News and articles
Dove Silk & Sleek shampoo
Date: 2007-04-25 08:00:00
The new Dove Silk & Sleek shampoo, condicioner and haircream solves the problem of unruly curls of hair. It gently straightens hair and makes it shinier....
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Douwe Egberts
Date: 2007-04-25 08:00:00
Everybody has a playful side. Play and win with Douwe Egberts Karaván coffee! Agency: BBDO Budapest Zrt. Customer: Sara Lee Hungary Zrt. Product: Douwe Egberts Karaván Apperance: RTL Klub, Viasat...
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A medal for the SPAR boss
Date: 2007-04-25 08:00:00
Mag. Guntram Drexel, chairman of the supervisory board of SPAR Magyarország Kft., and president of Austria SPAR International AG (ASPIAG) has received the Knight’s Cross of the Republic of Hungary....
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Failure to pay no longer a shame
Date: 2007-04-25 08:00:00
AccAccording to a recent analysis by Coface Hungary the insolvency rate for Hungarian enterprises grew by 24 per cent in the first quarter of the year, compared to the same...
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How should I tell you?
Date: 2007-04-25 08:00:00
Clotted dairy products are healthy, but this fact is rather difficult to communicate. More expensive categories show more dynamic development, but this is also a HUF 50 billion segment. Increasing...
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Time to move on from basics to extras
Date: 2007-04-25 08:00:00
Most households are well equipped nowadays, which means the main motive behind new purchases is buying modern technology. The price-focused attitude is becoming even less common here than in the...
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When Christmas is over
Date: 2007-04-25 08:00:00
Growth of the revenues in retail trade slowed down in January 2007 again. It was only 1,2 per cent more than a year before. Retail sales totalled HUF 404,7 billion...
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Bertolli Originale
Date: 2007-04-25 08:00:00
Bertolli Originale, piquant and garlic sauces in their unique and innovative pouches „jump off” the shelves. They are introduced in family flavours to be enjoyed by children as well....
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Scooby-Doo
Date: 2007-04-25 08:00:00
The children’s favourite Scooby-Doo, goes through exciting adventures in the cartoon serial. From now on, children will be able to accompany him on his adventures. Stickers can be collected from...
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Still in pessimistic mood
Date: 2007-04-25 08:00:00
According to the latest survey prepared for K&H Bank, the confidence index of the small and medium enterprise sector rose from –61 points to – 53 points recently. K&H Bank...
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Still possible to register for Anuga
Date: 2007-04-25 08:00:00
Registrations will be accepted for Anuga, the largest food fair in Europe this year, to be held between 13-17. October, till 1. June. Agricultural Marketing Centre (AMC) has booked 120...
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From basic to special
Date: 2007-04-25 08:00:00
MONA Hungary Kft. pursues a brand building strategy under the slogan “Montice – the family is together”. According to Ildikó Kátai marketing and sales director of MONA Hungary Kft., they...
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What is a tax refund for?
Date: 2007-04-25 08:00:00
A tax refund for manufacturers would help them to retain their leading position in the market of household electric appliances and employees to keep their jobs according to a proposal...
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Taxation quiz in Eastern Europe
Date: 2007-04-25 08:00:00
The contradiction between national systems of taxation and the international business environment is pointed out in a recent report by PricewaterhouseCoopers about tax legislation in Eastern European countries. Taxes are...
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Douwe Egberts 3in1 KID Milky coffee flavour and Vanilla coffee flavour
Date: 2007-04-25 08:00:00
The new Douwe Egberts 3in1 KID Milky coffee flavour and Vanilla coffee flavour are instant chicory coffee, cream and sugar in a single pouch, developed by the experts of Douwe...
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Libero Up&Go
Date: 2007-04-25 08:00:00
It’s natural to be wet, it takes Libero to be dry. Agency: DDB Budapest Reklámügynökség Customer: SCA Hygiene Products Kft. Product: Libero Up&Go Bugyipelenka Apperance: RTL Klub, Viasat 3 Period:...
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Austrian food tour
Date: 2007-04-25 08:00:00
Austrian Food Weeks were held in Interspar, Kaiser’s and Spar stores for the fourth time between 8-22. March this year, as well as in Cora hyper markets between 11. April...
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Zott joining as well
Date: 2007-04-25 08:00:00
A recent development is that Zott intends to enter this category as well. Zott clotted cream will appear in March. Two versions with different fat content will be available in...
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Rejuvenating cure with Forgó-Morgó
Date: 2007-04-25 08:00:00
More than 188 million electric appliances which are over 10 years old are used in European households. Their proportion is 40 per cent in Hungarian households. Hungary has joined the...
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Everything for the client
Date: 2007-04-25 08:00:00
Clients of consulting services in Hungary are either local subsidiaries of multinationals, which expect to get the same service as anywhere else, or Hungarian companies which are often in the...
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Royal days with royal aroma!
Date: 2007-04-25 08:00:00
During the two weeks before Easter, a promotion named “Royal days with royal aroma” was held by Kraft Foods in selected stores of the Spar group. Hosts and hostesses from...
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Purchasing without touchnig
Date: 2007-04-25 08:00:00
The first touch-free purchase in the European McDonald’s chain was completed at the end of March, using OneSmart MasterCard® PayPass™ technology and card. PayPass™ cards are issued by the Swiss...
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Less imported products of higher quality
Date: 2007-04-25 08:00:00
The proportion of imported products on the shelves of food stores did not increase last year, but quality was better than before.. However, manufacturers and retailers do not seem to...
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Impulse for the ice cream market
Date: 2007-04-25 08:00:00
The unusually warm weather had a favourable effect on the retail sales of ice cream. Retail sales of ice creams grew by 26 per cent in terms of value last...
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What is CECED?
Date: 2007-04-25 08:00:00
CECED was founded by eleven manufacturers and distributors of household appliances in 2004. The founders were BSH Kft. (distributor of the brands Bosch, Siemens and Ufesa ), DOMETIC Rt., Electrolux...
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Manchester, England, England…
Date: 2007-04-25 08:00:00
The song from the musical “ Hair” does not mean too much to today’s teenagers. The football club Manchester United is the first thing most people think of when they...
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Tchibo Family Intense
Date: 2007-04-25 08:00:00
A new member is added to the Tchibo Family product line, market leaders in 2006: in addition to Tchibo Family Classic, Tchibo Family Intense is here now, providing a more...
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Tibi chocolates
Date: 2007-04-25 08:00:00
Special milk and black chocolates from tibi were sampled between 30 March and 21 April on Fridays and Saturdays on more than 120 occasions in major hyper markets. People purchasing...
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