Other
Unbroken trust
Date: 2007-06-27 08:00:00
Reader’s Digest magazine has again prepared a survey about the brands regarded as most reliable by consumers. The survey covered 15 European countries and 24,000 interviews. Quality, price, image and...
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Meetings and conferences
Date: 2007-06-27 08:00:00
When a not very exciting conference is held next door and another similar one is held in the other end of the country, the choice is quite obvious. However, if...
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Nielsen-evening about consumers and chains
Date: 2007-06-27 08:00:00
External influences participate in making competition harsher. According to Judit Tóth Szalókyné, director of Nielsen, analysis of consumer expectations is playing an increasingly important role in gaining an edge in...
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Fruits and vegetables in the focus
Date: 2007-06-27 08:00:00
Regarding development, the production of fruits and vegetables will be treated as one of the priorities in agriculture during the next seven years. EU funding will be available for modernising...
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Hungary in a world of conferences
Date: 2007-06-27 08:00:00
According to data from the Hungarian Conference Bureau, Hungary ranks 23rd among locations for conferences organised by international organisations, with 117 events. This translates into a market share of 1,31...
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Maze of paragraphs
Date: 2007-06-27 08:00:00
Many regulations pertaining to sales of OTC products and also to pharmaceuticals which require a prescription changed in the beginning of the year. While selling of OTC products in retail...
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Success in Luxembourg
Date: 2007-06-27 08:00:00
The meeting for Ministers of Agriculture, held in Luxembourg in the beginning of June ended with positive decisions for Hungarian producers. As Ádám Ficsor Ádám, under secretary of the Ministry...
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Selling no longer the priority at fairs
Date: 2007-06-27 08:00:00
Today, there is practically no difference between the meaning of the words “trade exhibition” and “trade fair. Though deals are rarely signed, these events have become very important marketing tools....
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Coupons, points, VAT
Date: 2007-06-27 08:00:00
We asked Zsolt Tenczer, senior manager of PricewaterhouseCoopers, about the differences between the way VAT deductible after promotional vouchers is calculated n the EU and in Hungary. Vouchers and coupons...
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Target: half a kilo per day
Date: 2007-06-27 08:00:00
Structural reorganisation in the production of fruits and vegetables has been proceeding in the right direction for the past three years. Programs being prepared by the European Agricultural Development Fund...
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Secrets of successful exhibitors
Date: 2007-06-27 08:00:00
Many people believe that the most cost-effective marketing tools for small to medium enterprises are exhibitions. However, hard and creative work is also needed to attract attention. Spectacular stands are...
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„We had been very successful for the first 20 years”
Date: 2007-06-27 08:00:00
We are in a small family store in the medieval city centre of Spoleto. This is a typical example of the traditional retail businesses which still hold a 30 per...
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TÉSZ: pros and contras
Date: 2007-06-27 08:00:00
The supply chain of fruits and vegetables in the EU is based on the sales co-operatives of producers (TÉSZ). At the moment, only 68 such organisations exist in Hungary and...
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City of vending machines to be built in September
Date: 2007-06-27 08:00:00
“Vision of Vending” – a vision of the future in the world of vending machines. This is the main concept of the Eu’Vend exhibition to be held in Cologne, in...
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Purchasing partnerships control 95 per cent of the Italian market
Date: 2007-06-27 08:00:00
According to Paul Griffin from the London-based market researchers IGD, the Italian food retail market was worth EUR 149,5 in 2005. The five biggest chains hold a combined market share...
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Frozen pizzas concentrated in discount stores
Date: 2007-06-27 08:00:00
According to Nielsen research, retail sales of frozen pizzas grew by 18 per cent in terms of value in the April 2006–March 2007 period. The market share of snack-type pizzas...
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Partnerluring
Date: 2007-06-27 08:00:00
It is not an easy task to organise a press conference or a partner meeting and it is even harder to make it somewhat different from others. First, the ideal...
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Hyper new from Prague
Date: 2007-06-27 08:00:00
I am prejudiced towards Prague. It is not the price of beer, the beauty of the old city or their national food which makes me envy the people, who are...
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Private label pizzas – at all costs
Date: 2007-06-27 08:00:00
It is not necessarily very logical to go to a discount store for a pizza, but this is what most people do. Customers can choose between a manufacturer’s brand and...
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Food miracle in Brazil
Date: 2007-06-27 08:00:00
One of the guests at a conference organised by Agricultural Business Research Institute was Sotto Pacheco Costa, a former director of EMBRAPA (Empresa Brasileira de Pesquisa Agropecuária). He spoke about...
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Ecological impact
Date: 2007-06-27 08:00:00
Tesco has developed a method for measuring the “ecological impact” of products, meaning the total related CO emission, which is displayed on labels....
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Traditional stores strong in pasta
Date: 2007-06-27 08:00:00
According to the Retail index of Nielsen, retail sales of pasta exceeded HUF 20 billion in April 2006 – March 2007. Sales grew by 5 per cent in terms of...
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Diverse prospects for our key industries
Date: 2007-06-27 08:00:00
The secret behind the Brazilian food miracle was not the only topic at the AKI conference held in June. Medium-term prospects for European food markets were also discussed and we...
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Product placement in the focus
Date: 2007-06-27 08:00:00
In May 2007, competent ministers of EU member countries accepted the amendment of the 1989 “Television Without Frontiers” directive, to allow product placement. The topics discussed at the Press Club...
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English-speaking wine drinkers top consumption survey – research
Date: 2007-06-27 00:00:00
English-speaking wine consumers drink wine more frequently than consumers in other major wine export markets, new research suggests. According to data from Vinitrac Global Monitor, published by Wine Intelligence, 55%...
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Scottish cookie company to adopt traffic light labelling
Date: 2007-06-27 00:00:00
Paterson Arran claims to be the first manufacturer in Scotland to use the Food Standard Agency's traffic light labelling system on its products. The company will use the labels...
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We have an embassador in CSR Europe
Date: 2007-06-26 00:00:00
The Hungarian Association for Environmentally Aware Management is from now member of CSR Europe, the non-profit organisation that promotes corporate social responsibility. The CSR Europe's (founded in 1995), mission is...
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Retail sales decreased
Date: 2007-06-26 00:00:00
According to KSH data the Hungarian retail sales dropped by 0.5% month on month in April, the 2.5% yr/yr decline is the greatest fall detected in this decade. Hungarian retail...
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First of July starts the Electronic Export Custom Formalities
Date: 2007-06-26 00:00:00
After successfull testperiode from spring the Export Custom Formalities could be pass in electronic from next month. The purpose of the ECS/AES project is to provide a solution that will...
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