Company and Personal News
JÓFEJs can win valuable prizes
Date: 2010-02-14 08:00:00
Last year the JÓFEJ (sober and responsible driver) campaign was expanded with a web 2.0 community. The different ‘JÓFEJ’ groups can grow further: since last summer gifts have been regularly...
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Fewer pigs than before
Date: 2010-02-14 08:00:00
An analysis by the Hungarian Chamber of Agriculture reveals that the number of pigs has not been this low since the 1960s. With the strengthening of the Forint it is...
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Only mineral water sales grew
Date: 2010-02-14 08:00:00
In the past decade, non-alcoholic beverage consumption had been growing in Hungary, but in 2009 it stalled. Only mineral water producers were able to improve sales: they achieved a 5-6-percent...
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Increasing consumer demand for low-priced products
Date: 2010-02-14 08:00:00
In the third quarter of 2009, households bought 1.3 percent less daily consumer goods in terms of value, compared with the same period a year earlier – state data by...
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Not enough brands
Date: 2010-02-14 08:00:00
I am more and more concerned about the competitiveness of Hungarian agriculture and domestic-owned food processing companies. Recently I asked a few friends to name Hungarian-owned and developing food brands…The...
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Online chat customer service on METRO’s website
Date: 2010-02-14 08:00:00
From the middle of January, METRO’s website returns at http://www.metro.hu with a new look and new services, for instance online promotion leaflets, catalogues and a customer service via live chat....
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Tesco and POS Media reach an agreement
Date: 2010-02-14 08:00:00
POS Media Hungary preserves the exclusive right to sell or rent out three in-store communication tools (Digital Shelf Stopper, 3D Shelf Stopper and Giant Shopping Trolley Handle) in Tesco hypermarkets...
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9 out of 10 households buy pork products
Date: 2010-02-14 08:00:00
According to GfK Hungária’s ConsumerScan, the complete processed meat market decreased by 4 percent in volume, but increased by 2 percent in terms of value in October 2008-September 2009. The...
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We buy non-alcoholic beverages less often
Date: 2010-02-14 08:00:00
Mineral waters, fruit juices, carbonated soft drinks and ice teas make up the non-alcoholic beverage category, in which Hungarian households consumed 7 percent less products in January-September 2009 than a...
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The mobile phone may become a second wallet
Date: 2010-02-14 08:00:00
After debit card payment appeared in Hungary numerous financial experts were of the opinion that the new payment method would spread fast – since it was secure, simple and the...
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Time travel at Christmas
Date: 2010-02-14 08:00:00
The end of last year will not be remembered for an abundance of presents. Most families celebrated modestly with a smaller Christmas tree and fewer or cheaper presents. Traditionally, December...
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‘Love card’ from SPAR
Date: 2010-02-14 08:00:00
SPAR Magyarország Kft. and the Hungarian Maltese Charity Service started its ‘Love card’ campaign: HUF 200 and HUF 500 cards with barcodes were placed at the cash desks of SPAR,...
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Good start for NeoNoir
Date: 2010-02-14 08:00:00
NeoNoir communication agency started its career last October. Based on the founders’ earlier performance it is now wonder that NeoNoir was up for a head start. They also work outside...
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Self-service segment expands further in the pork product category
Date: 2010-02-14 08:00:00
In November 2008-October 2009, pork product retail sales augmented by 5 percent and went above an annual HUF 160 billion. Nevertheless, Nielsen registered minus 3 percent in terms of volume...
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Vodka and gin were the biggest winners
Date: 2010-02-14 08:00:00
Spirits turnover was HUF 72 billion in December 2008-November 2009 – but only two types managed to expand in terms of both value and volume: vodka (by 8 and 2...
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Thoughts on C.S.R.
Date: 2010-02-14 08:00:00
CSR is a positive way of thinking as well, one that leads to some kind of self-cleansing. Badly interpreted CSR and promotions hidden behind the mask of CSR will soon...
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Stores opening
Date: 2010-02-14 08:00:00
Tesco Express, Bp. (Pestszentimre) Open: 27 November Chain: Tesco Store space: 290 m2 SKU: 2500–3000 dm, Tapolca Open: 5 December Chain: dm Store space: 274 m2 SKU: 11 000 dm,...
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Personnel changes at Mona Hungary Kft.
Date: 2010-02-14 08:00:00
Mona Hungary Kft. is happy to welcome János Kiss, senior key account manager since July 2009. In July 2009, Edina Balog decided to resign from the post of marketing and...
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Machine on the body
Date: 2010-02-14 08:00:00
Adwalker, a wearable digital screen that is perfect for communication, data registration and measuring has reached Hungary. The 4-kg device consists of two ergonomic monitors built in a vest and...
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Poultry product retail sales are highly concentrated
Date: 2010-02-14 08:00:00
Nielsen Retail Index registered a 7-percent increase in poultry product sales in November 2008-October 2009. The annual market surpassed HUF 20 billion. Volume sales were up 5 percent and exceeded...
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Full wine cellars, protected pálinkas
Date: 2010-02-14 08:00:00
Beer consumption was 6-7 percent lower in Hungary last year– the market continues to shrink. Domestic wine consumption is estimated to be 3 million hectolitres per year; wine cellars are...
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The Popai report
Date: 2010-02-14 08:00:00
From September 2009, the new president of POPAI Hungary is Ágnes Csiby, the executive director of In-store Team Kft. POPAI United Kingdom has more than 300 members and it supports...
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Distributor of Scholl and Durex is the Best Workplace
Date: 2010-02-14 08:00:00
SSL Magyarország Kft. finished first in the Világgazdaság-Hewitt Best Workplace Survey. An 87-percent employee loyalty can only be the result of consistent human resource management with long-term goals. According to...
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Trends in high-selling food products
Date: 2010-02-14 08:00:00
Retail turnover of the 90 food categories surveyed by Nielsen was HUF 1,320 billion in December 2008-November 2009, up 2 percent from the same period a year earlier. The following...
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(HU) Hírmorzsák
Date: 2010-02-14 08:00:00
German Aldi and Lidl face decrease of consumers. According to the survey of GfK market research institute; in the first ten months of the year, the turnover of Aldi and...
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Turkey sales plummeting
Date: 2010-02-14 08:00:00
It seems that demand for cheaper poultry also started to shrink: last year poultry processing companies bought only 1 percent less chicken meet from breeders, but at a 6-percent lower...
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More wine, but less beer sold in the first nine months of 2009
Date: 2010-02-14 08:00:00
According to GfK Hungária’s ConsumerScan, in the alcoholic beverages category households bought 6 percent less beer than in the same period of 2008, but as average prices were slightly up...
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Increasingly popular
Date: 2010-02-14 08:00:00
In Hungary, olive oil retail sales grew by 3 percent in December 2008-November 2009, nearing HUF 2.5 billion. Volume sales were up by 4 percent; hypermarkets generated 45 percent of...
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New communications director at Henkel
Date: 2010-02-14 08:00:00
From 1 March 2010, Carsten Tilger will assume the position of head of corporate communications at Henkel; he will succeed Dr Marcus Kuhnert. 42-year old Carsten Tilger holds a Master’s...
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SGS against climate change
Date: 2010-02-14 08:00:00
SGS, the world’s leading quality controlling, testing and certifying company is devoted to the protection of the environment, supporting several awareness raising campaigns. One of these is the ‘100 PHOTOS...
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