News and articles

Using Lidl Plus will be even easier

Lidl’s highly popular digital loyalty program, Lidl Plus, is renewed today. Thanks to the changes, using the application becomes even easier, because the newly introduced offers no longer need to...

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Hygiene – from intimately close

NIQ data reveals that value sales of femcare category segments – sanitary pads, pantyliners and tampons – have grown, but volume sales were lower in 2023 than in the previous...

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eMAG accepts same-day delivery in Budapest and Pest County

eMAG has made significant logistical improvements, thanks to which orders placed until noon on weekdays in Budapest and Pest county are delivered the same day to more than 300 easybox...

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HELL ICE COFFEE is launching a new campaign

In April 2023, HELL ICE COFFEE launched the ICEMEN creative platform related to the renewal of its product portfolio, which has been running in 25 countries on both ATL and...

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Dreher presents a new top-fermented beer

Dreher Sörgyárak expands its alcoholic portfolio with a new ale-type beer. Thanks to the three types of hops, Dreher Blonde Ale, which has a characterful yet light taste, presents an...

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Research by Orbit: Hungarian young people experience microstress moments an average of 26 times a week

Numerous studies have already established that Generation Z is much more stressed than previous generations of a similar age. In the past decade, they have been hit by many sources...

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Danone draws attention to a greener future with a special movement on the occasion of Earth Day

Danone Hungary joined Earth Day again this year. With a unique flashmob organized together with colleagues and consumers, he drew attention to the importance of sustainability. Danone Hungary has been...

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Borsodi: The Coors championship season has begun

Pursuant to the agreement between the Borsodi Brewery and the Hungarian American Football Association (MAFSZ), Coors became the title sponsor of Division I and the media supporter of MAFSZ for...

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This year, Auchan is also collecting mobile phones that have become redundant

Auchan Hungary also joins the action, the aim of which is to collect as many unused mobile devices, GPS, tablets and the chargers and cables used for them as possible...

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Happy Periods: Rossmann also supported Artemis’ fight against menstrual poverty

In April, women play the main role in Budapest’s new favorite “living room”, the Kollab by Mammut community space on the 3rd floor of the Mammut I Shopping Center. As...

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Strong Pistás pork liver is the first joint product of Nádudvari and Univer

For the first time in their history, Nádudvari Élélmiszer Kft. and Univer Product Zrt. worked together to launch a new product. The Nádudvari Strong Pistás liver has recently been put...

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Starbucks celebrates Earth Day by drinking coffee together and making environmentally conscious decisions

Starbucks believes that with the power of example and cooperation, sustainability efforts can be achieved in visible and tangible results, and accordingly, in addition to its own green initiatives, it...

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For the green transition, some raw materials can cover the need in Hungary to a certain extent

In Hungary, there are raw materials from which the need for the green transition can be covered to a certain extent – said associate professor of the Institute of Geography...

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Pálinka cocktail competition

The number of participants exceeded expectations at the 2nd Árpád Distillate Cocktail Competition, which took place at the beginning of March: 12 bartenders instead of the planned 10 presented their creations...

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Can people under 25 really earn more than older workers?

The tax discount for those under 25, introduced two years ago, is still the subject of debate: according to some, it had a motivating force and activated young workers, while...

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Thanks to the Weerts Logistics Park (WLP), Vecsés is going green

The humus wall created in the Weerts Logistics Park (WLP) logistics park in Vecsés, built in an environmentally conscious spirit, serves to reduce noise and dust pollution. In the eco-conscious...

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Trenkwalder: the average hourly wage of manual workers exceeded HUF 2,000 in the first quarter

In the first quarter, the average gross hourly wage of skilled and trained workers performing physical work was HUF 2,061, which is a 15.9 percent increase compared to the HUF...

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The ancient beer that has been given a new life is made from surprising ingredients

An ancient Mesopotamian beer recipe has now been given a new lease of life as modern brewing has managed to use old bread crusts to make the drink, reducing its...

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When styles meet

The Modern and Stylish Rural Business Community (MSVK) and Stylish Rural Accommodations (SVSZ) have entered into a strategic partnership, to support and promote the development of businesses in the countryside...

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Eroski extends discount programme for large families

Spanish retailer Eroski has announced that it is expanding its discount programme for large families to another seven stores. The group launched the support programme more than 19 years ago...

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Together for the unity of our nation – This year’s Hungarians’ Bread Program started with the Feast of Wheat Dedication

The Magyarok Kenyere – 15 million grains of wheat program opened its 2024 fundraising with the Carpathian Basin Wheat Consecration Ceremony, with the participation of nearly 400 farmers in the...

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CETIN Hungary and the University of Pécs enter into cooperation

The independent, integrated telecommunications infrastructure provider CETIN Hungary Zrt. and the Faculty of Technology and Informatics of the University of Pécs will cooperate in three priority areas in the future:...

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Fabbri Amarena cherries in syrup and Fabbri spreadable creams

This year we are adding Fabbri retail products to our portfolio: Amarena cherries in syrup is an iconic Fabbri product, which is available in 230g and 600g size. Fabbri spreadable...

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The Hungarian Wine Summit, the largest international wine trade meeting of the year, is approaching

April 21-25. The Hungarian Wine Summit, to be held between The five-day event aims to reposition the position of Hungary and Hungarian winemakers at the world level by expanding international...

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New wave of hair care

Citing NIQ data, Luca Varga, trade marketing manager of L’Oréal Magyarország says that the hair dye category grew by 10% in value in 2023. This article is available for reading...

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Pretenders: these four technologies will compete with artificial intelligence in 2024

Quantum technology, new semiconductors, cobalt-free batteries, space technology – these are the areas that, starting this year, will play an increasingly important role in addressing the most important challenges facing...

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New Mizo Coffee Selection flavours

Two new Mizo Coffee Selection flavours are now available, in practical twist cap packaging. Full range of 10 different flavours to choose from. Contact: 6728 Szeged, Budapesti út 6.; Customer service: +36-62-574-901;...

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Guest workers may also be needed in fish production due to the lack of domestic labor

Despite the challenges that have been observed in the fishing industry for years, 2024 holds promising opportunities. Favorable feed prices and ideal water levels paint a hopeful outlook for the...

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Happy children become successful adults – the Csányi Foundation celebrated with a festival

More than 600 grants, 105 diplomas, 606 language exams, 246 IT certificates. Just some of the results achieved by the 19-year-old Csányi Foundation and the young people it mentors. The...

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This is how Hungarians feel about smoking culture

More and more people are using heated tobacco products, so the question arises as to how Hungarians feel about this form of smoking, and what social norms and rules of...

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