceres Zrt., Abonett Kft., Gyulahús Kft. and Sofidel Hungary Kft. were in the spotlight. Tisza-Coop...

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Gluten-free living

Demand is growing fast for gluten-free products and consumers can choose from a bigger selection of products than before.   Balázs Mészáros, sales and marketing manager of Cerbona Élelmiszergyártó Kft....

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Magazine: Future Store: More visitors than ever before

Trade magazin first built its 150m² Future Store 10 years ago. This year at Sirha Budapest 2020 no less than 25 partners already introduced their products and services on 650m²,...

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Magazine: Winners of the Innovation Product Competition

On 4 February 2020 – after the opening ceremony of the Sirha Budapest trade fair – the award presentation of the Sirha Budapest Innovation Product Competition took place. Trade magazin...

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Ceres wins silver medal at the 17th Euroregional Bread Festival

Dunakapu Square in Győr was the place where the 17th Euroregional Bread Festival took place on 8 September. Ceres Zrt.’s Ceres Rhodes Loaf finished 2nd in the bread category and was...

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Magazine: Small bites and big bites

Snacks constitute one of the fastest-developing segments in the food industry. The pace of life we live today is so fast that we have meals at different times than in...

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Magazine: Gluten-free products are more common now

Tamás Czepanecz, brand manager of Nestlé Hungária Kft. informed our magazine that a little more than 1 percent of the Hungarian population are sensitive to gluten, but due to the...

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The pantry is full of prize games at Hungarian Product

For the first time in the history of the company, Hungarian Product Nonprofit Kft. is organising two nationwide prize games this year, because of the great demand from trademark user...

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