Company and Personal News

nterest for EuroShop does not slacken

Six Hungarian companies will participate at next year’s EuroShop trade fair. The triannual event will be held on 26 February-2 March 2011 in Düsseldorf, where EuroConcept, EuroSales, EuroCIS and EuroExpo...

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Pink world champion

This spring Martini Rosato won the only gold medal in its category at the 10th World Spirits Competition in San Francisco. Rosato, the youngest product in the MARTINI family, convinced...

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Day of truth

On 18 May, Update International Kft. gave a press conference, announcing that clinical research proved that the statements of the Update system were true. 80 overweight or obese patients participated...

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Hungarian POPAI Awards

The entry deadline for POPAI Hungary’s POP competition is 1 September. Entries will be exhibited at the Business Days in Tapolca, where all brand manufacturers and retailers can vote on...

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Another three silver medals for Törley Group

At the 16th Concours Mondial Bruxelles wine competition, held in Sicily on 23-25 April, Törley’s Hungaria Extra Dry, Chapel Hill Sparkling Chardonnay Brut and Chapel Hill Sparkling Pinot Noir Rosé...

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Tesco is sectorial No.1 in responsible business operation

In comparison with the company’s performance last year, Tesco Hungary did 21 percent better in the field of responsible business operation, thanks to the company’s CSR activity. The retail chain...

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In-Store Show, London

On 29-30 June 2010, ‘Marketing Week Live’, the UK’s biggest marketing event will be organised in the Olympia. Four thematic exhibitions – Online Marketing, Insight, In-Store Data Marketing Show –...

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Henkel donated further defibrillators

Henkel Hungary placed three defibrillators in Békés County: one in a Békéscsaba health institution situated on Lencsési Road and two in Henkel’s Körösladány plant. The portable devices can be used...

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Tesco recruited new regional suppliers

On 3 June, Tesco Hungary organised a suppliers’ forum in Sopron for farmers and manufacturers in Győr-Moson-Sopron, Zala, Vas and Veszprém counties. Tesco’s intention was getting to know new suppliers,...

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NIVEA has become a HotBrand!

NIVEA was voted the most popular brand at Hot Brands 2009 in the beauty care category. On Sanoma Budapest’s youth-community website www.hotdog.hu registered users, mostly secondary school and university students,...

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Mobile laboratories examine organic products

Biokontroll Hungária Nonprofit Kft. sets up mobile laboratories: three vans will perform at least 500 controls in one year, all over the country, in the 1,500-1,900 organic farms of Hungary....

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One million Forints went to Székesfehérvár

Alcoa Fehérvár KC’s supporters were the most active in the game organised by Arany Ászok and they won HUF 1,000,000 for their team. Between 8 April and 8 May, those...

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Treasure hunting in METRO

The interior of the new METRO store in eastern Pest has been redesigned and now professional buyers can find their products more easily and comfortably. Buyers even had a chance...

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Czech meat industry company starts using Cryovac® packaging

Kostelecké uzeniny, the biggest meat producing and meat product manufacturing company in the Czech Republic switched from standard shrink bags to high-performance shrinkable films and automation. The new system guarantees...

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Let us buy Hungarian!

The Agricultural Marketing Centre organised a promotion campaign in Auchan stores to introduce Hungarian farmers. Six Auchan stores were temporarily selling 200 Hungarian products – mostly fresh products – and...

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New managing director at Dreher Breweries

From 1 July 2010, Andrei Haret is the new managing director of Dreher Breweries. Andrei Haret joined SABMiller group in 2003 as Vice President of Ursus Brewery, Romania, responsible initially...

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Most successful promotion of the year 2009. Silver medal: Up, Borsodi; Borsodi – Cheer like never before!

This prize game targeted 18-36-year old beer drinkers who like football. McCann Erickson did the ATL and the creative, while Up Hungary Kft. implemented the BTL activity. Borsodi’s brand strategy...

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Tchibo wins Superbrands award

This year the Superbrands jury conveyed for the 16th time and decided that Tchibo, the ambassador of quality coffee consumption deserved a Superbrands award. Superbrands is an initiative with two...

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Most successful promotion of the year 2009. Silver medal: Profi; Profi birthday

Back in 1989, Profi was the first discount store chain to enter the Hungarian market. Today they have 73 units all over the country and 80 percent of their private...

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Another gold medal for Demeter Winery

Demeter Winery’s Hanga 2009 won a gold medal at the 34th Challenge International du Vin competition in Bordeaux. Hanga 2009 is a dry, refreshing wine – 70 percent linden leaf...

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Most successful promotion of the year 2009. Silver medal and POPAI special award:Univer Be the Devil of the Kitchen!

Univer Product Zrt. of Kecskemét is one of the country’s major food companies. In cooperation with PR agency Well, they implemented a promotion campaign between 1 May and 31 December...

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Clorox donation for flood victims

The DunaPro Ltd, the Hungarian distributor of the Clorox brand, offered a significant amount of detergent products, to help the flood victims. The products provide a great help to the...

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In August, Budapest will be the food industry capital

This year, Europe's largest food event series will be held in Budapest, in the second half of August. The 1st World Summit on Sustainable Food Initiative, originates from Hungary, from...

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Flood fundraising campaign in the Tesco stores

Tesco helps the flood victims with fundraising cards. The country's largest retail will make simple and easy to donate for all buyers of the chain. Anyone can take from the...

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Detergents for the flood victims

14 million HUF worth of detergents, cleaning and disinfecting products were sent by the Reckitt Benckiser to the flood-stricken region, with the assistance of the Hungarian Maltese Charity Service. The...

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Tesco’s sales turnover is increasing

According to the latest report of the UK supermarket chain; its global sales turnover excluding fuel – increased by 6.9 percent in the three months, ended on the 30th of...

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Farmer’s Day in Szerencs

Jubilee of the Szerencs Farmer’s Days. The city situates in Hegyalja will give place to the exhibition and fair, from the 18th to the 20th of June. Szabó János, manager...

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Hill&Knowlton to help flood victims

Hill&Knowlton, one of Hungary's leading PR agencies helps the flood victims with donations. Among the customers of H&K, MARS, Kométa and Unilever have also joined to the action. Due to...

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METRO builds a unique Customer Academy

The Customer Academy is being built beside the Budaörs centre of METRO. The Customer Academy will also contain a high quality and professional kitchen for the students. METRO responds to...

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HELL Energy doubled last year

HELL Energy Hungary Ltd. reached unique success last year, despite the economic crisis, which became Hungary's leading energy drink producer company in a very short period of time, despite starting...

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