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9 out of 10 households buy pork products
Date: 2010-02-14 08:00:00

According to GfK Hungária’s ConsumerScan, the complete processed meat market decreased by 4 percent in volume, but increased by 2 percent in terms of value in October 2008-September 2009. The...

We buy non-alcoholic beverages less often
Date: 2010-02-14 08:00:00

Mineral waters, fruit juices, carbonated soft drinks and ice teas make up the non-alcoholic beverage category, in which Hungarian households consumed 7 percent less products in January-September 2009 than a...

Thoughts on C.S.R.
Date: 2010-02-14 08:00:00

CSR is a positive way of thinking as well, one that leads to some kind of self-cleansing. Badly interpreted CSR and promotions hidden behind the mask of CSR will soon...

We insist on our espresso
Date: 2010-02-14 08:00:00

When it comes to indulgence, we insist on our cup of coffee the most – revealed an on-line survey recently. NESCAFÉ Dolce Gusto surveyed the users of TeszVesz, an auction...

Self-service segment expands further in the pork product category
Date: 2010-02-14 08:00:00

In November 2008-October 2009, pork product retail sales augmented by 5 percent and went above an annual HUF 160 billion. Nevertheless, Nielsen registered minus 3 percent in terms of volume...

Vodka and gin were the biggest winners
Date: 2010-02-14 08:00:00

Spirits turnover was HUF 72 billion in December 2008-November 2009 – but only two types managed to expand in terms of both value and volume: vodka (by 8 and 2...

Increasingly popular
Date: 2010-02-14 08:00:00

In Hungary, olive oil retail sales grew by 3 percent in December 2008-November 2009, nearing HUF 2.5 billion. Volume sales were up by 4 percent; hypermarkets generated 45 percent of...

Experience-hungry consumers vs. discount store dominance
Date: 2010-02-14 08:00:00

The fact that large German retail syndicates went bankrupt this year indicates that new strategies are needed to survive. 90 lecturers and 1,200 decision-makers focused on these new strategies at...

Trends in high-selling food products
Date: 2010-02-14 08:00:00

Retail turnover of the 90 food categories surveyed by Nielsen was HUF 1,320 billion in December 2008-November 2009, up 2 percent from the same period a year earlier. The following...

Poultry product retail sales are highly concentrated
Date: 2010-02-14 08:00:00

Nielsen Retail Index registered a 7-percent increase in poultry product sales in November 2008-October 2009. The annual market surpassed HUF 20 billion. Volume sales were up 5 percent and exceeded...

Full wine cellars, protected pálinkas
Date: 2010-02-14 08:00:00

Beer consumption was 6-7 percent lower in Hungary last year– the market continues to shrink. Domestic wine consumption is estimated to be 3 million hectolitres per year; wine cellars are...

Chewing gums in a hot spot
Date: 2010-02-14 08:00:00

The area around cash desks is the best place for chewing gums. This healthy product is fast-moving and loyalty-building, therefore it is important to make the most popular varieties constantly...

Grüne Woche, Berlin, part 1 – In addition to consumers, Hungarians also met purchasers in Berlin
Date: 2010-02-14 08:00:00

In January, Hungarian food products were given media surface in the value of HUF 30-50 million in Germany – Hungary was the partner country at the Grüne Woche food and...

Tastemakers – quality at Packforum
Date: 2010-02-14 08:00:00

On 21-22 October, Packoforum hosted the Tastemakers event where 70 participants represented 45 food service companies from Europe, the United States and New Zealand. Presentations at the seminar shed light...

Turkey sales plummeting
Date: 2010-02-14 08:00:00

It seems that demand for cheaper poultry also started to shrink: last year poultry processing companies bought only 1 percent less chicken meet from breeders, but at a 6-percent lower...

More wine, but less beer sold in the first nine months of 2009
Date: 2010-02-14 08:00:00

According to GfK Hungária’s ConsumerScan, in the alcoholic beverages category households bought 6 percent less beer than in the same period of 2008, but as average prices were slightly up...

POS-001
Date: 2010-02-14 08:00:00

In our new series we selected a few European BTL campaigns and every month we would like to introduce one from the food, drink and non-food categories each. December is...

Mirror, mirror on the wall, who is the…- PLMA 2010, Istanbul
Date: 2010-02-14 08:00:00

2009 was the year of private labels: due to the economic crisis spending habits changed all over Europe and these changes were favourable for Private Label. The PLMA 2010 conference...

‘It is a pleasure to give’ campaign was a success
Date: 2010-02-14 08:00:00

On 15-20 December 2009, it was for the 14th time that SPAR stores hosted the Hungarian Maltese Charity Service’s annual durable food-collecting campaign. 118 tons of food were collected in...

Half a kilo of poultry products bought per purchase
Date: 2010-02-14 08:00:00

Poultry products is the second biggest segment on the market of processed meat. GfK Hungária’s Consumer Scan reveals that in October 2008-September 2009 the segment shrank by a mere 2...

Canned beer keeps conquering
Date: 2010-02-14 08:00:00

Beer retail sales topped HUF 116 billion in December 2008-November 2009. Volume sales fell by 3 percent to 386 million litres – according to the Nielsen Retail Index. The average...

FUN – Former Unilever Network
Date: 2010-02-14 08:00:00

On 20 November, the meeting with the above name was held for the 2nd time on Margaret Island. This time it was a bit different, because several colleagues who are...

More-desires in a breadcrumb-era
Date: 2010-02-14 08:00:00

Trendinspiráció Műhely held its second trend conference at a trendy venue, at the Symbol in Óbuda. Dr Mária Törőcsik, the head of Trendinspiráció Műhely (Trend Inspiration Workshop) opened the conference...

JÓFEJs can win valuable prizes
Date: 2010-02-14 08:00:00

Last year the JÓFEJ (sober and responsible driver) campaign was expanded with a web 2.0 community. The different ‘JÓFEJ’ groups can grow further: since last summer gifts have been regularly...

Domestic products’ share shrinking among dairy products
Date: 2010-02-14 08:00:00

Last year milk processing generated a gross production value of HUF 218 billion. Production cost was HUF 75-80/kg – rather competitive, if we consider that in the EU the average...

With modern packaging against deterioration
Date: 2010-02-14 08:00:00

According to the latest survey by USDA, 40 percent of food sold worldwide lands in the garbage can. 100 million tons of food decomposes every year in European waste disposal...

Hungarian exhibitors, old and new
Date: 2010-02-14 08:00:00

Tranzit-Ker Zrt. of Debrecen was one of the debutants at the fair; their annual turnover is HUF 8-10 billion. Head of Tranzit-Dió Kft. (a member of the group), Péter Szabó...

Olive oil marketing the Italian way
Date: 2010-02-14 08:00:00

The olive oil and wine producers of the Italian province of Imperia turn to the Hungarian, Czech and Polish markets for new sales opportunities. The chamber of commerce invited purchasers...

Machine on the body
Date: 2010-02-14 08:00:00

Adwalker, a wearable digital screen that is perfect for communication, data registration and measuring has reached Hungary. The 4-kg device consists of two ergonomic monitors built in a vest and...

Cheese, fruityoghurt, sour cream
Date: 2010-02-14 08:00:00

Among the 90 food categories measured by Nielsen, cheese ranks 3rd, fruit yoghurt is 7th and sour cream is 9th in terms of value. All three achieved growth in terms...

Oldal

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Other

9 out of 10 households buy pork products Date: 2010-02-14 08:00:00

We buy non-alcoholic beverages less often Date: 2010-02-14 08:00:00

Thoughts on C.S.R. Date: 2010-02-14 08:00:00

We insist on our espresso Date: 2010-02-14 08:00:00

Self-service segment expands further in the pork product category Date: 2010-02-14 08:00:00

Vodka and gin were the biggest winners Date: 2010-02-14 08:00:00

Increasingly popular Date: 2010-02-14 08:00:00

Experience-hungry consumers vs. discount store dominance Date: 2010-02-14 08:00:00

Trends in high-selling food products Date: 2010-02-14 08:00:00

Poultry product retail sales are highly concentrated Date: 2010-02-14 08:00:00

Full wine cellars, protected pálinkas Date: 2010-02-14 08:00:00

Chewing gums in a hot spot Date: 2010-02-14 08:00:00

Grüne Woche, Berlin, part 1 – In addition to consumers, Hungarians also met purchasers in Berlin Date: 2010-02-14 08:00:00

Tastemakers – quality at Packforum Date: 2010-02-14 08:00:00

Turkey sales plummeting Date: 2010-02-14 08:00:00

More wine, but less beer sold in the first nine months of 2009 Date: 2010-02-14 08:00:00

POS-001 Date: 2010-02-14 08:00:00

Mirror, mirror on the wall, who is the…- PLMA 2010, Istanbul Date: 2010-02-14 08:00:00

‘It is a pleasure to give’ campaign was a success Date: 2010-02-14 08:00:00

Half a kilo of poultry products bought per purchase Date: 2010-02-14 08:00:00

Canned beer keeps conquering Date: 2010-02-14 08:00:00

FUN – Former Unilever Network Date: 2010-02-14 08:00:00

More-desires in a breadcrumb-era Date: 2010-02-14 08:00:00

JÓFEJs can win valuable prizes Date: 2010-02-14 08:00:00

Domestic products’ share shrinking among dairy products Date: 2010-02-14 08:00:00

With modern packaging against deterioration Date: 2010-02-14 08:00:00

Hungarian exhibitors, old and new Date: 2010-02-14 08:00:00

Olive oil marketing the Italian way Date: 2010-02-14 08:00:00

Machine on the body Date: 2010-02-14 08:00:00

Cheese, fruityoghurt, sour cream Date: 2010-02-14 08:00:00

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