News and articles

POPAI Awards POP competition winners

Display of the Year and ‘Non-durable’ category winner: Knoppers display – OSG Form Kft. • ‘Non-durable’ category second place: Pritt island – IS Innovative Solutions Kft. • ‘Non-durable’ category third...

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USA: the highest holiday season turnover of the last 5 years is forecasted

According to the International Business Times, retailers in North America expect the highest holiday sales since 2007. 100 retail marketing executives were interviewed and their answers revealed an expected growth...

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Christmas came too early for some customers

Canadian drugstore chain Shopper Drug Mart realised that the first week of November is too early to start the Christmas countdown and at midnight 5 November they stopped playing Christmas...

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Insider

Trade Marketing Club’s last meeting of the year was on 8 November 2012 in the BKIK building. Nearly 100 people were there to celebrate the winners of the POPAI Awards...

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Fresh groceries attract customers

For Hungarians high quality fresh groceries is the fifth most important factor (from twenty-two) in deciding where to go shopping – according to the latest ShopperTrends survey by Nielsen. Value...

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(HU) Elég hatékonyak a promóciói? Megérkezett a Tesco Collaborative Promo Picker!

Sorry, this entry is only available in HU....

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Hungarian fish product won the SIAL d’Or Global

Péter Palotás, managing director of PLP Hungary Kft. spoke to our magazine about the huge success of their Selfish product in France. He told that the average buyer does not...

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The price of pork may rise significantly

Pig farmers justify a twenty, or even thirty percent price increase, after the feed prices jumped because of the bad harvest. The purchase price of pork increased to 380-400 HUF...

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KSH: increase in agricultural producer prices

In July, the price of vegetable products increased by 5.3 percent after a decline of eight months, while the price of live animals and animal products increased by 9.3 percent...

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GKI: Recession continues uninterrupted during economic adjustments

GKI forecast slight GDP growth (0.8 per cent) for 2013 following a decline of 1.5 per cent in 2012. In the wake of the new restrictions announced lately, however, only...

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Maroni

PrimaMaroni Kft., a proud user of the Quality Food from Hungary trademark, for fine chestnut products, is preparing for the winter season with lots of novelties....

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Zewa toilet paper

Comfortable hygiene at home or on the go....

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Gustonette product family

Tasty chicken delicacies that can be prepared in many ways, rapidly – even in the oven....

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Szovjetszkoje Igrisztoje sparkling wine family

The Sovetskoje Igristoje sparkling wine family welcomes two new members: an extra dry and an alcohol-free product....

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This is what your shopper would like, too!

Have you ever wondered why shoppers spend more time in stores where there is a shopping trolley than in shops where there is only basket? It’s simple: one can look...

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State-of-the-art technology at Aquarius-Aqua Kft

The new facility, the result of a EUR 10 million investment, was inaugurated in Albertirsa by Minister of Rural Development Sándor Fazekas on 31 October 2012. Aquarius-Aqua Kft. was established...

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Point of sale music

One of the tools stores can use to increase sales is background music. Point of sale background music does not mean playing the favourite hits of shop assistants very loud....

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Innovations from POS Services

One of POS Services Kft.’s novelty products is the Coupon Book. In Hungary the popularity of coupons is growing. So far our experience is that the highest number of coupons...

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Warehouse capacity expansion in Hungary’s biggest pasta factory

he history of GYERMELYI pasta started in 1971 and today the company is Hungary’s biggest manufacturer, producing tons of pasta every day and transporting it to more than 100 customers...

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CITROËN BERLINGO van: 2 pallets, up to 3 people, more than 4m3

The CITROËN BERLINGO van has been updated inside and out: the panel van and leisure activity vehicle is now available with e-HDi engine (featuring the excellent Stop&Start system) and with...

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Tuned to customers’ frequency

Looking back on 2012, we asked the two directors of Dunapack Kft., Rafael Sieben (Csepel) and Attila Galambos (Nyíregyháza) about domestic trends in the packaging industry. 2012 was a difficult...

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The price consciousness of Hungarians is similar to the European average

The price is the most important when purchasing clothing products for 50 percent of the Hungarian consumers. 48 percent are watching the price of household products. This ratio is 43...

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Fazekas Sándor: the melon sector is on a growing path

The domestic melon sector is on a growing path – said the Minister of Rural Development in Medgyesegyháza on Saturday at the National Conference on the Evaluation of the Melon...

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Innovation might be the best way to go forward

While the European Union is falling behind when it comes to innovative solutions, USA and Asia are catching up fast. Innovating was never easy. But it’s more difficult than ever...

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Magazine: Chef’s avant-garde

The building of Casino de Madrid was built in the 19th century and houses a place called The Workshop of Paco Roncero, each element of which was designed to reflect...

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Company gifting continued to decrease

This year Christmas gifting at companies declines further. The downward trend lasts since 2008 – shows the survey of the Promo Data Piackutató Kft. market research company. The Promo Data...

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Kapuvári Hús Zrt. to be closed

200 workers of the Kapuvári Hús Zrt. will be dismissed next week – the President of the Meat Industry Employees' Union told Világgazdaság. The majority of the workers will be...

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Fast food on airplanes – the promotion of KFC and Japan Airlines

Beginning this holiday season and for a short time only, Japan Airlines will be serving KFC aboard select flights to the U.S. and Europe. A press release announces flights “from...

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Auchan can buy the Real chain of stores

German sources say that the contract between Metro and Auchan Group soon to be realized. In terms of the contract Metro will sell its Eastern European food network, the so-called...

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The talking warehouse has been published in Hungarian

The talking warehouse e-book’s Warehouse tasks using voice control chapter is available for download in Hungarian language from BCS’s side. (www.bcs.hu) The BCS Hungary Kft. is a a leader on...

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