News and articles
Cooking playgrounds
Date: 2008-02-29 08:00:00
Garabonc, Tiszaroff, Hernádkak, Lábatlan, Pécsely, Csögle, Pásztó, and Tiszacsege are the eight settlements which have won playgrounds conformant with EU standards in the “Cook a playground” promotion organised by the...
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Accelerating rearrangement in the market of figures
Date: 2008-02-29 08:00:00
The decrease in popularity of nougat sweets in the market of seasonal figures made from sweets seems to be an irreversible process. Cheap and usually unbranded nougat sweets are losing...
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Rapidly growing assortment of bio products
Date: 2008-02-29 08:00:00
A bio-revolution is sweeping through Europe, producing double digit growth. Expansion is less dynamic in Hungary but still notable. Though the popularity of bio products is growing everywhere, they are...
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Coop is the franchise system of the year
Date: 2008-02-29 08:00:00
Co-op Hungary Zrt. has been awarded the title “Franchise System of the Year 2007” by the Hungraian Franchise Association. We asked László Murányi, CEO of Co-op Hungary Zrt. about the...
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Successful campaign for collecting donations in Spar stores
Date: 2008-02-29 08:00:00
One hundred and thirty tones of non perishable food has been collected nation-wide in Interspar, Kaiser’s and selected Spar stores by the Magyar Máltai Szeretetszolgálat between 14-19. December. This was...
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Chio allocating 418 million to development
Date: 2008-02-29 08:00:00
Chio Magyarország Kft. will spend HUF 418 million on development in 2008. Their most important new project worth HUF 167 million will take place in the Győr plant. Chio generated...
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More mayonnaise, ketchup and mustard sold
Date: 2008-02-29 08:00:00
The market of liquid flavourings expanded in the December 2007 – November 2007 period both in terms of quantity and value. Growth in terms of value was 7 per cent...
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Products telling stories
Date: 2008-02-29 08:00:00
According to Judit Csányi, managing director of KIDZ-Entertainment Hungary, it is best to select a cartoon character for promoting a product who will not only be accepted by children but...
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Ten per cent plus within a year
Date: 2008-02-29 08:00:00
Mystery Shopping is the most effective method of surveying customer satisfaction. The practice of test shopping has been in use for a long time in Western Europe, but it is...
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More global name for IMIGe
Date: 2008-02-29 08:00:00
IMIGe Hungária, like other members of the group will operate under the name IMIGe, a company of POS Media Europe. IMIGe and Sales Activation Solutions (SAS) established a new holding...
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Pampering with a pair of Pöttyös
Date: 2008-02-29 08:00:00
Friesland introduced a Pöttyös variant with peanut butter, curd and chocolate under the name Pöttyös Pont2 in the milk dessert category in January. The product is intended to be a...
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Mayonnaise showing most dynamic growth
Date: 2008-02-29 08:00:00
Leading brands like Globus and Univer use intensive in-store communication and health focused innovation to keep pace with private labels. According to recent data from Nielsen, mustard, mayonnaise and ketchup...
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Cartoon characters are effective till the age of ten
Date: 2008-02-29 08:00:00
Products for children under 10 have to be accepted by their parents as well. This is not very easy to achieve, because children and adults have very different expectations. According...
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Good old regions…
Date: 2008-02-29 08:00:00
Retail audits had been and still are essential tools for measuring distribution and evaluating OSS figures. Large sales organisations can obtain an increasing amount of information from their sales networks...
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Dove Go Fresh
Date: 2008-02-29 08:00:00
New fragrance versions intended for the 20-29 age group will be available after the introduction of the Dove Go Fresh product line....
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Healthy Growth in Functional Food Market
Date: 2008-02-29 00:00:00
Consumers are becoming more skeptical about the health claims made by food and drink manufacturers. Datamonitor analysis estimates that the combined US, Western European and Asia Pacific functional food and...
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January's unemployment rate of 8.1 percent
Date: 2008-02-29 00:00:00
In the period of November 2007–January 2008, the number of employed people was 3,873 thousand and the number of unemployed people was 343 thousand. In the given period, 54.6 percent...
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European companies have to decrease their sugar output with 1.14 millio tons
Date: 2008-02-28 00:00:00
If they fail to make satisfactory cutbacks, companies risk a final cut with no compensation being imposed on them. Until now, 4.8m tonnes have been renounced within the restructuring scheme,...
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FMCG prise cartel in France
Date: 2008-02-28 00:00:00
If found guilty of anticompetitive practices, the companies could face fines of up to 10 percent of their annual worldwide revenue — possibly amounting to billions of euros. Le Figaro ...
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GEFCO duplicated its sales in Hungary
Date: 2008-02-28 00:00:00
The EFCO logistics integrator specialis had HUF 4 billion income, twohold as last year. Half of the sales came from distribution of vehicles and groupage and full/part-load road transport....
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Henkel 4Q Net Profit +11%
Date: 2008-02-28 00:00:00
In the full year, Henkel posted sales of EUR13.07 billion, up 2.6% from 2006, organic sales grew 5.8%. Earnings before interest and taxes, or EBIT, in the fourth quarter...
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Not tumult at Janury clearance sales
Date: 2008-02-28 00:00:00
According to Media Research Company in spite of the prise actions and sales outs people don't buy anithing. 75% of the answerers said that don't want and will to shop...
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Fine on Magyar Cukor Zrt. because of water pollution
Date: 2008-02-28 00:00:00
In February 33,000 m3 pollutioned water fall into brook Ikva from company's distroyed reservoir. The bad case happened in Magyar Cukor's Petohazi plant, the firm has to pay HUF 22...
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Hungarian National Wine Exhibition in London
Date: 2008-02-28 00:00:00
With assistance of the Hungarian Agricultural Marketing Centre 26 famous Hungarian Winery show its offer in London Opera on 4th March. For the prestigious event take part distributors, agent...
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Intelligence ADT Ultra•Max at Marionnaud
Date: 2008-02-28 00:00:00
8 of the 10 international retail chains prefer ADT's solutions. After a successful test periode in 2007 Marionnaud choose for protection the Ultra-Max®, the authentic Acousto-Magnetic technology. The first...
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