News and articles

The cherry pálinka of the year is being prepared

Twelve premium pálinkas will be included to the special blend of 2013. Hungary once again jointly prepares the pálinka of the year, this time with sour cherries. The experts of...

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Gyenes András became the new CEO of Unilever Hungary

From 1 December 2012 Gyenes András holds the CEO post of Unilever Hungary. The newly appointed Chief Executive Officer was the Managing Director of Unilever Magyarország Kft. Now he will...

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Schlecker drugstore chain to be resurrected?

An Austrian investor plans to restart 600 former Schlecker units on the German market next year. Haberleitner has experience in the field of company reorganization, and in August 2012 the...

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The wine of the Magistrate will be selected again in Eger

Properly with the traditions, the wine of the Magistrate will be selected again in Eger. The local government will order 500 – 500 bottles from both Bull’s Blood and from...

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Caffein helps to focus on positive thinking

Caffeine is the most widely consumed stimulant in the world. People take in so much of this drug, they rarely think twice about it. Caffeine is found naturally in so...

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The musical grocery store – Video of the day

An ordinary looking East London corner shop was hacked to play a familiar tune whenever anyone picked up a Red Stripe, much to people's surprise....

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3 new flavours by Jim Beamtől!

3 new flavours from Jim Beam! Red Stag is the black cherry version of Jim Beam. Jim Beam Honey is made with 4-year-old Jim Beam, with the addition of a...

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PACO

With the new product line of PA-COMP Kft. you can save time and energy, at the same time preserving the cooking experience in the kitchen or when using the cauldron...

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New Year’s Eve-period buyers rule the sparkling wine market

In the 12-month period between September 2011 and August 2012 44 percent of Hungarian households purchased sparkling wine. This represents a small drop from the previous such period. Sparkling wine...

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Business Days inventory

Since 2007 I have been there at every Business Days conference, together with everyone who matters in the FMCG sector or is interested in the latest trends. Networking opportunities at...

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Travels around FMCG – Business Days 2012 – part 2

On Thursday the second section focused on the labour market and human resources. The moderator and first presenter was Randstad managing director Sándor Baja, who analysed challenges on the labour...

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Changing demand is reshaping production as well

Budapest was the host of the COPA and COGECA congress between 1 and 3 October in 2012. One of the topics discussed was better utilisation of opportunities in bioeconomics. Participants...

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Tobacco products: the black market is growing again

GfK Hungária’s latest study reveals that illegal tobacco product trade is becoming more and more widespread. According to official data, in 2011 total revenue from tobacco product sales was HUF...

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There will be no Hungarian potato left by spring

Data from the Agricultural Economics Research Institute (AKI) and KSH’s market price information system (PÁIR) reveal that the production price of potato in July-October 2012 was 28 percent higher than...

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Their plan goes up in e-smoke

In 2010 the state budget’s revenue from the excise duty and VAT on tobacco products amounted to HUF 360 billion. Hungary’s parliament passed the new ‘tobacco shop law’ in September....

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Retail – the artery of the economy

Tesco invited its media partners to a press meeting on 14 November, where the company shared with participants the results of the study conducted by Századvég Economic Research Institute, which...

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Quo vadis Hungarian manager?

After the summer break many are waiting for the job market to come to life. What are the current trends? Economic recession forced many companies to restructure themselves and to...

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Trends, whys and answers – part 7

As a qualitative market researcher, my experience is that about half of Hungarian consumers belong to the medi-level group (with an average level of price sensitivity). Their income is not...

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POPAI Awards POP competition winners

Display of the Year and ‘Non-durable’ category winner: Knoppers display – OSG Form Kft. • ‘Non-durable’ category second place: Pritt island – IS Innovative Solutions Kft. • ‘Non-durable’ category third...

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USA: the highest holiday season turnover of the last 5 years is forecasted

According to the International Business Times, retailers in North America expect the highest holiday sales since 2007. 100 retail marketing executives were interviewed and their answers revealed an expected growth...

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Christmas came too early for some customers

Canadian drugstore chain Shopper Drug Mart realised that the first week of November is too early to start the Christmas countdown and at midnight 5 November they stopped playing Christmas...

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Insider

Trade Marketing Club’s last meeting of the year was on 8 November 2012 in the BKIK building. Nearly 100 people were there to celebrate the winners of the POPAI Awards...

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Fresh groceries attract customers

For Hungarians high quality fresh groceries is the fifth most important factor (from twenty-two) in deciding where to go shopping – according to the latest ShopperTrends survey by Nielsen. Value...

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(HU) Elég hatékonyak a promóciói? Megérkezett a Tesco Collaborative Promo Picker!

Sorry, this entry is only available in HU....

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Hungarian fish product won the SIAL d’Or Global

Péter Palotás, managing director of PLP Hungary Kft. spoke to our magazine about the huge success of their Selfish product in France. He told that the average buyer does not...

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The price of pork may rise significantly

Pig farmers justify a twenty, or even thirty percent price increase, after the feed prices jumped because of the bad harvest. The purchase price of pork increased to 380-400 HUF...

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KSH: increase in agricultural producer prices

In July, the price of vegetable products increased by 5.3 percent after a decline of eight months, while the price of live animals and animal products increased by 9.3 percent...

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GKI: Recession continues uninterrupted during economic adjustments

GKI forecast slight GDP growth (0.8 per cent) for 2013 following a decline of 1.5 per cent in 2012. In the wake of the new restrictions announced lately, however, only...

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Maroni

PrimaMaroni Kft., a proud user of the Quality Food from Hungary trademark, for fine chestnut products, is preparing for the winter season with lots of novelties....

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Zewa toilet paper

Comfortable hygiene at home or on the go....

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