Economic index of GKI rises for two months
Economic index of GKI rises for two months
Date: 2009-07-02 00:23:00
After the stagnation of April and the fall of October 2008, the GKI Economy Research Institute's economic index increasing for two months. According to GKI Economy Research Institute; the prospects...
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Discount VAT for the hotels
Date: 2009-07-02 00:22:00
According to the communication of the Ministry of Finance, the VAT of accommodation services decreases to 18 percent but only after the VAT changes adopted on 29 June will enter...
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One million holiday vouchers in the first six months of 2009
Date: 2009-07-02 00:16:00
In the first half of the year employers purchased holiday vouchers for 33 billion HUF and one million people received them – stated Kiss Péter Minister of Social Policy on...
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So far, four billion – IT project of Coop reached mid-term
Date: 2009-07-02 00:12:00
The introduction of Coop food commercial network's integrated IT system reached its turning point. The newest store, which is the five-hundredth unit of the Co-op Star Ltd. had been attached...
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Hot meal vouchers – 25 percent tax is a partial success
Date: 2009-07-02 00:10:00
Food Voucher Distribution Association (EUFE) reckons as a partial succes that the Parliament instead of the nearly 100 percent tax, voted for a rate of 25 percent for the hot...
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Coca-Cola's new vending machine became festival winner
Date: 2009-07-02 00:06:00
A new interactive Coca-Cola vending machine with a large format touch-screen and Bluetooth capabilities has taken home the Gold Lion in the Point of Sale category at the 2009 Cannes...
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Tesco vs. Interspar
Date: 2009-07-02 00:04:00
Tesco reckons unfounded and misleading Blikk's Interspar advert relaesed on 26 June, which classified Tesco unethical, which states that Tesco's comparison of prices was unethical. Interspar alleged the slogan in...
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According to EU, the U.S. genetically modified corn is not harmfu
Date: 2009-07-02 00:02:00
The European Union's Food Safety Agency (EFSA), reaffirmed that the genetically modified MON 810 corn, banned in a number of EU countries is not harmful to human, animal health and...
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Carrefour expands in Romania
Date: 2009-07-02 00:01:00
Due to the changing market circumstances, the French retail chain, Carrefour expands its network of supermarkets in Romania while reposes a few of its hypermarket plans. The Carrefour has slowed...
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Dove Supreme Bársony Szépség Testápoló és Krémszappan
Date: 2009-07-01 08:00:00
It provides the soft sensation of velour with its especially rich moisturising ingredients....
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Dove Supreme Cream Oil Virágos Kényeztetés Krémtusfürdő
Date: 2009-07-01 08:00:00
A rich mixture of cream and oil with a vibrant fragrance....
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SIÓ fresh&fruit
Date: 2009-07-01 08:00:00
The real thirst quencher for this summer, made from real fruits, without preservatives....
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A VarioCooking Center® és Rational Self Cooking Center®
Date: 2009-07-01 08:00:00
All conventional thermal apparatus can be replaced by two multifunctional units....
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HARIBO Saure Pommes, HARIBO Grapefruit
Date: 2009-07-01 08:00:00
Gums in fruity flavours, in a sour candy jacket....
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Orbit Professional Mints erdei gyümölcs
Date: 2009-07-01 08:00:00
A new, fruity flavour has been added to the popular Orbit Professional Mints product line....
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Bonduelle olajbogyó fekete és zöld, magozott
Date: 2009-07-01 08:00:00
Olives, a popular produce of Mediterranean lands are now inlcuded in the Bonduelle assortment....
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Győri Édes keksz 100% természetes eredetű összetevőkkel
Date: 2009-07-01 08:00:00
Győri Édes brand being re-launched in 2009 focusing on naturalness....
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Haribo Saure Pommes, Haribo Grapefruit
Date: 2009-07-01 08:00:00
Continuous communication throughout the year targeted at the children, young adult and primary shopper groups. TV campaign supplemented by an indoor campaign in April-May and continuous online presence. Agency: MC...
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Milli Mia Piruet
Date: 2009-07-01 08:00:00
Creating a spot to support the launch of a new product. Agency: BBDO Customer: FrieslandCampina Hungária Zrt. Product: Milli Mia Piruet Apperance: RTL Klub, Viasat3, Film+, Spektrum, AXN, Hallmark, storytv...
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Mondi manufacturing its brand new bags in Békéscsaba
Date: 2009-07-01 08:00:00
Mondi Consumer Flexibles opened its expanded production facility in Békéscsaba on 19. May. As a result of the expansion, production capacity has been doubled, with 2 500 square meters of...
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What you need to know about Mondi
Date: 2009-07-01 08:00:00
Mondi is a multinational manufacturer of paper and packaging materials with annual revenues of EUR 6,3 billion in 2007. Its activities are focused on Europe, Russia and South Africa. Mondi...
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In 2nd place: Coca-Cola loyalty promotion 2008 – Playing with points on the Coke we site
Date: 2009-07-01 08:00:00
The loyalty campaign of Coca-Cola HBC Magyarország Kft. focused on teenagers and young adults was conducted between 3. March- 31. December 2008. All caps used on 0.5 litre bottles of...
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2nd place: Kinder Uticélozz! promotion – Only points of the compass fixed, your destination is your choice!
Date: 2009-07-01 08:00:00
The simultaneous communication of all units of the four Kinder snacks (Kinder Bueno, Kinder Maxi Chocolate, Kinder Country and Kinder Delice) had been the first multibrand campaign in their history....
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2nd place: STR8 consumer promotion – Masculinity that you don’t have to prove!
Date: 2009-07-01 08:00:00
The STR promotion organised by Trade 90 member of Sarantis Group and conducted between 23. May-7. July, was targeted at men in the 18-49 age group. Objectives included boosting brand...
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The trend is unconventionality
Date: 2009-07-01 08:00:00
Another meeting has been held by the Trade Marketing Club recently, dedicated to the topic of “ Extreme solutions in trade marketing”. Erika Pintér, managing director of Trend Budapest spoke...
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Crisis also an opportunity
Date: 2009-07-01 08:00:00
A professional forum was held by Karrier és Stílus Tanácsadó Kft on 20. May, under the tittle “Boost sales-meet your objectives”. Eszter Melisek from Nielsen spoke about market trends in...
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Intense interest displayed towards Anuga
Date: 2009-07-01 08:00:00
According to Peter Grothues from the Cologne Fair, interest displayed towards this year’s Anuga to be held between 10-14. October is as intense as usual. Over 6 000 exhibitors are...
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Changing supply and demand
Date: 2009-07-01 08:00:00
Michael Gerling representing the German Food Retail Union, a founder of Anuga, pointed out a number of important trends. In his opinion, intensive concentration in the European retail sector is...
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Eu’Vend Cologne: 300 exhibitors and 5,000 visitors expected
Date: 2009-07-01 08:00:00
HUF 30 billion is spent by Hungarian consumers annually on food from vending machines and there are 35-40 000 machines in the country. The Eu’Vend exhibition is to be held...
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IX. Univer Business Golf Championship
Date: 2009-07-01 08:00:00
The Univer Business Golf Championship celebrated its 9th birthday this year on 6. June. The event was held in the Bük Radisson Hotel and Birdland Golf Club. The majority of...
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