Company and Personal News
Fresh scent for 24 hours a day – innovation from Persil
Date: 2010-07-16 00:00:01
Scents are around us all day – we wake up every morning with the smell of freshly brewed coffee, after the shower we smell freshly laundered towels, than we enjoy...
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Mega mall to be built for cyclists in Csepel
Date: 2010-07-15 00:01:02
On the tender for the exploitation of RUGÉV arena, the jury found the idea of the bicycle shopping mall the best. As a result of the decision, the country's first,...
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Heineken won the grand prize of ADCE
Date: 2010-07-14 00:01:28
The Germans took home the most prizes from the annual design competition of Art Directors Club of Europe. The grand prize went to the Italian Heineken campaign. Like last year,...
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The ZEW index declines for three months now
Date: 2010-07-14 00:01:25
The business cycle and business sentiment indicator of ZEW Economic Research Company, decreased in June and July too. The index fell by 7.2 point to 21.2 points in July, compared...
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Red Bull Air Race to be cancelled this year
Date: 2010-07-14 00:00:55
The National Transport Authority decided: they not support the holding of the Red Bull Air Race event in Hungary. The will not give a temporary permit for the usage of...
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The Body Shop’s range expands
Date: 2010-07-14 00:00:01
From June, the Body Shop’s range expands with food quality lipsticks, made of natural materials and with preservative-free eyelids paints and shampoos. It is estimated that an average woman sucks...
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Tesco won with heat wave and World Cup
Date: 2010-07-13 00:00:10
Due to the World Cup and the good weather of the last few weeks, a significant increase occured in the Tesco in the marketing of beer, soft drinks, ice cream...
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Hoventa 2010 – in the spirit of renewal
Date: 2010-07-12 00:05:21
This year the 29th HOVENTA is waiting the exhibitors and visitors to the HUNGEXPO Budapest Fair Center with many new features, in the organization of HUNGEXPO. The HOVENTA also intends...
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Nearly 1 billion investment in the pork manufacturing plant
Date: 2010-07-12 00:02:01
The fattening plant of Pankota-Kórógy Sertéstenyésztő és Takarmányelőállító Kft. was modernized from more than 900 million HUF. The investment was the last step of the three-step upgrade. As the result...
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The sugar factory is ready for the processing campaign
Date: 2010-07-12 00:01:28
The country's only operating sugar factory in Kaposvár is preparing for the sugar beet processing campaign, with more than 650 million HUF worth of development. Hájos László, Chief Technical Officer...
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Kékkúti Mineral Water produces without final water rights permission
Date: 2010-07-12 00:00:11
Since early June, the Kékkúti Mineral Water Co. produces without final water rights permission. According to the Káli Basin Environmental Association; that is unlawful, the company says it is not....
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Discount priced wine in the Tesco
Date: 2010-07-12 00:00:01
Despite Tesco previously supported the government's fight against alcohol abuse, now the company sells bottled wines in its stores for only one pound. The price of the Bulgarian Silver Rock...
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Dr. Rose, the first private hospital of Budapest has been opened
Date: 2010-07-09 00:00:59
In the heart of the city, in the 5th District the first private hospital of Budapest has been opened on the 1st of July. The main principle of the founders...
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The competition authority punished L`Oreal to five million
Date: 2010-07-09 00:00:01
The competition authority punished L`Oreal to five million HUF, because the company could not prove the reality what was said in advertisements of three products. However, the Authority concludes that...
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Mádi László became the President of the Hungarian Brewers Association
Date: 2010-07-07 00:00:09
Mádi László former MP of Fidesz fills the presidency of the Hungarian Brewers Association – reports the association. From July 2010 Mádi László will be the president of the association,...
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Greenpeace charge against global companies
Date: 2010-07-07 00:00:02
Greenpeace in its latest report condemns many global companies, because they used to buy paper products from a company, that destroys Indonesian forests. Walmart, Tesco, Carrefour, Kentucky Fried Chicken, Hewlett...
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Successful Guinness record attempt with Irsai Olivér
Date: 2010-07-06 08:00:00
Királyi Wine House and Cellar Museum organised ‘The world’s largest spritzer’ Guinness record attempt in Buda Castle’s Szent György Square. The 550-litre spritzer giant was made from Szent István Korona’s...
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Update is gaining momentum
Date: 2010-07-06 08:00:00
Update International Kft.’s plan is to double the number of its franchise stores by the end of the year, completing the building of the 100-shop network in Hungary. The number...
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Growing importance of managing fresh categories
Date: 2010-07-06 08:00:00
InterMopro, InterCool and InterMeat – the trade fairs of dairy, meat and frozen products will be held on 12-15 September in Düsseldorf. From Hungary six companies are going to participate...
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Health road show in INTERSPAR
Date: 2010-07-06 08:00:00
SPAR Hungary organises its health road show for the 8th time between May and September 2010. The events will raise awareness of a healthy lifestyle in the INTERSPAR stores of...
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Innovation – the driving force behind growth
Date: 2010-07-06 08:00:00
The need to raise consumers’ attention and keep it compels brand manufacturers to come out with new products regularly. Launching new products is usually accompanied with strong marketing campaigns. On...
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POPAI Master Course
Date: 2010-07-06 08:00:00
POPAI Association closed the first six months of 2010 with a meeting on 3 July. The topic was ‘Crisis Solutions’ and Eszter Melisek, Nielsen’s client service director gave the keynote...
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Desire materialised
Date: 2010-07-06 08:00:00
Market leader Pöttyös keeps pushing the boundaries of the Túró Rudi segment, appearing in shops with a successful new product every year. This year’s sensation is GURU, which rapidly conquered...
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Retail Marketing Conference, London
Date: 2010-07-06 08:00:00
On 30 June, a Retail Marketing Conference was held as part of ‘Marketing Week Live’ in London’s Olympia. Presenters from companies like Saatchi&Saatchi or Procter&Gamble spoke about the difference between...
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Borsodi is still the market leading beer in Hungary
Date: 2010-07-06 08:00:00
Borsodi Brewery’s sales revenue was HUF 40.6 billion in 2006, with a pretax profit of HUF 4.3 billion – the result of cost efficiency measures after a loss-making 2008 business...
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Marketing communication switches from Off to On mode
Date: 2010-07-06 08:00:00
In the following you can learn what Tímea Mege, the marketing director of Rewart Kft. and Gábor Szigeti, the editor of budapestujsag.hu think about current trends in marketing communication.Tímea Mege:...
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Protocolar techniques
Date: 2010-07-06 08:00:00
Trade Marketing Club’s traditional summer meeting and grill party was held on 10 June. Rainy weather did not deter participants from registering and on the day of the event their...
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Linde cut costs by outsourcing
Date: 2010-07-06 08:00:00
Linde Gas Hungary – the biggest gas manufacturer and seller of gases in Hungary – decided to cut costs by introducing card entry, and time and attendance systems. Wage calculation...
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Gramex participated in PLMA’s World of Private Label
Date: 2010-07-06 08:00:00
One of Hungary’s biggest private label soft drink manufacturer, Gramex 2000 Kft. participated in the world’s biggest private label trade fair in Amsterdam. There were several foreign companies showing interest...
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Knowledge and dynamism for the food industry of the future
Date: 2010-07-06 08:00:00
Balázs Pászti, an advisor to MÉTE (Hungarian Association of Food Science and Technology) speaks about the 18th Students’ Academic Conference and their plans for the future. – Could you please...
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