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Campaign for the Hungarian Palinka

Since autumn we can see billboards of Agricultural Marketing Center on the streets, on wich the organisation propagates the civilized palinka drinking.  The Hungarian palinka is a national treasure. It...

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UK Retail Sales Post Unexpected Rise

Latest data on retail sales from the Office for National Statistics show that retail sales volume in the three months September to November rose by a better-than-expected 0.5% compared with...

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Second Hand Shopping going to be fashionable in US

According to Reuters, the sales in second hand shops jump spectacular. Americans buy more and more second hand clothes, toys, eletrical equipments and jewelery.  Goodwill Industries International, which operates more...

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German Business Confidence Hits Record Low

The Ifo index, a widely-followed gauge of German business sentiment, dropped to a record low in December, underscoring prospects for a deepening recession in the euro-zone's largest economy.  The Ifo...

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(HU) Termékpálya kódex készül

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Alimentaria Lisboa 2009

The exhibition promotes the food and hospitality channel to its offerings and presents the Intervin show for the first time.  Alimentaria Lisboa, which is shaping up to be the most...

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Research about Hungarian Agriculture

The problem of the domestic agriculture and food industry are first of all horizontal, they came from the Hungarian economy. The survey, was made by Agriculture Research Institute, was showed...

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Hungarians drik champagne first of all at the year's end

According to GfK ConsumerScan research consumers buy 50% of the yearly champagne in 12th month. Eight time more households buy this category in December as in an average month. Hungarians...

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New market opportunities at GIDA 2009

Organized by ITF – Istanbul Trade Fairs Co., the 17th International Food Products and Processing Technologies Exhibition – GIDA 2009 will be held between 28 – 31 October 2009 in...

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More Shoppers Continue To Go on-line

According to the latest figures from IMRG (Interactive Media in Retail Group) and Capgemini show that online sales in UK were up 16% in November on last year as consumers...

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Profitable year for Hungarian Agriculture

This year the profitability grow by 5-6%, the value is HUF 150-152 billion. The value of agricultural export till September was 4.2 billion euros. Last year it was 4.6 billion...

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New products in the top 10

A top 10 of the best selling FMCG categories is compiled by Nielsen at the end of each two month period. Processed meat, beer, cheese, carbonated soft drinks and mineral...

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Drinks rich in vitamins, at decreasing prices

Demand for fruit juices is higher in colder months than in the summer. However, growth of the segment stopped last season, as a result of a substantial rise in the...

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Increasing number of private labels in promotional leaflets

According to the leaflet Monitor published by GfK Hungária, growth has continued in the market of promotional leaflets. Leaflets are still regarded as one of the most effective advertising tools...

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Stunning solutions on the ground and in water

According to Max Linder, European communication and marketing director of MACtac, there are still undiscovered possibilities in communication with adhesive stickers. The Budapest subsidiary of MACtac is expanding step by...

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New industrial computer from Intermec

The new CK3 industrial mobile computer by Intermec was launched in Hungary in November. The CK3 intended primarily for logistic applications uses the most advanced wireless communication and bar code...

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Drugstores showing dynamism in face, body and hand care

Retail sales of face lotions were up by 4 percent in the September 2007-August 2008 period, compared to the preceding year. The size of the market has exceeded HUF 9...

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Brief period of happiness after three difficult years

2008 has been a good year for agriculture as production has grown by 20 percent, following three years of decline. At the same time, the domestic market has shrunk, with...

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Latest products awarded the EHF title

For the products awarded the Excellent Hungarian Food title on 18. November, see the Hungarian text....

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Strategies for recession

A roundtable discussion has been held under the title „Marketing- and communication strategies in times of recession” by the Hungarian Consumer Platform, Kirowski and GfK Hungária. The importance of a...

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Innovations for ageless skin

Although the effects of the financial crisis can be felt in the market of personal hygiene products, average sales are doubled during the Christmas season. Manufacturers have a large number...

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Effect of price rise on sales

The majority of FMCG companies have been forced to increase their prices. However, the effects of price increases can only be assessed subsequently. “Does an optimal strategy exist?” and ”...

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Over 10,000 visitors at leading event of the food industry

The number of visitors at the IFE FOODAPEST and FOODATECH exhibitions held between 18-20. November was more than 10,000. This was the second IFE FOODAPEST organised jointly by HUNGEXPO Zrt....

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Slovenian winner at Art Award

This year’s winner of the EUR 7,000 Henkel Central Eastern Europe Art Award is Miha Štrukelj from Slovenia. A total of 500 works have been entered for the competition....

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Hand cream targeted primarily at the 60+ age group

According to data from GfK Hungária ConsumerScan, 28 percent of households purchased some kind of body care lotion in the January-September 2008 period. Sales were down by 5 percent in...

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Number of insolvent companies growing

The insolvency index was up by 10 percent in the first nine months of 2008, compared to the same period in 2007. Insolvency is highest in the construction, wholesale and...

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CSB seminar about newest technologies

A seminar was held by CSB-SYSTEM Hungary Kft about new IT solutions intended for optimising decision making processes in the food industry during the IFE Foodapest exhibition. Tracing integrated into...

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