Company and Personal News

SIÓ-Eckes and Bomba! breaking up

SIÓ-ECKES Kft will no longer distribute Bomba! products following the termination of the agreement with Büki Üdítő Kft. on 1. July. SIÓ-ECKES Kft. has been the exclusive distributor of Bomba!...

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Something for something

The grill season is at its peak. In the US, a whole industry has been built around the popularity of grilled meat. At the same time, an increasing proportion of...

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Summer innovations by Gösser

A beer sampling was held by Heineken Hungária on 20. May to present the latest innovations by Gösser including Gösser NaturZitrone. The event was held in Columbus Pub, one of...

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Hellish pace

Hell Energy Magyarország Kft has achieved spectacular progress in the distribution of HELL energy drinks in the past three years. HELL has become the market leader in Hungary and Romania...

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Global pioneers

Every year, several thousand new beverages –many of them spirits – appear on the shelves world-wide, including some really new products. Death’s Door, the first mass produced white whiskey is...

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Growth by SPAR group

Revenues of the Spar group were up by 6.3 percent in 2008, reaching EUR 27 billion. Consolidated revenues of the Hungarian SPAR chain were up by 31.5 percent in 2008,...

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New co-chairperson for ECR Magyarország

Katalin Ránky, managing director of L’Oréal Magyarország Kft. was elected the new co-chairperson of ECR Magyarország at the members meeting held on 15. May....

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One hotel – ten thousand suppliers

The majority of the suppliers of Fairmont Royal York hotel in Toronto supply honey, because they are bees. Three beehives have been installed on the roof. The project has several...

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It is good to work for Wrigley Hungária

Wrigley Hungária Kft. finished in 7th place in the Best Employer to Work for survey conducted by The Wall Street Journal Europe in the CEE region in 2008–2009. The survey...

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Haribo Saure Pommes, Haribo Grapefruit

Continuous communication throughout the year targeted at the children, young adult and primary shopper groups. TV campaign supplemented by an indoor campaign in April-May and continuous online presence. Agency: MC...

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“Joint” success

According to a survey by Magyar Bormarketing Kht and MT Zrt., 90 percent of the retailers and restaurant owners participating in the Wine Wednesday campaign would participate again. The six...

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Ice cream UFO

Russian scientists have worked out a special stabiliser which prevents ice cream from melting. The special ice cream which turns into a gel rather than melting upon being heated has...

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New cameras presented by Axis at IFSEC

A number of new network cameras were presented by Axis Communications at the IFSEC exhibition held in Birmingham-in May, including the award winning P3301 model. Axis is celebrating its 25th...

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Milli Mia Piruet

Creating a spot to support the launch of a new product. Agency: BBDO Customer: FrieslandCampina Hungária Zrt. Product: Milli Mia Piruet Apperance: RTL Klub, Viasat3, Film+, Spektrum, AXN, Hallmark, storytv...

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László Murányi, new chairman of MFSZ

László Murányi, CEO of Coop Hungary Zrt was elected the new chairman of the Hungarian Franchise Association on 27. May. According to the new chairman, franchise has become more important...

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Umbrella trick

Cocktail umbrellas have some practical functions as well. On open terraces, they provide some shade which helps to delay the melting of ice cubes and also slow down the evaporation...

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Invitel opening high tech data centre

A state of the art new 1,500 square meter server centre has been opened by Invitel. The biggest advantage of Datacenter is that it allows companies to reduce their costs...

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Mondi manufacturing its brand new bags in Békéscsaba

Mondi Consumer Flexibles opened its expanded production facility in Békéscsaba on 19. May. As a result of the expansion, production capacity has been doubled, with 2 500 square meters of...

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Killer statistics

If the amendment of current legislation on the protection of non-smokers is passed in the autumn, smoking will be banned in restaurants. According to statistics, this planned measure is supported...

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Spirit of the place in the bottle of fruit juice

Growth in sales of fruit juice seems to be slowing down. Retail sales show stagnation, while HoReCa sales are still showing some growth. The selection and unit size of fruit...

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Herz Salami under liquidation

A court ruling ordering the liquidation of Herz Szalámigyár Zrt. has come into effect. János Jámbor, owner of the majority shareholders, Formont Kft. and Aventa 96 Kft. is negotiating with...

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New momentum for Házi Piros Paprika

An integrated promotional campaign is to be conducted by Házi Piros Paprika Kft. in the summer of 2009 to support the Házi Arany brand. The conventional “buy and win” concept...

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What you need to know about Mondi

Mondi is a multinational manufacturer of paper and packaging materials with annual revenues of EUR 6,3 billion in 2007. Its activities are focused on Europe, Russia and South Africa. Mondi...

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Hungarian gas connection

The gas operated grilling apparatus developed by Fővárosi Gázművek and E.ON is suitable for use in the catering sector and at home as well. The essence of the innovation is...

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Toffifee-circus on children’s day

Toffifee joined the events organised for children’s day for the first time this year. A real circus was brought to Városliget by Toffifee with clowns, jugglers and magicians. A coupon...

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World famous BOLS vodka in modern bottle

BOLS Vodka has a new bottle which complies with modern design trends, but retains its traditional design elements as well....

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In 2nd place: Coca-Cola loyalty promotion 2008 – Playing with points on the Coke we site

The loyalty campaign of Coca-Cola HBC Magyarország Kft. focused on teenagers and young adults was conducted between 3. March- 31. December 2008. All caps used on 0.5 litre bottles of...

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What is Bocuse d’Or worth when it’s Hungarian?

The final of the local Bocuse d’Or competition is to be held in the Hungexpo complex, during the Foodapest-UKBA 2010 exhibition. Eight competitors are expected to reach the final. The...

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Guinness record with Loctite

The Guinness World Record for the heaviest vehicle lifted using glue has been broken by Henkel. It has taken only 9 drops of Loctite Super Attack to lift the two...

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New head for Nielsen customer relations

Ágnes Hortobágyi (30) was appointed the new head of Nielsen customer relations on 16. April. She has been working for Nielsen for five years, formerly in a regional position as...

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