Pizza and Pepsi party online – fancy up top, pajamas on the bottom

By: Kátai Ildikó Date: 2020. 12. 14. 10:45

There is no need to give up parties in 2020. True only virtually, Panera and Pepsi are inviting to party pizza lovers in the US. 1,000 lucky ones can win a $ 50 e-gift card to host their own virtual pizza party.

Pizza Pepsivel nyereményjáték

The Panera Bread bakery-cafe chain currently operates 2,118 units in the U.S. and Canada. Their new product, stone-baked thin pizza, is available in several variations (normal or wholegrains, with several toppings). In the launch campaign, a sweepstakes was announced in collaboration with Pepsi according to their announcement on PR Newswire.

Actor, content creator and comedian Andrew Bachelor, also known as “King Bach,” is teaming up with Panera and Pepsi to offer consumers a virtual pizza party during the most un-partied year in recent history. Through December 20, King Bach and his friends at Panera and Pepsi will spread cheer by awarding 1,000 lucky winners a $50 Panera e-gift card towards Panera’s new Flatbread Pizza and Pepsi pairing*, enabling family and friends to have their very own virtual pizza party.

For a chance to win, pizza lovers must post a virtual party selfie (fancy up top, pajamas on the bottom) to Twitter or Instagram tagging #PaneraPepsiSweepstakes, @PaneraBread and @Pepsi. From December 11 to December 20, 2020, 100 winners will be selected each day to receive a $50 Panera e-gift card.

“With many people celebrating the holidays differently this year, we are excited to deliver some laughter with a fun, virtual celebration in partnership with Pepsi,” said Eduardo Luz, Panera Chief Brand & Concept Officer. “Our new Flatbread Pizzas and Pepsi are a classic pairing – and delivery from Panera makes it easy to set a date and virtually gather with friends to celebrate, on us.”

Sweepstakes winners and pizza lovers alike can enjoy Cheese, Margherita and Chipotle Chicken & Bacon flatbread pizzas. Panera Flatbread Pizzas are crafted beginning with a foundation of crispy flatbread that is topped with delicious and clean ingredients including fresh mozzarella, fresh cilantro and basil then finished on a baking stone. Each variety represents a hearty and satisfying meal for one or a shareable plate for family and friends alongside a Pepsi.

“We’re thrilled to partner with Panera to celebrate the resilience, creativity and virtual gatherings among extended families and friends,” said Scott Finlow, PepsiCo Foodservice Chief Marketing Officer. “Plus, pizza parties are fun and Panera’s Flatbread Pizza is better with Pepsi.”