News and articles

In 2023, 11 percent less beer was sold in Hungary than the previous year

According to the report of the Association of Hungarian Brewers, as a result of high inflation, 11 percent less beer was sold in Hungary in 2023 than the previous year....

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Pizza was the the most popular food prder at Wolt during the Hungarian-Swiss match

The Hungarian-Swiss EC match not only offered exciting moments on the football field, but also brought many interesting things in the field of virtual food ordering. Examining consumption habits during...

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FloeWater announced drinking water in aluminum cans, and Eva Mendes became the face of the product

A world star is working for this sensation! FloeWater exploded with a special, groundbreaking, unique and, last but not least, environmentally friendly product. The American film star Eva Mendes immediately...

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Scrambled from 75,000 eggs

The market leader Tranzit Group is waiting for every Debrecen resident with the world’s largest scrambled eggs. At last year’s Zamat Festival, the world’s largest deep-fried slice was prepared by...

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This is how Dominik Szoboszlai’s McDonald’s spot was made

Dominik Szoboszlai now gives you an assist – this is the concept of the new campaign of the domestic McDonald’s, which presents the first domestic offer of the global Famous...

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Danone sets new trends in health nutrition

Danone, the French food industry giant, pays special attention to the health nutrition business, in which it seeks to meet the special nutritional needs of the aging population and patients....

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Promotion of the Year awards presented at a trade conference

This year the “Promotion of the Year 2024” awards ceremony took place on 18 April, organised by Trade magazin and bringing together key players from the FMCG sector for the...

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(HU) Tanqueray 0.0%

Tanqueray 0.0% non-alcoholic spirit, made with high quality herbs, including a special mix of the four classic Tanqueray ingredients – juniper, coriander, liquorice and angelica root. Contact: Zwack Unicum Nyrt. Bálint...

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Domestic melons arrive earlier this year

Hungarian melons hit the shelves first due to favorable weather. Thanks to the increase in the area, the amount that can be harvested will also increase this year: domestic producers...

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The turnover of the SZÉP card broke a record in May

In the month of May this year, the use of SZÉP cards reached an exceptionally high turnover, with transactions worth more than HUF 2.5 billion, which is the highest monthly...

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AI in the beauty industry: L’Oréal brings the future with bioprinted skin, GenAI content lab and AI assistant

At Viva Tech, L’Oréal presented a remarkable bioprinted skin technology that could completely change the way products are tested in the future. In addition, the company created an AI-based lab...

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And by the first of July, honey-sweet domestic watermelons will be available in all Hungarian retail chains

Although in small quantities, Hungarian melons are already available in markets and greengrocers, and honey-sweet Hungarian watermelons will be available in all domestic chain stores by the first of July...

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The image of OMV’s retail network is getting a new look in Central and Eastern Europe

OMV has taken another step in the transformation of the company: in the next three years, the company will introduce its new image in seven countries, in addition to Hungary,...

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Adobe: how consumers use generative AI

A new study from Adobe explores how consumers use generative AI to shop – and how they want to shop. This article is available for reading in Trade magazin 2024/6-7...

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Brazil’s coffee exports rose to record levels

Brazil’s coffee exports have reached new milestones in recent months, as May data shows. The country exported 4.4 million bags of coffee this month, which not only surpassed the previous...

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The market for weight loss products is still huge business

Over the years, the pharmaceutical industry has made many attempts to bring effective weight loss drugs to market, but these have often come with serious side effects and health risks....

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Experts warn: Serious pollution in Lake Balaton

Based on the tests carried out in Lake Balaton and its catchment areas, worrying results were revealed: the active ingredients of herbicides, mosquito and tick repellants can also be found...

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Ferrero Unveils Nutella Ice Cream For Summer

Italian confectionery giant Ferrero celebrated Nutella’s 60th anniversary in Paris with a sweet surprise: the launch of Nutella Ice Cream. The news was revealed by Alessandro Paleni, regional marketing manager...

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Ahold Delhaize reports improving performance from Belgium

Thanks to cost savings and an improving performance in Belgium, Ahold Delhaize had a strong first quarter, ending with higher profitability in Europe. With quarterly revenues of EUR 21.7bn and...

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New regulations in Hungarian spas: safety and sustainability in the foreground

Two important decrees, 509/2023 (XI. 20) and 510/2023 (XI. 20), were published in last November’s edition of the Magyar Közlöny, which bring significant changes to the operation of Hungarian spas....

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Tesco deploys smoke machines in its London stores to prevent robbery

Tesco has installed smoke machines in some of its London stores to prevent night break-ins and potential theft. These special devices emit a dense fog when the motion sensors are...

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This is how the beach admissions at Lake Balaton have changed compared to last year

The Balaton beach season has officially begun, and according to the overview of pénezcentrum.hu, prices for beach tickets have increased in many settlements. The extent of the price increases varies,...

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Starbucks Teams Up With Food Delivery Platform Grubhub

Starbucks will partner with Grubhub to deliver coffees and other customised beverages in select US markets starting this month, in its latest attempt to widen its reach as inflation-hit customers...

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The legendary chocolate factory closes

Salzburg Schokolade, a confectionery factory with a long history, has announced that it will close its doors for good at the end of the year. The reason behind the decision...

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Aldi invests £90m in upgrading over 30 stores this summer

Aldi is set to refurbish over 30 UK stores this summer, marking an investment of £90m throughout 2024. Over 100 stores across the UK will get an upgrade to various...

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The entire Nagyerdő was illuminated by the Michelin star over the weekend

The 8th Debrecziner Gourmet Festival, the summer gastronomic meeting of Főnix Rendezvényszervező Nonprofit Kft., awaited its audience with new exhibitors and popular “regular guests”, star performers and an island of...

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Cheap Terrace – Image of the Day

At first glance, a very imaginative covered restaurant terrace – the question is how comfortable it is....

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That’s how much a beer cost in the EB fanzone in Cologne over the weekend

In the EB fanzone in Cologne, fans had to pay 6 euros, i.e. approximately HUF 2,390, for a fried hot dog, but the same price also applied to a half-liter...

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Sweet on the outside, even sweeter on the inside, and you can’t resist it, what is it? – Video of the day

Well, the peanut cream-filled donut and its half-siblings....

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A Croatian district spends 3.5 million euros on sustainable tourism development

The Gola district in northern Croatia, located near the Hungarian border, is spending 3.5 million euros (1.3 billion forints) on sustainable tourism development, the local press announced on Monday. District...

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