Company and Personal News
Visitors’ centre opened in Agard
Date: 2006-11-20 08:00:00
The Visitors’ Centre of the Agard Palinka Distillery opened on October 12. The purpose of the HUF 70 million tourist facility is to demonstrate how premium pálinkas are made and...
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Pet food manufacturers think like pet lovers
Date: 2006-11-20 08:00:00
Domestically manufactured pet foods maintain their strong position in the rapidly developing domestic market. Sales of private label products are dynamic, pet keepers are mesmerised by low prices. According to...
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Less sugar, less calories
Date: 2006-11-20 08:00:00
Consumption of wholesome non-alcoholic beverages (mineral water, carbonated soft-drinks and fruit juices) has been steadily growing in the past decade in Hungary; it almost doubled, thus reaching a standard European...
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Promotions to meet special needs
Date: 2006-11-20 08:00:00
With international trade and international brands, the conscious and well-informed cosmopolitan has also appeared. European customers wish to see behind the wide assortment of products available to them. This is...
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SuperShop expanding
Date: 2006-11-20 08:00:00
The SuperShop loyalty program recruited new participants at the Adidas-Samsung Streetball events in Budapest, and other cities. Everybody who filled out the the application form for the SuperShop card was...
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Small stores in a strong position
Date: 2006-11-20 08:00:00
The value of retail sales of spirits grew by 8 per cent, while the quantity of sales grew by 4 per cent in the October 2005–September 2006 period compared to...
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Favourable domestic trends for wine
Date: 2006-11-20 08:00:00
The year 2004/2005 does not count among the best years of wine production in Hungary. The purchase price of wine dropped by 25% due to overproduction, export fell by 180...
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Vénusz, goddess of the kitchen
Date: 2006-11-20 08:00:00
1952 – Stalinism is still raging in Hungary when the first bottle of Vénusz cooking oil comes off the production line. How such a name could be chosen in those...
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EU testing rice from the US
Date: 2006-11-20 08:00:00
Food safety experts of EU member countries have decided to begin testing rice shipments from the US to stop deliveries of genetically engineered products. The costs of testing in European...
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Palinka reborn
Date: 2006-11-20 08:00:00
Palinka has definitely benefited from EU rules regarding protection of origin. New flavours and designs keep appearing in the market, helping to boost sales. Since Hungary became the sole country...
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Return of the beer bottle
Date: 2006-11-20 08:00:00
In Hungary the beer market is rather static, the yearly turnover is 7.5 million hectoliters (6.9 domestic and 5-600 thousand foreign production). The low-price segment (at present with 15% market...
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Sponsorship step by step
Date: 2006-11-20 08:00:00
Based on the consequences drawn from Megasztár, TV2, at the launch of Megatánc, put an emphasis on the exclusive presence of the sponsors. As a new element TV2 integrated two...
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BIT and BUD are not the same
Date: 2006-11-20 08:00:00
According to a ruling by the Court of the EU, the trademark „BIT” cannot be mistaken for „BUD”. The Court has dismissed a suit filed by Bitburger Brauerei for banning...
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Larger size shower gels are more popular
Date: 2006-11-20 08:00:00
Shower gel sales continue to expand: retail sales in excess of HUF 10 billion showed an increase of 8 per cent in terms of value and 14 per cent in...
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Consumption growing after lifting of duties
Date: 2006-11-20 08:00:00
The legal market of liquors in Hungary has risen by 1-1.5 % in 2005, and has reached the amount of 47 million liters, first of all due to the growing...
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New pace in market research
Date: 2006-11-20 08:00:00
Times are changing in market research. It is no longer enough to have campaign leaflets scanned and processed according to product, period and retail chain, but more data and details...
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Expanding trade between India and the EU
Date: 2006-11-20 08:00:00
The volume of trade between India and the EU will reach EUR 70 billion in the next two years, while only EUR 48.5 billion is expected for 2006. If the...
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Natural is the trend in shower gels
Date: 2006-11-20 08:00:00
According to surveys, shower gels are more popular in Hungary compared to neighbouring countries, though consumption has not reached the Western European level yet. Why is this? Private labels account...
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Export rates growing, import growth figures slowing down
Date: 2006-11-20 08:00:00
Hungary’s export rates of agrarian products have been on the rise since our EU accession, and this tendency is continuing. Although the forecast for the growth of export rates was...
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Main trends in hyper markets and discount stores
Date: 2006-11-20 08:00:00
Marked consolidation is taking place in FMCG retail trade, as over one third of total turnover is now shared by the three largest chains. The 98 hyper markets represent only...
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Low profitability in swine breeding
Date: 2006-11-20 08:00:00
In Hungary more than 400 businesses are carrying out meat-processing activities. Since 2004 the number of such businesses has halved, and the production is highly concentrated (less than 50 companies...
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HoReCa clients with stars
Date: 2006-11-20 08:00:00
Hotels and restaurants are major customers of the retail trade. Being able to purchase everything in one place and in the appropriate quality is quite natural for them. – What...
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