Other
Magazine: E-commerce is about to boom
Last year online retail estimatedly expanded by 22.5 percent and neared HUF 266 billion. According to a forecast by eNET, in the medium term (2014-2018) e-commerce is about to boom,...
Read more
Analysts: retail expansion shows the increase in income
Retail sales expanded significantly in January, which indicates an increase in household income, according to analysts polled by MTI. The Central Statistical Office (KSH) reported on Wednesday that the January...
Read moreOKSZ: retailing continues to grow this year
The National Trade Association (OKSZ) expects a further growth in retail sales, but at a slower pace. According to data of the Central Statistical Office (KSH) published on Wednesday, retail...
Read more
A breakthrough in mobile internet use: half of the Hungarian Internet users are holding the World Wide Web in their pockets
Half of the adult netizens in Hungary have smart phones with mobile internet. Four-tenth of them browse social networking sites daily, while a third of them inform about the coming...
Read moreThe 18th District further tightened the rules of opening
The local government of the 18th District further tightened the rules of opening hours – VS.hu wrote. The local government of the 18th District even shortened the opening hours of...
Read more
KSH: the trade surplus amounted to 6.4 billion euros last year
The euro value of exports increased by 4.2 percent last year, while teh imports in euros rose by 4.7 percent. The trade surplus became 6.4 billion euros, which is 153...
Read more
Regular, moderate coffee consumers have 'cleaner' arteries
A few cups of coffee a day may help people avoid clogged arteries – a known risk factor for heart diseases – South Korean researchers believe. The study was published...
Read moreThe Way to Work was launched for the fourth time
The youth unemployment is one of the most serious social problem, which is a global challenge as well. The Adecco is organizing its fourth job fair entitled “Way to Work”...
Read more
Mobile payment from Telenor
Telenor’s mobile payment is based on the Cellum system. Telenor launched its own credit card, called MyCard, with which mobile banking services are available via the MyWallet smartphone app developed...
Read more
Magazine: Successful innovations in Europe and in the United States
Breakthrough Innovation, a Nielsen project in the USA examined the market performance of 17,000 new products between 2008 and 2012. Conducted with the leadership of senior Nielsen vice presidents Rob...
Read moreKSH: retail sales continued to rise in January
In January, retail sales rose by 7.7 percent, compared to the previous year – the Central Statistical Office (KSH) announced on Wednesday. Due to the post-Christmas sales the sales of...
Read more
Most of the shopping centers are open on Sundays
The vast majority of the domestic shopping centers welcomes the visitors on Sundays even after March 15 – the Association of the Hungarian Shopping Centers (MBSZ) told MTI on Wednesday....
Read more
MLE: the advertising tax causes competitive disadvantage for the domestic media businesses
At the National Economic Committee’s meeting, Lázár János Minister spoke about the European Commission’s infringement proceedings against Hungary, due to the advertising tax law, and about the expected outcome. The...
Read moreAccording to the research of UPS, the European e-shoppers want flexibility
Today, comScore Inc., a leader in measuring the digital world, and UPS, a global leader in logistics and transportation services, released the second UPS Pulse of the Online Shopper™ Global...
Read more
Russia bans Hungary’s poultry meat import temporarily
Russia temporarily banned imports of poultry meat and poultry products heat-treated at a temperature lower than 70 degrees from the whole territory of Hungary on Wednesday. The Russian Federal Veterinary...
Read more
Generation Y is now history, here comes Generation Z
According to an expert at AdAge, the so-called Generation Z will be an even bigger challenge for marketing managers to reach than Generation Y was. There are 72 million consumers...
Read more(HU) Trade Marketing Klub eseménynaptár 2015
Sorry, this entry is only available in HU....
Read more
Domestic advertising spendings increased by nearly eight percent last year
Last year’s 189.05 billion HUF domestic advertising spendings exceeds the data of 2013 by 7.77 percent – Hivatal Péter, teh vice president of the Hungarian Advertising Association (MRSZ) announced on...
Read more
Magazine: Consumer confidence record – but with worries in the background
Ingo Schier, Nielsen’s director in Germany, told to trade magazine Lebensmittel Zeitung at the end of last year that in the first quarter of 2014 consumer confidence was at record...
Read more
Advertising cake: the total press media market revenue became 100.416 billion HUF in 2014
The press market revenues of 2014 were published. The press media market achieved 34.637 billion HUF advertising revenues and 60.179 billion HUF sales in 2014. In addition, the print companies...
Read more
The excise fuse for alcohol products to be decreased to twenty million HUF
The excise fuse for alcohol products will be decreased to twenty million HUF after the National Assembly adopted the bill of Lázár János Minister leading the Prime Minister’s Office and...
Read more
The government considers to introduce a 3-5 percent tax on advertising
The government is considering to introduce a 3-5 percent tax on advertising and seeks to protect the smaller media companies. Specific proposals for the amendment of the advertising tax has...
Read more
An increase in the domestic direct and interactive marketing market
The Direct and Interactive Marketing Association (DIMSZ) published its report on the 2014 Direct Marketing sector spendings on 3 March. The market spendings increased. The sector maintained its fourth place...
Read moreThe Spring cereal seed price forecast was published
The Seed Association Interprofessional Organization and Marketing Board has announced this year’s forecasted prices on spring barley, spring wheat and oats. The price is net 94 thousand HUF per tonne....
Read more
Consumer prices fell in the euro zone in February
The consumer prices in the euro zone fell by 0.3 percent on an annual basis in February, after the 0.6 percent annual decline of January – according to the preliminary...
Read moreGerman retail sales increased
Annual retail sales in Germany increased in January by 5.3 percent in real terms. In nominal value retail sales rose with an annual 4.1 percent – according to preliminary data...
Read more
NAV: the finance officers seized tens of thousands of counterfeit shoes and clothing
More than 21 thousand pairs of counterfeit shoes and slippers, 13.5 thousand counterfeit T-shirts and jeans, as well as three thousand fake baseball caps were seized by the National Tax...
Read more
The ‘tigers’ of the Far East like Hungarian meat
Japan’s population is 127 million and it is an aging society, as only 8 children are born per 1,000 people a year. The Japanese economy is growing between 2 and...
Read more
New trading houses in Asia and Africa
In December Hungary opened four new trading houses: in Mongolia, Morocco, Botswana and the Republic of South Africa. Mongolia has great potential for Hungary, in the last two years the...
Read moreGKI: slowing growth and upgrade may come this year
After last year's exceptionally fast 3.5 percent growth, a deceleration may come. The GKI expects a 2 percent economic growth, and that the credit rating agencies will upgrade Hungary’s classification...
Read more