Events
Cheap spirits in decline
Date: 2007-11-28 08:00:00
The domestic production of spirits totalled 46 million litres last year. Less than 3,5 per cent of this quantity has been exported. Imports account for 15 per cent of domestic...
Read more
Reaching the limits of growth
Date: 2007-11-28 08:00:00
This year’s Anuga broke all records. A total of 163,000 accredited guests were registered from 175 countries. There were 6 607 exhibitors from 95 countries. 83 per cent of the...
Read more
Secrets of developing a brand
Date: 2007-11-28 08:00:00
Borbála Pesti, senior brand manager of Milli, used the introduction of Milli Túróvarázs to emphasise that curd is one of the most versatile and innovative ingredients. products. Judit Sipos, director...
Read more
Dynamic face creams, primarily in drugstores
Date: 2007-11-28 08:00:00
Retail sales of daily face creams and cleansers show dynamic growth of 13 per cent and have approached HUF 9 billion annually. According to the Retail Index of Nielsen, drugstores...
Read more
Christmas party concepts
Date: 2007-11-28 08:00:00
The purpose of Christmas parties is not only to close a given year, but also to serve as the beginning for the next year. There are two types of Christmas...
Read more
Good communication skills are no longer enough
Date: 2007-11-28 08:00:00
The development seen in the field of technology has not been welcomed too enthusiastically by sales reps. Though registering orders has become simpler and faster, GPS and Internet based monitoring...
Read more
Flax for health
Date: 2007-11-28 08:00:00
András Föglein, managing director of Biogreen International, spoke about their patented product called Linom. It is very versatile material made from flax which can be used in the milling and...
Read more
Creams for all age groups
Date: 2007-11-28 08:00:00
Manufacturers of hand creams, face creams and body lotions need to reconcile two different consumer needs. One is that products should only contain natural ingredients, while the other is that...
Read more
Flour, eggs and pasta on top of the price wave
Date: 2007-11-28 08:00:00
Consumer prices showed an average increase of 0.7 per cent in September 2007. According to KSH data, prices were 6.4 per cent up compared to September 2006. Food prices were...
Read more
EuroShop, POS marketing, POPAI
Date: 2007-11-28 08:00:00
In-store marketing is becoming increasingly important. The EuroShop exhibition to be held in Düsseldorf between 23-27. February ban is an excellent opportunity to find out what the latest developments are....
Read more
Things to change in stores
Date: 2007-11-28 08:00:00
Sándor Baja, export director of Eckes granini emphasised the increasing role of trade marketing. He pointed out that 70 per cent of purchasing decisions are made at the point of...
Read more
IFE FOODAPEST: together for the first time
Date: 2007-11-28 08:00:00
According to an agreement between Montgomery International and HUNGEXPO Zrt., the two well-known exhibitions of the food industry have united under the name IFE FOODAPEST. The new event will be...
Read more
Cattle for slaughter past the bottom
Date: 2007-11-28 08:00:00
Agricultural Business Research Institute (AKI) constantly monitors trends in the world market of poultry and meat. Data from the Market Price Information system of KSH and AKI can be useful...
Read more
Visiting the Hungarian branch of POPAI
Date: 2007-11-28 08:00:00
Before the press conference, dr. Bernd Hallier met members of the Hungarian branch of POPAI. Nearly 50 guests attended the first public event held by the group. Tímea Pesti, director...
Read more
New concept for the perfume department
Date: 2007-11-28 08:00:00
Klára Molnár, trade marketing manager of L’Oréal collected the information needed for making a good trade marketing plan. She spoke about the steps L’Oréal has taken to create a pleasant...
Read more
Important things to know
Date: 2007-11-28 08:00:00
Place: HUNGEXPO Budapesti Vásárközpont Budapest X., Albertirsai út 10., Mail address: 1441 Budapest, Pf. 44; Telephone: 263-6000 Entrance: Gate III. Organisers: HUNGEXPO Zrt., III. Kiállítási Divízió 1101 Budapest, Albertirsai út...
Read more
Half way correction of course
Date: 2007-11-28 08:00:00
The corrective economic measures seen at present in Hungary are being used at a time of economic boom in the EU and also of growing global uncertainty. The deficit of...
Read more
Happy and disgruntled
Date: 2007-11-28 08:00:00
How satisfied are Hungarians? What makes them happy? These questions have been answered by Krzysztof Zagorski, general director of the Warsaw Public Opinion Research Institute. He was the only presenter...
Read more
Let’s apply, but how?
Date: 2007-11-28 08:00:00
Since our accession to the EU, all we have been listening to was how much financing is/will be available through tenders. This is also an issue of high priority for...
Read more
Digital communication is the future
Date: 2007-11-28 08:00:00
Mrs. Csík Dr. Klára Kovács, managing director of Karrier és Stílus Tanácsadó Kft., lead the discussion about the future of communication. Zsuzsa Gábos, media research director of Szonda Ipsos held...
Read more
Swine sector bleeding from several wounds
Date: 2007-11-28 08:00:00
Meat production is becoming increasingly concentrated in Hungary, with less than fifty enterprises generating three-quarters of domestic sales and the major part of export. The Hungarian meat processing industry ceased...
Read more
Animals behind
Date: 2007-11-28 08:00:00
According to KSH data, the prices of agricultural produce were 18 per cent up in August 2007, compared to August 2006. The average price of plant produce showed an increase...
Read more
Change in trend
Date: 2007-11-28 08:00:00
In the near future it will be especially difficult for multinational companies to define prices for global products in the Hungarian market. In order to maintain their market share, they...
Read more
TV getting most of the money spent by the FMCG sector
Date: 2007-11-28 08:00:00
Éva Dancs, researcher of TNS Média Intelligence spoke about the composition of ATL expenditure in the FMCG sector and the relevant trends. Total expenditure by the Hungarian FMCG sector was...
Read more
Mild recession in the poultry sector
Date: 2007-11-28 08:00:00
There have not been many positive developments in recent years for the poultry sector. According to data from the Poultry Product Council, 427,000 tonnes of poultry was sold to industry...
Read more
Decline continuing
Date: 2007-11-28 08:00:00
Revenues of retail stores continued to decline in August 2007. Total sales were 3.6 per cent down compared to August 2006. According to KSH data, the volume of retail sales...
Read more
BioFach: Hungarian visitors in top 10
Date: 2007-11-28 08:00:00
Looking at the statistics of the BioFach exhibition, Hungarians seem to display a deep interest in the bio-market by international standards. 530 Hungarians have been registered at the last exhibition,...
Read more
Nice and accurate targeting
Date: 2007-11-28 08:00:00
Bertalan Bognár, head of marketing, Mail Division of the Hungarian post Office spoke about the data base gathered from their survey conducted in the spring. The data base can be...
Read more
Milk price to continue rising
Date: 2007-11-28 08:00:00
According to Miklós Istvánfalvi, chairman of the Milk Product Council, this year has brought major changes for milk producers. Prices have begun to rise. In July for example, these were...
Read more
Product info from the net
Date: 2007-11-28 08:00:00
According to the Internet Insight Report of Gfk Hungária, Internet is already an important source of pre-purchase information for customers, despite the fact that online sales are still marginal in...
Read more