The most popular brands are also trademark users
Savencia Fromage & Dairy Hungary Zrt.’s brands first joined the ‘Buy Hungarian! Protect domestic products!’ campaign of Hungarian Product, and based on their positive experiences they trademarked popular cheese brands such as Medve, Tihany Camembert or Karaván.
Trade marketing manager Edina Lató told: this way they can accentuate how important the origin of these products is for the company. //
The above article has also been published in Issue 2021/12-01 of Trade magazin.
Related news
Grilling cheese – not only in the summer anymore
Following a sharp decline in 2023, the grilling cheese market…
Read more >Hungarians are the winners at Reál too – the store chain launches a joint promotion with Magyar Termék
Those who participate in the joint national prize draw of…
Read more >Growth, successful campaigns, new partnerships: this was 2024 for Hungarian Product
This year Hungarian Product set a new record with 260…
Read more >Related news
Márton Nagy: the government would introduce margin restrictions for stores selling household goods
The government may discuss on Wednesday and is expected to…
Read more >The Hungarian Food Bank Association is organizing a record-sized food collection on Friday and Saturday
At the Friday and Saturday fundraiser organized by the Hungarian…
Read more >Pick Szeged Zrt.’s profit decreased, but its sales revenue increased last year
Pick Szeged Zrt.’s after-tax profit in 2024 was 6.7 billion…
Read more >